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©  D.R.
Ligue 1 Conforama: Bulk Homme (cosmetics, JPN), regional partner of PSG, Kylian Mbappé ambassador

Bulk Homme, a Japanese brand of cosmetic products for men, has become a regional partner in Asia of Paris Saint-Germain (Ligue 1 Conforama) for two seasons (2019-2021), announced the club on 19/06/2019. French striker of the Parisian club, Kylian Mbappé, also became an ambassador for the Japanese…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 150140
• Published on 19/06/19 at 17:24
©  @OM_Officiel
2018-19 Ligue 1 Conforama: a cumulative audience of 82.2 million viewers on Canal+

The 114 matches and three triplexes (three games shown at the same time) of the 2018-19 Ligue 1 Conforama broadcast on the channels of the pay-TV group Canal+ (Canal+, Canal+ Sport, Canal+ Décalé) posted a total cumulative audience of 82.2 million viewers, according to data from the French…
Domain(s): Media
• Category(ies): Media Audiences, Marketing - Communication, Clubs, …
• Article # 150020
• Published on 19/06/19 at 16:40
©  Levante UD
LaLiga Santander: 14,610 Levante UD season ticket holders receive a free subscription for 2019-20

Levante Union Deportiva's (LaLiga Santander) 14,610 season ticket holders who attended the club's 19 home games in the league in 2018-19, will receive a free season ticket for the 2019-20 season, according to the Spanish club, on 14/06/2019. During its 2018-19 season ticket campaign, the club…
Domain(s): Clubs
• Category(ies): Ticketing, Marketing - Communication, Stadiums
• Article # 150118
• Published on 19/06/19 at 16:05
©  D.R.
Premier League: Nike presents the new "Merlin" ball for 2019-20 celebrating a 20 year partnership

Nike has presented a new version of the "Merlin" football for the 2019-20 Premier League season on 17/06/2019. The official ball, which will be used during all Premier League games in 2019-20, celebrates the 20th season of the partnership between the American brand and the English league…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Merchandising - Licensing
• Article # 150138
• Published on 19/06/19 at 15:30
©  EPCR
Rugby: a 5.6% increase in attendance for the European Cups during the 2018-19 season

"The healthy position of European club tournaments was underlined by a 5.6% increase in combined attendances across the Heineken Champions Cup and Challenge Cup during the 2018-19 season," announced European Professional Club Rugby on 18/06/2019. "More than one million fans passed through the…
Domain(s): Public Authorities & Regulations
• Category(ies): Agencies, Ticketing
• Article # 150096
• Published on 19/06/19 at 13:30
©  D.R.
RC Strasbourg Alsace: Hager Group becomes main shirt sponsor for 2019-20 Europa League matches

Hager Group, a German group providing solutions and services for electrical installations in buildings, has expanded its partnership with RC Strasbourg Alsace (Ligue 1 Conforama) to become the club's main shirt sponsor for 2019-20 Europa League matches, according to the club on…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 150057
• Published on 19/06/19 at 12:25
©  FCB
Bundesliga: FC Bayern begins work on a football school for 3,300 young people in Taiyuan (CHN)

FC Bayern Munich (Bundesliga) have started construction work on a football school in the city of Taiyuan (population 4.4 million), the capital of Shanxi province (north-east China), according to the German club, on 05/06/2019. The football school, which will have a capacity to accommodate 3,300…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Stadiums
• Article # 150095
• Published on 19/06/19 at 11:44
©  FC Barcelona
Twitter: Top 100 European football clubs with the most followers (June 2019)

With more than 53.9 million followers, FC Barcelona (LaLiga Santander) is the most popular European club on Twitter, according to data collected by News Tank Football, which offers a Top 100 of the most popular European clubs on this social network as of 01/06/2019. To establish this Top 100…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Digital, Essentials Clubs
• Article # 149906
• Published on 19/06/19 at 10:55
©  MC
FC Inter Milan: opening of Inter HQ, the club's new headquarters in Porta Nuova (Milan, ITA)

FC Internazionale Milano (Serie A TIM) have officially opened Inter HQ, the club's new headquarters, on 17/06/2019. Located in the "innovation district" of Porta Nuova in Milan (ITA), the new premises, which are "highly innovative and modern", reflect "the ambition and vision of the club," said…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Stadiums
• Article # 150062
• Published on 19/06/19 at 10:24
©  D.R.
Naming rights agreements: Uber Eats (LFP), Wohninvest (W. Bremen) and Santander (LaLiga)

Uber Eats, a meals home delivery service and subsidiary of the independent driver mobile application Uber, has become an official partner of the LFP for 2019-20, and will later be the title partner of the French first division, to be renamed "Ligue 1 Uber Eats", for two seasons (2020-2022)…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 150052
• Published on 18/06/19 at 18:00