Archives June, 2016 (page 8/23)

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NBA: 30.8 million viewers in the US for Game 7 of the Finals, a record since 1998

Game 7 of the 2015-16 NBA Finals, which pitted the Cleveland Cavaliers against the Golden State Warriors (93-89 victory for Cleveland, who won the series 4-3) drew an average of 30.8 million viewers in the United States, on the free, national channel ABC (property of the Walt Disney Company), on…

Domain(s): Media
• Category(ies): Clubs, Media Audiences, Authorities
• Article # 71696
• Published on 22/06/16 at 16:29

Euro 2016: adidas presents "Fracas", the official ball of the knockout phase of the tournament

The German sports equipment supplier adidas, the Official Supplier of Euro 2016, has presented "Fracas" (Smash), the ball which will be used in the knockout phase of the tournament, on the rooftop of the Cité de la Mode et du Design in Paris (FRA), on 20/06/2016. The ball will be used for the…

Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Authorities, Marketing - Communication, …
• Article # 71697
• Published on 22/06/16 at 15:24

Belgium: the 2 Eleven Sports Network channels will be distributed to Orange customers (€10/month)

Orange Belgium and Eleven Sports Network signed an agreement to broadcast Eleven (a channel dedicated to football) and Eleven Sports (other sports) in high definition on Internet and TV for Orange customers, announced the British broadcaster on 14/06/2016. The duration of the agreement was not…

Domain(s): Media
• Category(ies): Agencies, Digital
• Article # 71695
• Published on 22/06/16 at 14:19

Germany: adidas extends with the Federation until 2022 for a record amount of €50m per year

The German sports equipment brand adidas has extended, for an additional four years, its supplier contract with the DFB, the German Football Federation, in Paris (FRA), on 20/06/2016. The annual amount of the contract, covering the 2018-2022 period is €50m (excluding bonuses linked to athletic…

Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Sporting Goods & Brands, Merchandising - Licensing, …
• Article # 71704
• Published on 22/06/16 at 13:15

Euro 2016: 13.8 million viewers for Slovakia - England on ITV (audience share 45.7%) and ITV2

Slovakia - England (0-0, Group B) at the Stade Geoffroy-Guichard (Saint-Etienne), drew 12.8 million viewers on average on the private, free-TV channel ITV on Monday, 20/06/216 (kick-off at 21:00 CET), announced the channel in a statement on 21/06/2016. One million viewers on average also watched…

Domain(s): Media
• Category(ies): Agencies, Media Audiences
• Article # 71744
• Published on 22/06/16 at 12:39

France: Lotto extends as equipment supplier to FC Sochaux-Montbéliard (Ligue 2) until 2019-20

The Italian equipment manufacturer Lotto Sport Italia has extended as the equipment supplier to FC Sochaux-Montbéliard (Ligue 2) for four seasons, until the end of the 2019-20 season, announced the club on 14/06/2016. FC Sochaux will be the only French professional club equipped by Lotto in…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 71650
• Published on 22/06/16 at 11:50

Council of Europe: "Sport unavoidable issue between Member States" (Stanislas Frossard, EPAS)

Negotiation of a new international convention against manipulation in sport and security at sporting events and equality between men and women in sport are "some examples of operational cooperation which show that the sports sector within the Council of Europe has developed considerably over the…

Domain(s): Public Authorities & Regulations
• Category(ies): Social Responsibility, Stadiums, Legal, …
• Article # 70760
• Published on 22/06/16 at 10:30

Mesut Özil (GER, Arsenal FC) becomes a brand ambassador for Mercedes-Benz

The German international, Mesut Özil (Arsenal FC, Premier League) became a brand ambassador for the German automobile group Mercedes-Benz, announced the two parties, on 02/06/2016. The length and amount of the agreement were not disclosed.Mesut Özil has over 30 million fans on Facebook, as well…

Domain(s): Sponsors & Partners
• Category(ies): Agencies, Finance, Marketing - Communication
• Article # 71411
• Published on 22/06/16 at 09:49

EBU: Belgium's Jean-Paul Philippot (RTBF) re-elected president until 2018

Jean-Paul Philippot, the general director of the Belgian channel RTBF, was re-elected president of the EBU until 2018 by the 76^th General Assembly of the Union, held in Becici (Montenegro) on 17/06/2016. This is the fifth consecutive term of the high Belgian official, who has held office since…

Domain(s): Media
• Category(ies): Agencies, Rights Acquisitions, Authorities
• Article # 71645
• Published on 22/06/16 at 08:30

FC Barcelona: Maurice Lacroix (watchmaker) launches competition called the "Juggle Challenge"

The Swiss watchmaker Maurice Lacroix, the official watch of FC Barcelona (Liga BBVA), activated their partnership with the Catalan club with the operation "Juggle Challenge", which aims to create the world's largest community of people filmed juggling.Launched on 13/06/2016, this activation will…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 71648
• Published on 21/06/16 at 16:30