Serie A TIM: friendly match of AC Milan at FC Lugano (SUI) broadcast on the Chinese platform Weibo

The friendly match FC Lugano (Raiffeisen Super League) - AC Milan (Serie A TIM), 0-4, at Stadio di Cornaredo (Lugano, Switzerland), was broadcast via the account of the Italian club on the Chinese micro-blogging platform Weibo, on Tuesday, 11/07/2017 (kick-off at 19:00 CET).

The match was accessible on three different platforms and in three different languages: in addition to the Chinese version on Weibo, the match was also broadcast in Italian on the club's TV channel - Milan TV and via the Italian pay-TV group Sky Italia, as well as in English on the club's Facebook account.

"It is our first official game of 2017-18 and it is crucial to be shared with the Rossoneri fans around the world to launch a support message to the team in the start of a very challenging season," announced AC Milan on 10/07/2017.

AC Milan under Chinese ownership since 24/03/2017

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