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©  Macron Stoke City FC
Premier League: Italian brand Macron becomes the Stoke City kit supplier from 2016-21 (€3.8m/season)

The Italian group Macron has become the official kit supplier of Stoke City FC (Premier League) for the 2016-2021 period (five seasons), on 03/04/2016. This is the "the biggest kit deal in the club's history," announced Stoke City. The annual amount of the contract is estimated at £3m (€3.8m)…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication, …
• Article # 68488
• Published on 06/05/16 at 10:20
©  2016 David M. Benett
Leicester City: manager Claudio Ranieri becomes an ambassador for Swiss watchmaker Tag Heuer

Claudio Ranieri (ITA, 64 years old), manager of Leicester City FC, the 2015-16 Premier League champions, has become an ambassador for the watchmaker Tag Heuer, announced the Swiss brand, on 03/05/2016. "In his first year as manager of Leicester City, Claudio Ranieri has managed to transform the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 68445
• Published on 06/05/16 at 09:30
©  UEFA
UEFA: an Extraordinary Executive Committee will review the case of Michel Platini on 18/05/2016

"Michel Platini has presented his case to the CAS, I want him back among us, but whatever the decision of the CAS, there will, an Extraordinary Executive Committee which will review this decision before the final of the Europa League in Basel (SUI, on Wednesday 18/05/2016)," said Angel Maria…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal
• Article # 68415
• Published on 04/05/16 at 18:30
©  Bayern Munich
Champions League: 12.7 million viewers in Spain and Italy watch Bayern - Atlético

The match between FC Bayern Munich - Club Atlético de Madrid (2-1), in the semi-final of the 2015-16 Champions League (2-2 on aggregate, Atlético qualified on away goals) drew an average of 8.034 million viewers on the Spanish private free-TV channel Antena 3, on Tuesday 03/05/2016 (kick off at…
Domain(s): Media
• Category(ies): Clubs, Media Audiences, Authorities
• Article # 68427
• Published on 04/05/16 at 17:30
©  fcbayern.de
Champions League: Bayern-Atlético watched by 12.2 million in Germany on ZDF (audience share: 37.6%)

The match between FC Bayern Munich - Club Atlético de Madrid (2-1) in the semi-final of the 2015-16 Champions League (2-2 on aggregate, Atlético qualified on away goals) attracted an average of 12.21 million viewers on the German public channel ZDF, on Tuesday 03/05/2016 (kick off at 20:45 CET)…
Domain(s): Media
• Category(ies): Clubs, Media Audiences, Authorities
• Article # 68414
• Published on 04/05/16 at 16:30
©  Celtic Glasgow
Scotland: Dafabet (betting) becomes Celtic FC shirt sponsor for the 2016-2020 period, €7.6m per year

Dafabet, the online betting and gaming provider, has expanded its partnership with Celtic FC (2015-16 Ladbrokes Premiership champions) becoming the club's shirt sponsor for the 2016-2020 period, on 02/05/2016. This is the "biggest shirt sponsorship deal in the history of Scottish football," said…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication, …
• Article # 68396
• Published on 04/05/16 at 15:45
Twitter: rankings of the European Top 5 leagues (May 2016)

The Liga BBVA remained the most followed championship in Europe on Twitter with its 44 million combined followers across the main accounts of the 20 clubs who participated in the 2015-16 season, according to data compiled by News Tank, on 02/05/2016.With all cumulative accounts taken into…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Digital, Essentials Clubs
• Article # 68345
• Published on 04/05/16 at 14:45
Liga BBVA: attendance on Matchday 36 in 2015-16, Atlético - Rayo Vallecano draws 45,523 spectators

Matchday 36 of the 2015-16 Liga BBVA season drew an average of 30,551 spectators, from 29/04 to 02/05/2016. The average attendance of the Spanish league after 36 matchdays is 28,088 spectators at a stadium fill rate of 72%. The match between Club Atlético de Madrid - Rayo Vallecano de Madrid (1-0…
Domain(s): Clubs
• Category(ies): Ticketing, Stadiums, Authorities
• Article # 68389
• Published on 04/05/16 at 13:45
©  Premierleague.com
Premier League: attendance on Matchday 36 in 2015-16, Man United - Leicester City draws 75,275 fans

Matchday 36 of the 2015-16 Premier League season drew an average of 39,306, from 30/04 to 02/05/2016. The average attendance of the championship reached 36,390 spectators with a stadium fill rate of 96%, a rate similar to that of the 2014-15 season (36,176). The match between Manchester United FC…
Domain(s): Clubs
• Category(ies): Stadiums, Merchandising - Licensing
• Article # 68388
• Published on 04/05/16 at 13:10
©  D.R.
Bundesliga: attendance on Matchday 32 in 2015-16, Dortmund - Wolfsburg draws 81,359 fans

Matchday 32 of the 2015-16 Bundesliga season drew an average of 42,219 spectators, from 29/04 to 02/05/2016 which means that the average attendance of the German championship is now 43,193 spectators in the 2015-16 season, at a stadium fill rate of 92%.The match between Borussia Dortmund - VfL…
Domain(s): Clubs
• Category(ies): Stadiums
• Article # 68344
• Published on 04/05/16 at 12:30