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UEFA Super Cup 2024: head-to-head Real Madrid CF-Atalanta BC, in Warsaw (POL), Wednesday 14/08/2024

News Tank Football - Paris - News #334830 - Published on 14/08/24 at 14:30
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©  Atalanta BC
Real Madrid CF - Atalanta BC, 14/08/2024 - ©  Atalanta BC

With a turnover of €843m for the 2022-23 financial year (from 01/07/2022 to 30/06/2023), Real Madrid CF Activity: Spanish professional football club Major partners: • Emirates (airline), main shirt sponsor, 2013-2026, (since 2022 estimated at €70m/season, +€7m in added bonuses based on sporting… (LALIGA EA Sports Spanish 1st Division (20 clubs); EA Sports (video game publisher) title sponsor for the 2023-2028 cycle ) are the club from the European Top 5 that generated the most revenue excluding transfers over the period, Atalanta BC Activity: Italian professional football club Main partners: • Joma (equipment supplier): 2017-2025• Lete (mineral water): main shirt sponsor, 2024-25 to 2026-27• RadiciGroup (material… (Serie A Enilive Italian football's first division, 20 clubs (Enilive acquired the naming rights from 2024-25) ) are in 41st place with €111.8m, as the two clubs prepare to face each other in the UEFA Union of European Football Associations Super Cup at the National Stadium in Warsaw (Poland) on Wednesday 14/08/2024 (kick-off at 21:00 CET Central European Time ). During the same 2022-23 season, the Spanish club's wage bill (€408m) was 4.7 times higher than that of their Italian opponents (€87.1m).

Real Madrid, 2023-24 Champions League winners, will receive at least €121.5m (excluding market pool) from UEFA UEFA: Union of European Football Associations • Founded: 15/06/1954 • Headquarters: Nyon (Switzerland) • Member Associations: 55 • Turnover 2022-23: €4,320.8m - media rights: €3,595m… for their entire European campaign, compared with €26.2m for Europa League winners Atalanta. Both clubs will receive €3.5m for their participation in the Super Cup, with the winner receiving an additional €1m.

In terms of attendance, the reigning champions of Spain recorded an average home attendance of 72,062 at the Estadio Santiago Bernabéu (84,744 capacity) during the 2023-24 season in the Spanish top flight, with an average stadium fill rate of 85%. Atalanta, meanwhile, drew an average of 14,711 spectators to the Gewiss Stadium (capacity reduced to between 14,000 and 17,000 due to renovation work in 2023-24, and increased to 24,950 seats in 2024-25), giving them an average fill rate of 86.6%. Real Madrid are the club from the European Top 5 with the highest number of season tickets sold, with 60,500 for the 2023-24 season, while Atalanta, in 78th place, count 11,080.

When it comes to social networks, the 2023-24 Spanish champions dominate Europe thanks to their 389 million followers as of 01/08/2024 (on Facebook, Instagram, TikTok and X), 125 times more than their Italian rivals (3.1 million followers, 58th).

Real Madrid's squad is valued at €1.36bn according to the Transfermarkt website as of 14/08/2024. This is three times more than Atalanta's squad, valued at €433m. An analysis of the two clubs' net balance sheets in the transfer market since 2014 puts them in a very different situation: the Spanish club has a negative balance of €325m, while their rivals have a profit of €227m over the period, according to the CIES Centre international d’étude du sport, (International Centre for Sports Studies) is based in Neuchâtel (SUI). It develops research, training and consulting services to sports institutions, mainly in… Football Observatory.


UEFA coefficient ranking, turnover, social networks, season ticket holders... Real Madrid ahead in all areas


Note:
• The season coefficients of the 5 most recent seasons are used to determine the position of the associations in the access list (association coefficient) and to establish a ranking of the clubs in order to designate the top seeds (club sports coefficient).
• The season coefficients of the 10 most recent seasons are used to calculate the revenue coefficients of the clubs, exclusively for the redistribution of revenues.
• Turnover excluding capital gains on the sale of player contracts
• Brand Finance Valuation: "Football 50 2023" annual report on brand valuation, published on 24/05/2023
• Deloitte Money League 2024: ranking based on turnover (excluding transfers) for the 2022-23 financial year
• Forbes Valuation 2023: "World's Most Valuable Soccer Teams" report on the valuation of clubs, published on 26/05/2023
• Squad value according to www.transfermarkt.com
• Net transfer figures since 2014 (in €m): figures from the CIES Football Observatory

UEFA: breakdown of amounts received by Real Madrid in the Champions League & by Atalanta BC in the Europa League in 2023-24

  • The precise amounts paid to the clubs and linked to the market pool have not yet been communicated by UEFA as of 14/08/2024.
  • But for comparison:
    • Manchester City FC Activity: English professional football club Global Partners: • Etihad Airways (airline): shirt sponsor, since 2009-10 (£20m per season) and stadium naming rights (since 2011, £10m per… (Premier League Top English professional football division. 20 clubs. ), winners of the Champions League in 2022-23, received €22.9m from UEFA under the "market pool."
    • Sevilla FC Activity: Spanish professional football club Main partner: • Castore (equipment supplier): 2022-2026 Global partners:• Socios.com (fan tokens): back shirt sponsor 2022-2027• JD Sports… (LALIGA EA Sports), winners of the Europa League in 2022-23, after finishing third in their Champions League group and being relegated to the competition, received €6.5m under UEFA's scheme.

