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©  ECA
Women's football: "ECA has been instrumental in driving progress across Europe" (J-M. Aulas)

"ECA has been instrumental in driving progress across Europe. From our initial conversations, the members demonstrated belief in the women's game, and together, we have accomplished remarkable feats. Successful clubs rely on a strong vision and business model, encompassing both sports and…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Clubs, Game - pitch, …
• Article # 293493
• Published on 29/06/23 at 10:00
©  D.R.
Tennis: ATP to market its own merchandise through Tennis-Point (retailer)

The Association of Tennis Professionals is diversifying its activities and launching its own branded ATP Tour products through Tennis-Point, a tennis equipment retailer, announced the body on 27/06/2023. This official collection of unisex merchandise created in collaboration with Tennis-Point…
Domain(s): Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Merchandising - Licensing
• Article # 293410
• Published on 29/06/23 at 09:40
©  PSG
Paris Saint-Germain: 1,970 "Ici c'est Paradis" shirts made in collaboration with the brand 3.PARADIS

Paris Saint-Germain (Ligue 1 Uber Eats) and Jordan Brand, a brand of American equipment manufacturer Nike, have unveiled the "Ici c'est Paradis" shirt produced in collaboration with French-Canadian brand 3.PARADIS, on 28/06/2023. "The club’s away shirt for the 2022-23 season, redesigned by the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication, …
• Article # 293440
• Published on 29/06/23 at 08:20
©  Fulham FC
Premier League: Sbotop (sports betting), main shirt sponsor of Fulham FC for 2023-24

Sbotop, a brand belonging to betting operator Celton Manx Group, has become a partner and main shirt sponsor of Fulham FC (Premier League) for the 2023-24 season, announced the club on 28/06/2023. This is a record-breaking deal, according to the club, which has not communicated the value of the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Betting
• Article # 293425
• Published on 28/06/23 at 17:10
©  Nottingham Forest FC
Premier League: adidas succeeds Macron as Nottingham Forest FC's equipment supplier from 2023-24

adidas has become the official equipment supplier of Nottingham Forest FC (Premier League) from the 2023-24 season as part of a "multi-year agreement," announced the club on 28/06/2023. The partnership covers all of the English club's teams (men's, women's and youth). adidas succeeds the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 293411
• Published on 28/06/23 at 16:50
©  Equipe d'Espagne de football / Twitter
UEFA U21 Championship 2023: 836,000 viewers for Spain - Ukraine on La 2 (RTVE) in Spain

Spain - Ukraine (2-2), Spain's third match in the group stage (Group B) of the UEFA European Under-21 Championship 2023 (being held in Georgia and Romania from 21/06 to 08/07/2023), drew an average audience of 836,000 viewers on the Spanish public TV channel La 2 (RTVE) on Tuesday 27/06/2023…
Domain(s): Media
• Category(ies): Media Audiences, Media
• Article # 293393
• Published on 28/06/23 at 16:35
©  RFEF
Spain/RFEF: €366m in revenue & a net profit of €28.7m for the financial year 2022

The general assembly of the Real Federacion Espanola de Futbol, which met at the Ciudad Del Futbol Las Rozas (Madrid, ESP) on 27/06/2023, approved the RFEF's accounts for the financial year 2022, which showed a net profit of €28.7m, announced the body the same day. "The €28.7m profit last year…
Domain(s): Public Authorities & Regulations
• Category(ies): Stadiums, Finance, Legal, …
• Article # 293391
• Published on 28/06/23 at 16:10
©  Equipe de France de football / Twitter
UEFA U21 Championship 2023: 745,000 viewers for Norway - France on W9 (audience share: 4.1%)

Norway - France (0-1), France's second match in the group stage (Group D) of the UEFA European Under-21 Championship 2023 (being held in Georgia and Romania from 21/06 to 08/07/2023), drew an average audience of 745,000 viewers, with a peak of 1 million on the free DTT channel W9 (M6 group) on…
Domain(s): Media
• Category(ies): Media Audiences, Media
• Article # 293401
• Published on 28/06/23 at 15:50
©  FC Bayern Munich
FC Bayern Munich: Qatar Airways, sleeve sponsor since 2018-19, will not extend beyond 2022-23

Qatari airline Qatar Airways has terminated "by mutual agreement" its sleeve sponsorship contract with FC Bayern Munich (Bundesliga) that began in the 2018-19 season, announced the German club on 28/06/2023. The club has not yet announced a replacement. The contract, which expired on…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 293392
• Published on 28/06/23 at 15:20
©  News Tank
Ligue 1 Uber Eats: How do clubs work on their local identity? (2/3)

The history of Lens is closely linked to the mines. The club is an offshoot of the Compagnie des Mines, which sponsored it in the early 1930s. More broadly, the club is closely associated with the era of industrialisation in France. Our challenge, in a region that has seen the closure of mines and…
Domain(s): Clubs
• Category(ies): Social Responsibility, Marketing - Communication, Stadiums, …
• Article # 293255
• Published on 28/06/23 at 14:30