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©  D.R.
Bundesliga: Capri-Sonne (drinks), partners with Bayern Munich, Werder Bremen and Hoffenheim

The fruit juice brand Capri-Sonne (Capri Sun in English-language markets) has become partners with the German clubs FC Bayern Munich, Werder Bremen and TSG 1899 Hoffenheim (Bundesliga) for the 2014-15 season, the company announced on 13/10/2014. The German company also announced a similar…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 26779
• Published on 17/10/14 at 15:30
©  D.R.
Premier League: Qjacker app allows Southampton fans to pre-order stadium refreshments

The Qjacker application will now allows fan of Southampton FC (Barclays Premier League) to pre-order catering products at the St. Mary's Stadium (capacity 32,000), announced the club on 16/10/2014. The application is developed by the British IT company Verteda, which specialises in mobile…
Domain(s): Clubs
• Category(ies): Ticketing, Stadiums, Marketing - Communication
• Article # 26775
• Published on 17/10/14 at 14:45
©  LFP - Licra
France: the LFP renews its partnership agreement with LICRA to fight racism until 2016-17

Frederic Thiriez, president of the LFP (French Professional Football League) and Alain Jakubowicz, president of LICRA (International League Against Racism and Anti-Semitism), have renewed their partnership agreement, which has connected the two organisations since 2003, for three years, until the…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Marketing - Communication, Social Responsibility
• Article # 26767
• Published on 17/10/14 at 13:30
UEFA benchmarking report: current economic and financial landscape of clubs and leagues

UEFA (Union of European Football Associations) published the sixth edition of its club licensing benchmarking report of European clubs on 17/04/2014. In addition to financial performance for the 2012 financial year, the document analyses, for the first time since its creation, the financial…
Domain(s): Clubs
• Category(ies): Finance, Authorities, Transfer Market
• Article # 26849
• Published on 17/10/14 at 13:01
Bundesliga: Lotto to replace Nike as equipment supplier of FSV Mainz 05 for 2015-16

Lotto Sport Italia to replace Nike as equipment supplier of 1. FSV Mainz 05 (Bundesliga) for the 2015-16 season, according to several German media outlets on 16/10/2014. The American brand has equipped the club since the 2008-09 season. Lotto was under contract with FSV Mainz 05 between 2001 and…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 26764
• Published on 17/10/14 at 12:45
Bundesliga: Turkish Airlines becomes a partner of Hannover 96 in 2014-15

Turkish Airlines became a partner of Hannover 96 (Bundesliga) for at least the 2014-15 season, the club announced on 10/16/2014. The contract may also cover the 2015-16 and 2016-17 seasons, and was reached in collaboration with Sportfive Germany, the marketing agency of the club. The partnership…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 26751
• Published on 17/10/14 at 12:06
Bundesliga: Frankfurter Sparkasse (bank) partners with Eintracht Frankfurt until 2016-17

Frankfurter Sparkasse, a bank based in Frankfurt (GER), has partnered with Eintracht Frankfurt (Bundesliga) until the end of the 2016-2017 season, the club announced on 16/10/2014. The contract was negotiated by the marketing agency of the club, Sportfive Germany. Frankfurter Sparkasse will aim to…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 26739
• Published on 17/10/14 at 11:30
©  D.R.
Euro 2016: "The Stade Velodrome is one of the finest sports facilities in France" (J-C Gaudin)

The Stade Velodrome in Marseille (capacity 67,000) was inaugurated in the presence of Jean-Claude Gaudin, mayor of Marseille, Patrick Kanner, French minister for urban affairs, youth and sports, Martin Bouygues, CEO of Bouygues and 2000 guests on 16/10/2014."This project has exceeded our…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Stadiums
• Article # 26732
• Published on 17/10/14 at 10:59
Business Agenda

Dates of upcoming seminars, workshops and professional meetings in the football industry. The schedule can be updated with dates of your events, to be forwarded to: football@newstank.eu
Domain(s): Clubs, Media, Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Agencies, Clubs, Digital, …
• Article # 7327
• Published on 17/10/14 at 10:47
©  Paris SG
Ligue 1: EA Sports extends contract with Paris Saint-Germain until 2016-17

The video game developer EA Sports extended its partnership with Paris Saint-Germain (Ligue 1) until the end of the 2016-17 season, the club announced on 16/10/2014. EA Sports will introduce different promotions, such as the organisation of virtual matches on the edge of the Parc des Princes…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication
• Article # 26740
• Published on 17/10/14 at 10:16