Real Madrid CF


Note:
• UEFA cannot establish the market pool before the end of the competition, as certain criteria depend on the performance of each club up to the end of the current edition.
Sources: UEFA

Atalanta BC

Sources: UEFA

Real Madrid CF: sectional turnover (in €m)


Note:
• Each financial year corresponds to the sports season from 01/07/Y-1 to 30/06/Y.
• subscriber revenues: covers subscriptions and member contributions

Atalanta Bergamasca Calcio: sectional turnover (in €m)

Sources: Atalanta BC SpA


Note: • The 2015 fiscal year was from 01/01 to 31/12/2015
• In 2010-11, the club played in the Serie B
Sources: Atalanta BC SpA

Real Madrid CF

Activity: Spanish professional football club

Major partners:
• Emirates (airline), main shirt sponsor, 2013-2026, (since 2022 estimated at €70m/season, +€7m in added bonuses based on sporting performance)
• adidas (equipment supplier, estimated at €42m including bonuses per year until 2019-20, then at over €135m including bonuses per year from 2020-28)

Top tier sponsor:
HP Inc (computer hardware): sleeve sponsor, 2023-2027 (€70m/year)

Global Sponsors:
• Nivea Men (hygiene): until 2024-25
VisitDubai (tourism office)
BMW (car manufacturer): since 2022-23
• Mahou (beer)
Abbott (nutrition): since 2021-22 until 2026-27
easyMarkets (Forex trading): 2020-2023
• EA Sports (video games) 2015-2025
Zegna (tailor): since 2022-23
Palladium (hotel group)
Adobe (IT software): since 2021-22
Cisco (Internet technology): 2021-2024
Daktronics (LED screens): 2021-2024
Softtek (technology): from 2022-23
Cantabria Labs (cosmetics)
Canon Medical Systems (medical equipment): until 2024-25
Linglong Tire (tyres): since 2024-25

Regional sponsors:
Unicaja Banco (bank, Liberbank): for Spain, 2020-2026
PlayStation (video games, Sony, JPN): "official console" since 2020-21
• Codere (sports betting and gambling operator): in Spain 2016-2022, in Latin America for 2021-2026
• Sanitas (healthcare services): 2002-2027
• Coca-Cola (beverages)
• Solan de Cabras (water)
SportyBet (sports betting): in Africa since 2021-22
KaiyunSports (sports betting): for Asia since 2023-24
HTH (sports betting): for Asia-Pacific
Bantrab (bank)
Ouro (financial services): in USA, Mexico, Brazil, Portugal, France and UAE from 2023-24
Orange (telecommunications): 2024-2027
Hisense (electronics): 2024-2027


Category: Professional Clubs


Headquarters address

Avenida de Concha Espina, nº 1
28036 Madrid Spain


Visit in the directory

# 1308, created on 06/02/14 at 18:33 - Updated on 30/09/24 at 14:52

Atalanta BC

Activity: Italian professional football club

Main partners:
Joma (equipment supplier): 2017-2025
Lete (mineral water): main shirt sponsor, 2024-25 to 2026-27
RadiciGroup (material manufacturers): "Sponsor del Cuore" (heart sponsor/pocket sponsor), in the Serie A & Supercoppa Italiana, sleeve sponsor in the UEFA Champions League & Coppa Italia in 2024-25
Gewiss (home automation): title sponsor of the stadium 2019-2025, back shirt sponsor
Tao Ambiente (industrial waste management): main shirt sponsor Atalanta U23
Cava Ghisalba (gravel, sand and crushed stone production): back shirt sponsor Atalanta U23
Argosped (shipping): shorts sponsor Atalanta U23
Brembo (braking systems): third shirt sponsor of the youth team
Intesa SanPaolo (bank): main shirt sponsor of the youth teams
• Zondacrypto (crypto trading): sleeve sponsor, 2024-2027

Top sponsors:
Wüber (sausages)
Gi Group (HR)

To view a full list of sponsors click here


Category: Professional Clubs


Headquarters address

Corso Europa, 46 - Zingonia
24040 Ciserano (Bergame) Italy


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# 1332, created on 06/02/14 at 18:33 - Updated on 14/08/24 at 12:58

©  Atalanta BC
Real Madrid CF - Atalanta BC, 14/08/2024 - ©  Atalanta BC