Rugby: Maltese Betsafe (betting) becomes back of the shirt sponsor of Saracens RFC (2017-2020)

Betsafe, a Maltese sports betting operator, has become the back of the shirt sponsor and official betting partner of Saracens RFC (Aviva Premiership) for three seasons, that is the 2017-2020 period, indicated the English rugby club on 20/07/2017.

Betsafe has the status of Lead Partner, in the second level in the sponsorship hierarchy of Saracens RFC.

As part of the agreement, Betsafe gains visibility at the Allianz Park (10,000 capacity) signage in London (ENG). The brand will create exclusive and innovative content that brings fans closer to the club, and offers tailor-made bets throughout the season. Betsafe will also be present on the Twickenham (82,000 capacity) signage at the "London Double Header", a day with two Aviva Premiership matches back-to-back for the opening of the 2017-18 season on 02/09/2017.

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Betsafe

• Activity: betting operator
• Founded: 2006
• Headquarters: Malta
• Parent group:…