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©  D.R.
Exclusive "We need to treat women's assets on their own to restore their value" (Sacha Brunet, Two Circles)

"In our study on women's sport, in addition to capitalising on major events and investing upstream, on the issue of rights, we highlighted the need to treat women's assets in their own right in order to restore their value," said Sacha Brunet, consultant at the sports marketing agency Two Circles…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Marketing - Communication, Clubs, Sponsors - Partners, …
• Article # 238455
• Published on 05/01/22 at 14:40
©  C8
France: Canal+ to broadcast a women's 1st division match free-to-air for the first time (22/01/2022)

Montpellier Hérault Sport Club - Olympique Lyonnais on Matchday 13 of the 2021-22 D1 Arkema, will be broadcast free-to-air in France on the DTT channel C8 (Canal+ group), as well as on the pay-TV channel Canal+ on Saturday 22/01/2022 (kick-off at 17:00 CET), announced C8 and the FFF on…
Domain(s): Media
• Category(ies): Clubs, Media
• Article # 238470
• Published on 05/01/22 at 14:00
©  BT Sport
United Kingdom: BT Sport acquires rights to broadcast the 2021-22 Supercopa de España

BT Sport has acquired the exclusive UK broadcasting rights to the 2021-22 Supercopa de España (to be played in Saudi Arabia from 12-16/01/2022), announced the UK pay-TV operator on 04/01/2022. BT Sport will broadcast the semi-finals, Real Madrid CF - FC Barcelona and Club Atlético de Madrid …
Domain(s): Media
• Category(ies): Rights Acquisitions, Media
• Article # 238402
• Published on 04/01/22 at 17:30
©  D.R.
esports: League of Legends Worlds (Riot Games), the most watched event in 2021 (excluding China)

With 174.8 million hours viewed on various streaming platforms, the annual League of Legends World Championships, or Worlds, organised by Riot Games from 05/10 to 06/11/2021, was the most watched esports competition (excluding the Chinese market) in 2021, according to figures from the specialist…
Domain(s): Media
• Category(ies): Media Audiences, Clubs, Digital, …
• Article # 238338
• Published on 04/01/22 at 14:00
©  FFF
France/Top 100 TV audiences 2021: Euro 2020 posted the 3 best figures; 18 sports programmes in total

The four matches of the French football team at Euro 2020 (shifted to 2021) posted four of the six best television audiences in France, including the first three, in 2021, according to data from the audience measurement institute Médiamétrie. France-Switzerland (3-3, 4-5 on penalties; Euro 2020…
Domain(s): Media
• Category(ies): Media Audiences, Marketing - Communication, Media
• Article # 238279
• Published on 03/01/22 at 16:00
©  RFEF
"Best wishes for 2022!" (News Tank)

News Tank wishes each and every one of its subscribers and readers a very happy new year 2022! "May the news of the next 12 months finally be rid of the words 'coronavirus', 'Covid-19', 'cancellation', 'closure', 'postponement' or 'capacity' which polluted so much of the past months' news,…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Ticketing, Social Responsibility, Media Audiences, …
• Article # 238132
• Published on 01/01/22 at 00:01