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©  Paris Saint-Germain

Paris Saint-Germain: Neymar donates his PSG - Celtic FC match shirt to the "Marina Dalglish Appeal"

The Brazilian international Neymar has donated his Paris Saint-Germain (Ligue 1 Conforama) shirt to the "Marina Dalglish Appeal" foundation, after the Parisian club's first match in the 2017-18 Champions League, which ended 5-0 vs Celtic FC (Ladbrokes Premiership) on Tuesday, 12/09/2017. Marina…
Domain(s): Clubs
• Category(ies): Sporting Goods & Brands, Marketing - Communication, Merchandising - Licensing, …
• Article # 101939
• Published on
©  Real Sociedad

Real Sociedad: purchases from partners + attendance at matches = cheaper subscriptions

Real Sociedad (LaLiga Santander) launched "Realzale Incondicional", a programme that reduces the price of a 2018-19 season ticket based on purchases made with the club's partners, as well as on attendance at the Estadio Anoeta in 2017-18 (32,076 seats), indicated the San Sebastian (ESP) club on…
Domain(s): Clubs
• Category(ies): Ticketing, Marketing - Communication, Sponsors - Partners, …
• Article # 101715
• Published on
©  Tottenham Hotspur FC

Tottenham Hotspur: future stadium will have retractable natural pitch reserved for football matches

The future stadium of Tottenham Hotspur FC (Premier League) will be equipped with a retractable field system, announced the London club on 07/09/2017. A synthetic surface for NFL football games, concerts, and other non-football events will be set up, on which a natural pitch for Premier League…
Domain(s): Clubs
• Category(ies): Ticketing, Marketing - Communication, Stadiums
• Article # 101735
• Published on
©  AFC Bournemouth

Premier League: AFC Bournemouth introduces pre-match promotional catering offer

AFC Bournemouth (Premier League) have launched "pre-match combo", a pre-match promotional offer of the "happy hour" type (during which time drinks are sold at discounted prices) for spectators, to mark the hosting of the 2019 Euro Under-21 Championship qualifying match England - Latvia (3-0) at…
Domain(s): Clubs
• Category(ies): Ticketing, Marketing - Communication, Merchandising - Licensing, …
• Article # 101832
• Published on
©  Lai Sun Group

LaLiga Santander: Real Madrid to open a 12,000 square meter theme park in China in 2021

Real Madrid CF (LaLiga Santander) have signed a partnership agreement with Lai Sun Group, a conglomerate based in Hong Kong (CHN), to open a theme park inspired by the Madrid club on 11/09/2017. The 1.2-hectare Real Madrid Theme Park, scheduled to open in 2021, will be part of the Novotown tourist…
Domain(s): Clubs
• Category(ies): Finance, Marketing - Communication, Merchandising - Licensing, …
• Article # 101790
• Published on
©  RSC Anderlecht

eSports: RSC Anderlecht (Jupiler Pro League) recruit its first player for the FIFA video game

RSC Anderlecht (Jupiler Pro League) have launched into the eSports sector by recruiting their first player for the FIFA video game, announced the club on 07/09/2017."At the age of 21, Zakaria Bentato was chosen from among hundreds of candidates, after several selections and a final tournament…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 101509
• Published on
©  Leaders

The Leaders Week conference in London (Stamford Bridge) from 02 to 06/10/2017

The 2017 edition of the Leaders Week conference will be held at Stamford Bridge, the home of Chelsea FC (Premier League) and other venues in London (ENG) from Monday 02 to Friday 06/10/2017. Several themes are on the programme, including: Social Fanalytics: Making Sense of the Glut of Numbers and…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Rights Acquisitions, Agencies, Media Audiences, …
• Article # 101508
• Published on

Bundesliga: "A cost of around €4,000 per seat for the new stadium" (K. Teichert, Hertha BSC)

"We are planning a cost of around €4,000 per seat for the new stadium. Some stadiums are being built for €500m or €600m, but our project in Berlin will be much more modest," said Klaus Teichert, CEO of Hertha BSC Stadion GmbH, to the German daily Berliner Morgenpost on 30/08/2017. Hertha BSC…
Domain(s): Clubs
• Category(ies): Finance, Legal, Stadiums
• Article # 101396
• Published on