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©  Levante UD
Levante UD: the fourth season of "Ranning Club" launched for amateur running fans

Levante Union Deportiva (LaLiga Santander) have launched the fourth season of its "Ranning Club" (running club) for amateur running fans, according to the Valencia club (ESP) on 16/02/2018. The Levante UD "Ranning Club", created in February 2015, brings together runners of all levels to train…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Merchandising - Licensing, Social Responsibility
• Article # 114075
• Published on 27/02/18 at 18:10
©  Villarreal CF
LaLiga: Jawwy (mobile phone service, STC), sleeve sponsor of Villarreal CF until June 2018

Jawwy, a mobile phone service from STC, a Saudi telecommunications group, has become a shirt sleeve sponsor and training kit sponsor of Villarreal CF (LaLiga Santander) until the end of the 2017-18 season on 25/02/2018. Jawwy has the status of official sponsor, the second level in the…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Digital, …
• Article # 114073
• Published on 27/02/18 at 17:35
©  Genoa CFC
Serie A TIM: Genoa CFC unveils new website to celebrate 125th anniversary

The Genoa Cricket and Football Club (Serie A TIM) has unveiled a new version of its website to celebrate the club's 125th anniversary (which will take place on 07/09/2018), according to the Italian club on 08/02/2018. The "new digital ecosystem", which includes web TV, an online store and…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 114074
• Published on 27/02/18 at 16:45
©  UEFA
UEFA: "Primary purpose to pomote the development of football in Europe" (A. Ceferin)

"We must dare to redistribute... More... and in new ways. UEFA is not a bank. We are an association of associations whose primary purpose is to promote the development of football in Europe," said Aleksander Ceferin, president of UEFA at the Congress in Bratislava (SVK) on 26/02/2018. "Given…
Domain(s): Public Authorities & Regulations
• Category(ies): Finance, Legal, Marketing - Communication, …
• Article # 114017
• Published on 27/02/18 at 16:00
©  SV Werder Bremen
Bundesliga: "We want to generate capital in the league, from a shared interest" (K. Filbry, Werder)

"We need a fair playing field with equal rights for all. We want to generate capital in the league, but the capital must come from a shared interest to strengthen the league and its respective clubs. We are not looking for financial investors who only see the development of their own money, but…
Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Clubs, Authorities, Legal
• Article # 114054
• Published on 27/02/18 at 15:25
©  LaLiga
LaLiga Santander: clubs spent €311m during the transfer window 2018 (versus €18m in 2017)

LaLiga and the Spanish sports marketing agency Prime Time Sport have published the Winter 2018 edition of the "Football Transfer Review" report, which analyzes the movements of LaLiga Santander players during the 2018 winter transfer period by comparing them with those recorded in the other…
Domain(s): Public Authorities & Regulations
• Category(ies): Agencies, Clubs, Finance, …
• Article # 114019
• Published on 27/02/18 at 12:15
©  Aston Martin
F1: Pirelli offers spectators circuit tours in a car driven by a professional racing driver

Pirelli, an Italian tyre brand, has announced a partnership with the FIA Formula 1 World Championship by launching the "Pirelli Hot Laps" programme, which "will allow spectators, celebrities and guests attending a Grand Prix to have an extraordinary and unique experience: being driven in a…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Sponsors - Partners
• Article # 113976
• Published on 27/02/18 at 11:30
©  D.R.
Carabao Cup final: Arsenal FC - Manchester City FC draws 1.282 million subscribers on Sky Sports

The Arsenal FC (Premier League) - Manchester City FC (Premier League) final of the 2017-18 Carabao Cup (0-3), played at Wembley Stadium (London) in front of 85,671 spectators, drew an average of 1,282,000 subscribers on the pay-TV channel Sky Sports Main Event in the United Kingdom, on Sunday…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Clubs, …
• Article # 114007
• Published on 27/02/18 at 11:04
©  car2go
Serie A TIM: car2go (car sharing) becomes an official partner of AS Roma from February 2018

car2go, a car sharing service from the German automobile group Daimler, has become an official "mobility sharing" partner of AS Roma (Serie A TIM) on 23/02/2018. This is a fourth level partnership in the sponsorship hierarchy of the Italian club, of which the duration has not been…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Digital, …
• Article # 114006
• Published on 27/02/18 at 10:29
©  UEFA
UEFA: €371m for the 24 teams of Euro 2020 (versus €301m for Euro 2016, +23.2%)

"A substantial increase in the amount distributed to the teams participating in the final tournament of UEFA EURO 2020 was also approved by the UEFA Executive Committee (on 25/02/2018). The 24 national teams will share a total of €371m compared with the €301m distributed at UEFA EURO 2016 in…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Clubs, Stadiums, …
• Article # 113980
• Published on 27/02/18 at 09:55