Filter by domain
Filter by year
Filter by month
©  Nottingham Forest FC
Deal Tracker: FIFA, Eintracht, AFC, Udinese... the latest sponsorship agreements in football

• The Home Depot, a US retailer of home furnishings and equipment, has become an official FIFA partner of the Club World Cup 2025. • German energy supplier E-On is to continue as a training kit sponsor of Nottingham Forest FC (Premier League) for the 2025-26 season. • Udinese Calcio (Serie A…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 404491
• Published on 04/07/25 at 12:45
©  TGI Sport
Mediapro: partnership extended with TGI Sport to produce virtual advertising from 2025

The Spanish audiovisual group Mediapro and TGI Sport have extended their partnership "for all virtual production, international rights and LED hardware supply at stadiums" for a further five years from 2025, announced the sports infrastructure, technology and media rights company on…
Domain(s): Sponsors & Partners, Media
• Category(ies): Media, Sponsors - Partners, Activation, …
• Article # 404448
• Published on 04/07/25 at 10:40
©  UEFA Women's Euro 2025
UEFA Women's Euro 2025: 1.72 million viewers for Spain - Portugal on RTVE in Spain

Spain - Portugal (5-0), on Matchday 1 in the group stage (Group B) of the UEFA Women's Euro 2025, drew an average of 1.72 million viewers on Spanish public TV channel La 1 (RTVE) in Spain on Thursday 03/07/2025 (kick-off at 21:00 CET), according to data from the audience measurement institute…
Domain(s): Media
• Category(ies): Media, Media Audiences, Spain, …
• Article # 404447
• Published on 04/07/25 at 10:20
©  FC Bayern Munich
Social Media/Bundesliga: +16.8 million followers for the clubs in 2024-25, including 7M for Bayern

The 18 clubs that participated in the 2024-25 Bundesliga season had a total of 244.7 million followers on Instagram, Facebook, TikTok and X on 02/07/2025, 16.8 million more than on 01/08/2024, according to data compiled by News Tank Football. The German league has an average of around 13.6 million…
Domain(s): Clubs
• Category(ies): Essentials Clubs, Clubs, Digital, …
• Article # 404437
• Published on 04/07/25 at 10:00
©  Aston Villa FC
Aston Villa FC: Ebury (fintech) & Xapo Bank official partners from 2025-26

Ebury, a financial services company based in London (ENG), has become the "official FX (foreign exchange) partner" of Aston Villa FC (Premier League) from the 2025-26 season, announced the club on 01/07/2025. "The financial technology firm's global platform will power Villa's financial tech…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 404427
• Published on 04/07/25 at 09:45
©  D.R.
Deal Tracker: M6, DAZN, beIN & France Télévisions among the latest football media rights agreements

• Free-to-air broadcasting rights to the Women's World Cup 2027 have been acquired by the private free-TV group M6 in France; • beIN Media Group's Premier League media rights extended in the MENA region for the 2025-2028 cycle; • DAZN has acquired the Spanish-language broadcasting rights to…
Domain(s): Media
• Category(ies): Authorities, Media, Rights Acquisitions, …
• Article # 404360
• Published on 03/07/25 at 16:30
©  FC Bayern Munich
FC Bayern Munich: Betano (bookmaker) & Volksbank Raiffeisenbank (bank), partners from 2025-26

Betano, a sports betting operator belonging to the Greek group Kaizen Gaming, has become a platinum partner (2nd level) of FC Bayern Munich (Bundesliga) for three seasons, i.e. for the 2025-2028 cycle, announced the club on 03/07/2025. This is Betano's first sponsorship agreement with a German…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 404351
• Published on 03/07/25 at 16:00
©  LOSC Lille
Ligue 1 McDonald's: Strellson, "official outfitter" of LOSC Lille for 2 seasons (2025-2027)

Strellson, a Swiss clothing brand, has become the "official outfitter" of LOSC Lille (Ligue 1 McDonald's) for two seasons, i.e. for the 2025-2027 cycle, announced the club on 03/07/2025. The agreement was negotiated by the agency Sportfive. The group has official supporter status, the 4th level…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 404327
• Published on 03/07/25 at 15:20
©  TFC
Toulouse FC: delivery of the club's new performance centre scheduled for late 2026 (cost: €18m)

Work on Toulouse FC's (Ligue 1 McDonald's) future performance centre will resume "by the end of the summer", with delivery expected "by the end of 2026," announced the club and its majority shareholder RedBird Capital Partners on 02/07/2025. The cost of the project, to be borne by the American…
Domain(s): Clubs
• Category(ies): Clubs, Local authorities, Finance, …
• Article # 404320
• Published on 03/07/25 at 14:30
©  France Télévisions
France: france.tv to be distributed on Prime Video (OTT, Amazon) from 03/07/2025

France Télévisions has signed an agreement with Amazon for the distribution of its free france.tv platform on the Prime Video streaming service in France from 03/07/2025, announced the public broadcasting group the same day. The france.tv platform, which includes broadcasts of the France…
Domain(s): Media
• Category(ies): Media, Digital, France
• Article # 404295
• Published on 03/07/25 at 13:40