Filter by domain
Filter by year
Filter by month
©  Al Nassr FC
Saudi Arabia: adidas succeeds Nike as equipment supplier of Al Nassr FC for 3 seasons (2024-2027)

adidas has become the official equipment supplier of Al Nassr FC (Roshn Saudi League) for three seasons (2024-2027), announced the Saudi club on 07/02/2024. The German brand succeeds American equipment manufacturer Nike, which supplied the club's kit for the 2023-24 season. This is Al Nassr's…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 314453
• Published on 07/02/24 at 14:30
©  MLB
Fenway Sports Group: Theo Epstein becomes a minority shareholder & senior advisor

Theo Epstein, general manager of the Boston Red Sox Major League Baseball franchise from 2003 to 2011 and then president of baseball operations for the Chicago Clubs (MLB) from 2012 to 2020, has become a senior advisor and minority shareholder of Fenway Sports Group (FSG), an international company…
Domain(s): Clubs
• Category(ies): Governance, Investment - Shareholding, Legal
• Article # 314441
• Published on 07/02/24 at 13:40
©  LALIGA
2023-24 LALIGA FC Pro: 38 participants & record prize money of €350,000

The 2023-24 edition of LALIGA FC Pro, LALIGA's official professional esports championship played on the EA SPORTS FC 24 football video game, brings together 38 clubs from LALIGA EA Sports and LALIGA Hypermotion, announced the League on 05/02/2024. The overall prize fund for the competition is a…
Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Clubs, Authorities, esport - gaming
• Article # 314396
• Published on 07/02/24 at 13:00
©  Warner Bros. Discovery
United States: creation of a joint streaming platform between Fox, ESPN & Warner Bros. Discovery

The pay-TV group ESPN (The Walt Disney Company), the American pay and free-TV group Fox and the media and entertainment conglomerate Warner Bros. Discovery have reached an agreement to create a joint venture to launch a common sports streaming platform for the three groups in the United States…
Domain(s): Media
• Category(ies): Rights Acquisitions, Digital, Investment - Shareholding, …
• Article # 314399
• Published on 07/02/24 at 11:30
©  Olympique Lyonnais
Olympique Lyonnais: adidas extends as equipment supplier for four seasons (2025-2029)

adidas has extended as equipment supplier of Olympique Lyonnais (Ligue 1 Uber Eats) for four additional seasons, over the 2025-2029 cycle, announced the club on 06/02/2024. The German brand has been a partner of OL since the 2010-2011 season, paying the club an estimated €11m a year over the…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Sporting Goods & Brands, …
• Article # 314387
• Published on 07/02/24 at 10:40
©  AC Milan
Serie A TIM: ComAve (e-commerce) & Tamias (POS systems), global partners of AC Milan from 2023-24

ComAve, a global e-commerce platfrom and Tamias, a British point-of-sale software programme, have become global partners (third level) of AC Milan (Serie A TIM), announced the Italian club on 06/02/2024. As part of the agreement, "ComAve and Tamias will collaborate to build an ecosystem of…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Finance, Marketing - Communication
• Article # 314373
• Published on 07/02/24 at 10:00
©  AS Saint-Étienne
AS Saint-Étienne: partnership with Her Game Too to fight sexism at the stadium

AS Saint-Étienne (Ligue 2 BKT) has entered into a partnership with the French branch of the British non-profit organisation Her Game Too, "committed to combating sexism in football stadiums in France," announced the club on 06/02/2024. This is the association's first collaboration with a French…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Social Responsibility, Stadiums
• Article # 314362
• Published on 07/02/24 at 09:20
©  NTF
News Tank Football: interviews & analyses published in January 2024

• "While the decision on 21/12/2023 clearly opens a breach in UEFA's monopoly on the organisation of competitions in Europe, it does not appear, at least in the short term, to call into question the entire architecture of European football," said Charles Amson, a lawyer at the Paris Bar who…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Social Responsibility, Clubs, Sporting Goods & Brands, …
• Article # 314339
• Published on 07/02/24 at 08:40
©  FC Lorient
FC Lorient: signing of the Breton language charter to promote the language in public spaces

FC Lorient (Ligue 1 Uber Eats) and the Office Public de la Langue Bretonne (Public Office for the Breton Language) have signed an agreement as part of the Breton language charter, announced the French club on 02/02/2024. The agreement includes the conversion of the club's administrative…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Social Responsibility
• Article # 314226
• Published on 06/02/24 at 17:10
©  Skweek
Basketball: BKT (tyres) "founding partner" of Skweek (OTT platform) from 2024

Indian tyre manufacturer Balkrishna Industries Ltd (BKT) has become a "founding partner" of Skweek from February 2024, announced the OTT platform owned by Fedcom Media on 05/02/2024. As part of this collaboration, BKT will become the main partner of the new weekly series "Wembamania", a "show…
Domain(s): Media
• Category(ies): Media, Sponsors - Partners
• Article # 314336
• Published on 06/02/24 at 17:00