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©  Levante UD
LaLiga Santander: Levante UD presents its sports city project, due to cost an estimated €11m - €14m

Levante Union Deportiva (LaLiga Santander) has announced its intention to build a new sports city in the district of Nazaret, near the port of Valencia (ESP) on 14/05/2018. "Over the next few weeks Levante UD will begin the process of obtaining permission from the Valencia Port Authority (the body…
Domain(s): Clubs
• Category(ies): Authorities, Legal, Stadiums
• Article # 120610
• Published on 22/05/18 at 15:24
©  Brandwatch
Brandwatch: adidas is the most visible brand on social networks, Puma the most powerful

adidas is the brand with the most present logo on social media, with nearly 6.7 million images published each month on the Twitter and Instagram platforms, reveals the study "The 2018 Brand Visibility Report" from the English company Brandwatch, and published on 03/05/2018. Brandwatch has…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Sporting Goods & Brands, …
• Article # 120603
• Published on 22/05/18 at 14:45
YouTube: acquisition of broadcast rights to the Brazilian first division in 27 countries

Google's video sharing platform YouTube has acquired the rights to broadcast 110 live matches of the 2018 Campeonato Brasileirao Série A (the Brazilian first division) in 27 territories on 18/05/2018. "The Brasileirao will be the only major football domestic league users can follow live on…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Digital, …
• Article # 120581
• Published on 22/05/18 at 12:54
©  DFL
DFL: Christopher Holschier to be appointed head of corporate communications on 01/09/2018

Christopher Holschier (GER) will join the corporate and brand communications board of the DFL on 01/06/2018 and then will be appointed as head of corporate communications effective on 01/09/2018, according to the German Football League on 15/05/2018. "The 36-year-old head of corporate…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Marketing - Communication, Social Responsibility
• Article # 120536
• Published on 22/05/18 at 12:09
©  Real Madrid CF
Real Madrid CF: The Foundation renews its partnership with the Baku School (AZE)

The Real Madrid CF Foundation (LaLiga Santander) has renewed its socio-educational and sporting partnership with the school of Baku (Azerbaijan) "for the fifth consecutive year", announced the Madrid club on 18/05/2018. The objective of the project, initiated in September 2013, is to "help…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Social Responsibility
• Article # 120558
• Published on 22/05/18 at 11:30
©  Chelsea
FA Cup: Chelsea - Manchester United draws 6.72 million viewers on BBC One (audience share: 46%)

Chelsea FC (Premier League) - Manchester United FC (1-0), the final of the 2017-18 Emirates FA Cup, drew an average of 6.724 million viewers in the UK on the free-TV channel BBC One on Saturday 19/05/2018 (kick-off at 17:15 local time, 18:15 CET). This score represented an audience share of…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Clubs, …
• Article # 120554
• Published on 22/05/18 at 11:00
©  bayernmunich
Bundesliga: FC Bayern Munich to launch FCB Digital & Media Lab (digital and multimedia subsidiary)

FC Bayern Munich (Bundesliga) have created the "FCB Digital & Media Lab", a new digital and multimedia subsidiary, which will be launched from the beginning of the 2018-19 season, announced the club on 16/05/2018. The branch will be chaired by Stefan Mennerich, head of media, digital and…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Rights Acquisitions, Agencies, …
• Article # 120514
• Published on 22/05/18 at 10:34
©  RC Lens_Macron
France: Macron succeeds Umbro as equipment supplier (2018-2021) of RC Lens (Domino's Ligue 2)

The Italian brand Macron has become the official equipment supplier of Racing Club de Lens (Domino's Ligue 2) for a period of three years beginning the 2018 season, announced the French club on 14/05/2018. The agreement was negotiated via Lagardère Sports, a Lagardère Sports and Entertainment…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Sporting Goods & Brands, Merchandising - Licensing, …
• Article # 120039
• Published on 22/05/18 at 09:54
©  D.R.
French Pro Football Convention: third edition in Cannes (FRA) on Tuesday 22 and Wednesday 23/05/2018

The third edition of the French Professional Football Convention, which brings together directors from French professional clubs, is being held at the Grand Hyatt Martinez Hotel in Cannes (FRA) on Tuesday 22 and Wednesday 23/05/2018. "This year, we wanted to focus the Convention around the…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Social Responsibility, Marketing - Communication, …
• Article # 120463
• Published on 21/05/18 at 18:04
©  FC Schalke 04
Bundesliga: FC Schalke 04 launch partnership with Kick It (soccer tournament, USA)

FC Schalke 04 (Bundesliga) have signed a three year partnership with Kick It, a US "3v3" soccer tournament, announced the club on 16/05/2018. "FC Schalke 04 will be the official soccer club of 'Kick It 3v3', the largest and longest running grassroots soccer tournament tour in the United States…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Social Responsibility, Stadiums
• Article # 120505
• Published on 21/05/18 at 17:20