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©  CED
Netherlands: Jupiler (beer) will no longer be title sponsor of the second division after 2017-18

The beer brand Jupiler, from the Belgian conglomerate AB InBev, will end its title naming rights agreement with the Dutch football second division at the end of the 2017-18 season, announced the CED (Coöperatie Eerste Divisie), the professional league that manages this championship, on 25/09/2017…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Sponsors - Partners
• Article # 102522
• Published on 28/09/17 at 17:57
©  @Steller
Serie A TIM: AS Roma first club to create an official account on the social network Steller

"AS Roma (Serie A TIM) have this week become the first football club to launch an official account on the Steller (social network for the sharing of stories in the form of novels, videos and texts) social media platform," announced the Italian club on 22/09/2017. "The new official profile of AS…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 102630
• Published on 28/09/17 at 16:30
©  @fcbayern.com
Bundesliga: Instagram stories of Bayern Munich on the giant screens of the Allianz Arena

FC Bayern Munich (Bundesliga) has become the first club in Europe to broadcast its Instagram "stories" on the giant screens of its stadium, the Allianz Arena (capacity 75,000), said the Bavarian club on 17/09/2017. This broadcast took place for the first time for the match against 1.FSV Mainz 05…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication, Stadiums
• Article # 102631
• Published on 28/09/17 at 15:35
©  @fc.de
Bundesliga: FC Köln achieved record turnover of €129.2m (up 20.7%) for 2016-17

1.FC Köln (Bundesliga) achieved a record turnover of €129.2m for 2016-17 (01/07/2016 to 30/06/2017), an increase of 20.7% compared to the previous year (€107m), announced the German club on 25/09/2017. Pre-tax income was €16.8m, an increase of 60% compared to the previous year (€10.5m in 2015-16)…
Domain(s): Clubs
• Category(ies): Finance, Essentials Clubs
• Article # 102680
• Published on 28/09/17 at 13:49
©  D.R.
Serie A TIM: 7.4 million Sky Italia and Mediaset Premium subscribers watched Matchday 6 of 2017-18

The ten games on Matchday 6 of the 2017-18 Serie A TIM drew a total of 7,463,646 subscribers (the largest audience since the beginning of the season) on the channels of the Italian pay-TV groups Sky Italia and Mediaset Premium, on 23 and 24/09/2017, according to the data from the audience…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Clubs, …
• Article # 102511
• Published on 28/09/17 at 13:09
©  LaLiga
LaLiga Santander: at least 4.64 million TV viewers in Spain for Matchday 6 of 2017-18

At least 4.646 million TV viewers watched the 10 games on Matchday 6 of the 2017-18 LaLiga Santander, played on 23 to 25/09/2017. The largest TV audience was Deportivo Alavès - Real Madrid CF (1-2), which drew an average of 987,000 subscribers on the pay-TV channel beIN LaLiga, on Saturday…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Clubs, …
• Article # 102628
• Published on 28/09/17 at 12:29
©  D.R.
2017-18 Bundesliga: 3.55 million Sky Deutschland subscribers for 8 of the 9 games of Matchday 6

Eight of the nine games on Matchday 6 of the 2017-18 Bundesliga, played on 22 to 24/09/2017, drew a total of 3.55 million subscribers on average on the German pay-TV channel Sky Bundesliga, according to the data from the German audience measurement institutes AGF and GfK. The largest TV audience…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Clubs, …
• Article # 102528
• Published on 28/09/17 at 11:49
©  LPF - chaine Youtube
Ligue 1: Canal+ draws 1.2 million viewers for Marseille - Toulouse (Audience share: 5.5%)

Olympique de Marseille - Toulouse FC (2-0), the closing game of Matchday 7 of the 2017-18 Ligue 1 Conforama, drew 1.2 million viewers on the pay-TV channel Canal+ on Sunday 24/09/2017 (kick-off 21:00 CET). The game had an audience share of 5.5%.Canal+ achieved the fifth best performance in the…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Clubs
• Article # 102396
• Published on 28/09/17 at 10:59
©  premierleague.com
Premier League: 492,000 viewers for Arsenal FC - West Bromwich Albion FC on Sky Sports

Arsenal FC - West Bromwich Albion FC (2-0), during Matchday 6 of the 2017-18 Premier League season, drew an average of 492,000 subscribers on the pay-TV channel Sky Sports Main Event, on Monday 25/09/2017 (kick-off at 20:00 local time). This figure allowed Sky Sports Main Event to record an…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Clubs, …
• Article # 102629
• Published on 28/09/17 at 10:34
©  Sportube
Serie A: Eleven Sports Network acquires digital rights to three games per matchday for 2017-18

Eleven Sports Network has acquired the rights to broadcast, on digital platforms, three games per week of the Serie A TIM, via the Swiss media rights and marketing agency Infront Sports & Media, for the 2017-18 season, on 25/09/2017. These rights correspond to Lot E of the tenders for the domestic…
Domain(s): Media
• Category(ies): Rights Acquisitions, Authorities, Agencies, …
• Article # 102523
• Published on 27/09/17 at 17:49