Serie A: Nivea Men extends its partnership with AC Milan for the 2013/14 season

Skin care products brand for men Nivea Men, belonging to the German group Beiersdorf, has extended its partnership with AC Milan (Serie A) for the 2013/14 season, the club announced on the 12/09/2013. The cosmetic brand has been sponsor of the club since the 2008/09 season.

Nivea Men is present on the communication media of the club as well as in the Giuseppe Meazza stadium (80,000 seats).

"I always thought it was very important to have leading companies as sponsors. Milan brand is beneficial for them. Similarly, having leading companies as partners is important to us and makes us proud. Before saying yes to a sponsor, we want to see what type of company it is, and only if there is a real feeling, we say yes, "said Adriano Galliani, Chief Executive Officer of AC Milan.