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©  Project11 Sports, Twitter
LaLiga: Fonbet (betting) becomes the official partner of LaLiga "for the next three seasons"

Fonbet, a Russian online sports betting operator, "has become the official partner of the Spanish LaLiga for the next three seasons, with ground-breaking activations and brand promotion beginning this year through Project11 (sports maketing company, London, ENG)," confirmed LaLiga in a press…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication, …
• Article # 129710
• Published on 27/09/18 at 13:20
©  D.R.
Sky buyout: Comcast holds 30% of shares one day after its offer of €19.38 per share

Comcast, a US media conglomerate and cable operator, has announced that it owns 30% of the UK television group Sky, one day after its takeover offer of £17.28 (£19.38) per share, or £30.6bn (€34.3m) in total, on 25/09/2018. Comcast, in competition with another US conglomerate, 21st Century…
Domain(s): Media
• Category(ies): Agencies, Finance, Authorities, …
• Article # 129608
• Published on 27/09/18 at 12:15
©  D.R.
Arsenal: further development of hospitality spaces at the Emirates Stadium in 2019

"We are pleased to announce today plans for the second phase of Club Level (Hostpitality area) redevelopment at Emirates Stadium (60,260 capacity), this is a continuation of the work that was carried out this summer and demonstrates the club's ongoing commitment to innovate and to offer a…
Domain(s): Clubs
• Category(ies): Ticketing, Marketing - Communication, Stadiums
• Article # 129652
• Published on 27/09/18 at 11:40
©  AS Roma
Deal Tracker: all the latest sponsorship / partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, from 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest first)…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 129692
• Published on 27/09/18 at 11:10
©  Real Madrid
Real Madrid CF: a €525m loan to finance the renovation of the Santiago Bernabéu

The socios of Real Madrid CF (LaLiga Santander) have validated the project for the management of the club to contract a loan of €525m to finance the renovation plan of the Santiago Bernabéu (80,000 capacity), at the Spanish club's extraordinary general assembly, according to Real Madrid on…
Domain(s): Clubs
• Category(ies): Ticketing, Finance, Legal, …
• Article # 129653
• Published on 27/09/18 at 10:40
©  D.R.
Ligue 1 Conforama: FC Nantes launches a ticket resale platform for home games

FC Nantes (Ligue 1 Conforama) has set up an official ticket resale platform for its supporters for home games at the Stade de la Beaujoire (35,550 capacity), "a service of buying and selling in a legal and secure framework," said the French club on 20/09/2018. Reserved for 2018-19 season…
Domain(s): Clubs
• Category(ies): Ticketing, Digital, Marketing - Communication, …
• Article # 129551
• Published on 27/09/18 at 09:30
©  Real Madrid
Real Madrid CF: "We want to be the first club to break the €1bn revenue barrier" (F. Perez)

"The new operating model for the (Santiago Bernabéu) stadium will make us bring in more than €150m extra per season, and therefore we will have more recurring and constant income to keep up our sporting and economic leadership. We want to be the first club in the world to break the €1bn revenue…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Stadiums, Finance, …
• Article # 129614
• Published on 26/09/18 at 17:19
©  beIN Sports
English Football League: beIN Sports extends broadcasting rights in 24 countries

The pay-TV group beIN Media Group has extended its rights to broadcast the matches of the English Football League, organiser of the Carabao Cup, Sky Bet Championship (second division), Sky Bet League One (third division) and Sky Bet League Two (fourth Division), "in 24 countries across the Middle…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies
• Article # 129616
• Published on 26/09/18 at 16:15
©  D.R.
Gaming: Neymar Jr launches official mobile game in collaboration with Like A Boss studio (SWE)

The Brazilian football player Neymar Jr of Paris Saint-Germain (Ligue 1 Conforama), has launched his own official video game, "Match MVP Neymar Jr", in collaboration with the Swedish independent mobile video game studio, Like A Boss, on 24/09/2018. The free multiplayer game, available on iOS…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Marketing - Communication
• Article # 129607
• Published on 26/09/18 at 15:40
©  Formule E
Formula E: Saudi Arabian Airlines replaces Qatar Airways as official airline partner

Saudi Arabian Airlines (Saudia) has become the "official airline partner" of the ABB FIA Formula E Championship for the 2018-19 season, according to the electric car championship on 25/09/2018. The agreement, which will covers several seasons, also makes the brand the title sponsor of the…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication
• Article # 129597
• Published on 26/09/18 at 14:15