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©  Newcastle United FC

Premier League: Newcastle United Foundation distributes activity kits to schoolchildren at half-term

Newcastle United FC (Premier League), through its Foundation, will distribute 10,000 activity kits to schoolchildren "in a bid to enrich the lives of young people spending their February half-term at home," announced the English club on 17/02/2021. The British government has announced a national…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Social Responsibility
• Article # 209207
• Published on
©  RCD Espanyol

LaLiga SmartBank: RCD Espanyol renews its collaboration with two academies in the USA and Japan

RCD Espanyol (LaLiga SmartBank) has renewed its collaboration agreement with its academy created in 2017 in New Jersey (United States) "for at least another four years," announced the Catalan club on 19/02/2021. "At the RCDE Academy of New Jersey, they trust in the first-rate training model…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Stadiums
• Article # 209182
• Published on
©  Vannes OC

City Football Group: partnership with Vannes OC (French D4) 5 months after ESTAC Troyes acquisition

"On the initiative of our chairman Maxime Ray, Vannes Olympique Club (National 2, French 4th division) reached an agreement for a technical partnership with City Football Group (CFG, a holding company invested in football assets, mainly professional clubs, see below), a process tailored by…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Stadiums, Transfer Market
• Article # 209128
• Published on
©  Damien LG

Covid-19: Olympique Lyonnais ready to hold test matches with spectators at the Groupama Stadium

"We are in contact with each other in order to pilot tests for the return of spectators to the stadium. We are taking the same proactive approach as these concert tests," said Thierry Sauvage, general manager of OL Groupe, to the French daily newspaper Le Progrès on 17/02/2021. Two test…
Domain(s): Clubs
• Category(ies): Ticketing, Authorities, Stadiums
• Article # 208809
• Published on
©  Sunderland AFC

Sky Bet League One: Kyril Louis-Dreyfus becomes majority shareholder and chairman of Sunderland AFC

Kyril Louis-Dreyfus, a French businessman born on 18/12/1997, son of Robert and Margarita Louis-Dreyfus, has become the majority shareholder of Sunderland AFC (Sky Bet League One) with the approval of the English Football League (EFL), announced the English club on 18/02/2021. Kyril Louis-Dreyfus…
Domain(s): Clubs
• Category(ies): Authorities, Finance, Legal, …
• Article # 209088
• Published on
©  Atlético de Madrid

Club Atlético de Madrid: final delivery of the club museum by a Mediapro subsidiary

The museum of Club Atlético de Madrid (LaLiga Santander), designated under the name "Territorio Atleti" and installed within the Wanda Metropolitano (67,703 seats), has been completely delivered by Mediapro Exhibitions, announced the specialized subsidiary of the audiovisual group Mediapro on…
Domain(s): Clubs
• Category(ies): Agencies, Merchandising - Licensing, Stadiums
• Article # 208955
• Published on
©  AS Monaco

Ligue 1 Uber Eats: AS Monaco, the first club to open an account on the Japanese social network Line

AS Monaco FC (Ligue 1 Uber Eats) is launching its official account on the Line instant messaging application, "one of the most used social platforms in Japan", announced the Monegasque club on 18/02/2021. AS Monaco is the first Ligue 1 club to join this Japanese social network. "Created in…
Domain(s): Clubs
• Category(ies): Clubs, Digital, Marketing - Communication
• Article # 208925
• Published on
©  M6

Girondins de Bordeaux: "I don't regret having sold the club" (N. de Tavernost, M6)

"I don't regret having sold the club (FC Girondins de Bordeaux in 2018). In the group that I lead, we made the analysis that we no longer had the means to invest in a club like Bordeaux. Many clubs lose tens of millions of euros per year: the M6 group cannot afford such losses. Today, Bordeaux has…
Domain(s): Clubs
• Category(ies): Agencies, Clubs, Investment - Shareholding
• Article # 208894
• Published on
©  LOSC Lille

2020-21 Europa League: LOSC Lille - AFC Ajax (Round of 32 first leg, Thursday 18/02/2021)

With more than 12 million followers on social networks (Instagram, Facebook, Twitter, and TikTok, as of 17/02/2021), AFC Ajax (Eredivisie) has 4.8 times more than LOSC Lille (Ligue 1 Uber Eats), which totals more than 2.5 million, at a time when the two teams face each other in the Round of 32…
Domain(s): Clubs
• Category(ies): Ticketing, Clubs, Digital, …
• Article # 208857
• Published on