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©  USSC
Serie A TIM: US Sassuolo to use artificial intelligence for the recruitment of players

Unione Sportiva Sassuolo Calcio (Serie A TIM) has partnered with Wallabies, an Italian start-up created in 2016 and specialised in the use of artificial intelligence to evaluate the sporting performance of football players, for the 2019-20 season, announced the club on 11/10/2019. "By choosing…
Domain(s): Clubs
• Category(ies): Transfer Market
• Article # 164919
• Published on 17/10/19 at 10:25
©  Leaders
Leaders 2019: Y. Al-Obaidly, A. Agnelli, L. De Laurentiis, P. Hutton among the speakers

"We now live in a world where exclusive broadcast rights are, effectively, wholly non-exclusive. Consumers, young and old, are accessing everything for nothing - via a kodi or a VPN or beoutQ - wherever they are, whenever they like, and this behaviour is being normalised. As the largest buyer of…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Agencies, Authorities, Sponsors - Partners, …
• Article # 164855
• Published on 16/10/19 at 17:54
©  BVB
Bundesliga: 23,854 season ticket holders per club (55,500 for Dortmund) and no tickets above €950

The 18 Bundesliga clubs have an average of 23,854 season ticket holders for the 2019-20 season. This total puts the German league third among the Top 5 European Leagues behind LaLiga Santander and the Premier League. With 55,500 season ticket holders, Borussia Dortmund is the German club with…
Domain(s): Clubs
• Category(ies): Ticketing, Stadiums, Finance, …
• Article # 164492
• Published on 16/10/19 at 17:20
©  Hertha Berlin
Bundesliga: Hertha BSC launches shirt to commemorate 30th anniversary of the fall of the Berlin Wall

Hertha BSC (Bundesliga) is launching a limited edition shirt to commemorate the 30th anniversary of the fall of the Berlin Wall (09/11/1989), according to the club on 11/10/2019. The shirt will be worn versus RB Leipzig (Bundesliga) on 09/11/2019. "Hertha will commemorate this occasion by…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Merchandising - Licensing, Social Responsibility
• Article # 164918
• Published on 16/10/19 at 16:02
©  West Ham
Leaders 2019: "We entered eSports to engage with a wider and younger audience" (K. Virani, West Ham)

"As a sports organisation, one of the questions is how do we grow our fanship around the world. We look at opportunities to differentiate and engage and eSports is hugely important. We entered eSports in order to create a different narrative and engage with a wider and younger audience," said…
Domain(s): Clubs
• Category(ies): Sponsors - Partners, Essentials Clubs, esport - gaming
• Article # 164889
• Published on 16/10/19 at 13:49
©  OL
Olympique Lyonnais: club partners with the Festival Lumière (cinema) from 12 to 20/10/2019 in Lyon

"Olympique Lyonnais (Ligue 1 Conforama) is a major partner of the 11th edition of the Festival Lumière, which will take place from Saturday 12 to Sunday 20/10/2019, in Lyon (Rhône)," announced the French club on 10/10/2019. "Once a year, it is in Lyon, the cinematographer's native city, that…
Domain(s): Clubs
• Category(ies): Marketing - Communication
• Article # 164661
• Published on 16/10/19 at 09:40
©  FC Inter Milan
Serie A TIM: 17,397 season ticket holders on average per club, Inter (40,000) and AC Milan (30,000)

The 20 Serie A TIM clubs have an average of 17,397 season ticket holders for the 2019-20 season, an increase of 6.8% compared to the 2018-19 season (16,290). The Italian championship is fourth among the Top 5 European leagues in terms of the number of season ticket holders, ahead of the Ligue 1…
Domain(s): Clubs
• Category(ies): Ticketing, Stadiums, Finance, …
• Article # 164336
• Published on 15/10/19 at 15:14
©  AS Monaco FC
eSport: AS Monaco launches a "Versus Fighting" section on two additional combat games

AS Monaco FC (Ligue 1 Conforama) has launched the "Versus Fighting" (combat games) eSports section and has recruited players for competitions on the Street Fighter V (published by Capcom) and Dragon Ball FighterZ (published by Bandai Namco Games) video games, announced the club on 04/10/2019…
Domain(s): Clubs
• Category(ies): esport - gaming
• Article # 164175
• Published on 15/10/19 at 13:19
©  Uwe Gruen
TSG 1899 Hoffenheim: with each ticket bought fans can help finance a reforestation project in Uganda

TSG 1899 Hoffenheim (Bundesliga) is offering its fans the chance to finance a reforestation project in the Kikonda Forest (Uganda) through a "climate ticket" system, announced the club on 04/10/2019. Whenever you buy a ticket online for a TSG 1899 Hoffenheim match at the PreZero Arena (30,150…
Domain(s): Clubs
• Category(ies): Social Responsibility
• Article # 164720
• Published on 15/10/19 at 09:45
©  BFC
Serie A TIM: Bologna FC - Real Madrid CF "legends match" celebrating the club's 110th anniversary

A team of players who made history with Bologna FC 1909 (Serie A TIM) starred in a "legends match" versus Real Madrid CF (LaLiga Santander) at the Stadio Renato Dall’Ara (36,462 capacity) as part of the Italian club's 110th anniversary celebrations on 09/10/2019 (kick-off at 20:45 CET). In…
Domain(s): Clubs
• Category(ies): Marketing - Communication
• Article # 164717
• Published on 14/10/19 at 17:10