Major League Soccer: Facebook and Twitter communities of the franchises (June 2017)

The MLS franchises (including Los Angeles FC, who will begin play in Major League Soccer from 2018) have a cumulative total of 10.5 million fans on the social network Facebook, on 04/06/2017. This represents an average of 457,027 fans for each of the 23 franchises of the North American professional football league.

The franchises of Major League Soccer have a cumulative total of 5.3 million followers on Twitter, the micro-blogging platform, on 04/06/2017, which is only close to half the number of fans on Facebook, on the same date. Each franchise have an average of 231,960 followers on Twitter.

New York City FC, Los Angeles Galaxy, and New York Red Bulls, the clubs from the two most populated urban areas of the United States, have a cumulative total of 47% of the MLS Facebook fans on 04/06/2017.

On Twitter, the follower base of MLS is more evenly distributed among the franchises. Atlanta United FC (began in MLS in 2017) and the 2016 season champions Seattle Sounders, two clubs from less populated urban areas than New York and Los Angeles, are the two franchises with the most…