United States: Univision and Juan Football team up to launch a TV channel on Facebook

News Tank Football - Paris - Initiative #96621 - Published on
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©  D.R.

UnivisionDeportes.com has signed a partnership with Juan Futbol, a Mexican specialised news website, for the launch of a TV channel that will broadcast on the social network Facebook, announced the website of the Spanish-American pay-TV channel Univision Deportes on 09/06/2017.

"The channel, which will live on Facebook and feature primarily English-language content, will focus on creating socially-native content for soccer fans. UnivisionDeportes.com and juanfutbol will partner to create a new sports storytelling arm designed for bilingual, bicultural Hispanic millennials who over-index on mobile, digital video, and social," said the Univision team.

"We are thrilled to partner with juanfutbol to bring unique social storytelling to a digital savvy younger audience, in English. This partnership will strengthen UCI’s position as the home of soccer and expand our reach and engagement with Hispanic millennials," said Juan Pablo Convers, vice president of business development at Univision Digital, on 09/06/2017.

"We look forward to combining our unique soccer content with Univision's…

©  D.R.
©  D.R.

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