Premier league: ManBetX (online betting) becomes main shirt sponsor of Crystal Palace from 2017-18

ManBetX, the Maltese online sports betting and gambling operator in the Asian market, has become the main shirt sponsor of Crystal Palace FC (Premier League) on 26/06/2017. The duration of this partnership, in the first level of the club's sponsorship hierarchy, has not been communicated but "it extends over several years," said the club.

This will be the most expensive sponsorship agreement in the history of the London club according to Crystal Palace, and also states the partnership is "the eighth largest financial agreement for a Premier League club", which would be approximately £6m per season (€6.8m at 28/06/2017). ManBetX will be displayed on the front of the club's shirt. The online sports betting and gambling operator will also be promoted as the club's main sponsor on all online and offline media, both in the UK and internationally.

"We are delighted to welcome ManBetX as the club's official shirt sponsor. The continued growth of our international fanbase and the attraction of Premier League makes the club an attractive partner for ManBetX, and our growing reach around the…