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©  Hard Rock Stadium

NFL: Hard Rock Stadium, home of the Miami Dolphins, transformed into drive-in and open-air theatre

The Hard Rock Stadium will temporarily transform the arena into a drive-in theatre to accommodate people who will be able to watch historic Miami Dolphins (NFL) games, movies, opening ceremonies and other events on the football field, according the stadium of which Miami is the resident club on…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Stadiums
• Article # 184767
• Published on
©  Wolves x Gulf Racing

eSport: Wolverhampton Wanderers sponsor Gulf Racing's team for the 24 Hours of Le Mans Virtual race

Wolverhampton Wanderers FC (Premier League) has become a sponsor of Gulf Racing's eSports team for the 24 Hours of Le Mans Virtual race, according to the club on 01/06/2020. "The unique collaboration sees Wolves step into the racing world for the first time, with Gulf Racing's Porsche 911 RSR GTE…
Domain(s): Clubs
• Category(ies): Sponsors - Partners, esport - gaming
• Article # 184771
• Published on
©  KPMG

KPMG: Real Madrid - the most valuable football club in 2020 (€3.48bn), ahead of Man United and Barça

Real Madrid CF (LaLiga Santander) is the most valuable football club, with an estimated value of €3.478bn (+8% in one year), according to KPMG Football Benchmark, the football-dedicated business intelligence platform of the international network of audit and consulting firms, which published "The…
Domain(s): Clubs
• Category(ies): Finance, Marketing - Communication
• Article # 184769
• Published on
©  ASSE

Ligue 1 Conforama: AS Saint-Étienne launch an OTT platform "ASSE.TV" (€2.99 per month)

AS Saint-Étienne (Ligue 1 Conforama) has launched "ASSE.TV", an OTT platform that broadcasts replays of the club's matches on demand as well as magazines, historical footage and previously unseen behind-the-scenes footage, on 27/05/2020. It will also offer live broadcasts when matches return to…
Domain(s): Clubs
• Category(ies): Agencies, Digital, Marketing - Communication
• Article # 184588
• Published on
©  Real Madrid CF

Real Madrid CF: 25% refund for 2019-20 season ticket holders or a reduced 2020-21 season ticket

Real Madrid CF (LaLiga Santander) is offering its season ticket holders a 25% refund on their 2019-20 season tickets to compensate them for the fact that the last six matches of the Spanish championship season will be played behind closed doors at the Santiago Bernabéu (80,000 capacity) due to the…
Domain(s): Clubs
• Category(ies): Ticketing, Finance, Legal, …
• Article # 184655
• Published on
©  HVFC

Serie A TIM: Hellas Verona presents a new "modern and avant-garde" logo

Hellas Verona FC (Serie A TIM) has presented its new logo on 01/06/2020, which will be officially used by the club from 01/07/2020. "25 years after its last change, the logo of Hellas Verona FC is taking on a new look, both graphically and conceptually. This comes at the start of a new decade…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication, Merchandising - Licensing
• Article # 184626
• Published on
©  FC Barcelone

FC Barcelona: 15,000 personalised shirts to fill the Camp Nou for the match vs Atlético de Madrid

FC Barcelona (LaLiga Santander) will implement the "Aquí jugamos todos" ("Here we all play", in English) operation, which will see the stands of the Camp Nou (99,354 capacity) filled with 15,000 shirts personalised with the names of the club's supporters, during the behind closed doors game versus…
Domain(s): Clubs
• Category(ies): Ticketing, Social Responsibility, Stadiums
• Article # 184587
• Published on
©  European Leagues

Covid-19: LaLiga Santander resumes on 11, Premier League on 17 and Serie A TIM on 20/06/2020

"We will start, God willing, on 11/06/2020," said Javier Tebas, president of LaLiga, on 29/05/2020, about the resumption of LaLiga Santander, after Pedro Sanchez, Prime Minister and President of the Spanish Government, authorized, on 23/05/2020, "the resumption of major sports and professional…
Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Agencies, Clubs, Authorities, …
• Article # 184486
• Published on
©  Stade Rennais

Stade Rennais FC: supporters invited to create a solidarity scarf for Rennes University Hospital

"Stade Rennais FC (Ligue 1 Conforama) is calling on the creativity and talent of its supporters to create the solidarity scarf, all the profits of which will be donated to the Fonds Nominoë (endowment fund of the Rennes, Ille-et-Vilaine University Hospital) and will make it possible to provide…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication, Merchandising - Licensing, …
• Article # 184437
• Published on
©  D.R.

FC Bayern Munich: Thomas Glas appointed director of the club's new "brand strategy" department

Thomas Glas has been appointed as director of brand strategy at FC Bayern Munich (Bundesliga), a new department within the German club, on 29/05/2020. "Thomas Glas' areas of responsibility will include management of the FC Bayern brand and the development and implementation of a corresponding…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Sponsors - Partners
• Article # 184482
• Published on