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©  FIFA
2018 World Cup: TV audiences in the European Top 5 countries

The Germany - Sweden match (2-1 in Sochi, Group F) was watched by 27.48 million on average in Germany on the public channel ARD, on sSaturday 23/06/2018 (kick-off at 20:00 CET ). This was the best TV audience for the 2018 World Cup in a European Top 5 country (Germany, Spain, France, Italy, and…
Domain(s): Media
• Category(ies): Media Audiences, Authorities, Agencies, …
• Article # 125748
• Published on 09/08/18 at 14:58
©  Lega Serie A
Serie A TIM: ESPN acquires TV rights for the USA and will broadcast 340 matches per season

ESPN, a subsidiary of The Walt Disney Company, has acquired the US broadcasting rights to the Serie A TIM for the 2018-2021 cycle from the media rights and marketing agency IMG, on 07/08/2018. More than 340 matches per season will be broadcast exclusively on the OTT platform ESPN+, launched…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Digital, …
• Article # 126592
• Published on 09/08/18 at 14:10
©  D.R.
Premier League: MoPlay (sports betting application) becomes a global partner of Manchester United

MoPlay, a sports betting and gambling mobile application, has become a global partner of Manchester United FC (Premier League) as part of a "multi-year" partnership, according to the club on 06/08/2018. MoPlay is owned by Addison Global Limited, an online sports betting and gambling operator…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication, …
• Article # 126556
• Published on 09/08/18 at 12:54
©  D.R.
Bundesliga: Fortuna Düsseldorf launches an official app on Google Play and iOS

Fortuna Düsseldorf (Bundesliga) have launched a new official app dedicated to the club on 01/08/2018. The app, developed by Appsoluts, the club's Club95 partner (fourth level), is available on Google Play and iOS. The Fortuna Düsseldorf app features a club news section, links to social…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 126557
• Published on 09/08/18 at 11:54
©  D.R.
Ligue 1 Conforama: Flunch (catering) back-of-the-shirt sponsor of LOSC Lille for 2018-2020

Flunch, a French self-service restaurant chain, has become the back-of-the-shirt sponsor of LOSC Lille (Ligue 1 Conforama) for two seasons (2018-2020), on 06/08/2018. Flunch is a part of the Agapes Restauration group, based in Villeneuve d'Ascq (near Lille, FRA). Flunch gains the status of…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 126561
• Published on 09/08/18 at 11:24
©  Lega Serie A
Serie A TIM: new logo with an emphasised 'A', an "element universally linked to the Italian League"

"The desire to emphasise the 'A' in the centre, an element universally linked to our league (Lega Serie A) and our most important competition (the Serie A TIM)," such is the explanation provided by the Lega Serie A to justify the new logo presented on 08/08/2018. "A young line, an immediate…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication
• Article # 126567
• Published on 09/08/18 at 10:45
©  FCB
FC Barcelona: forum on innovation and sport organised at Levi's Stadium in Santa Clara, California

Barça Innovation Hub, FC Barcelona's (LaLiga Santander) knowledge and sports innovation center, organised a forum on innovation and sport at the Levi's Stadium in Santa Clara, California, USA, in partnership with San Francisco 49ers (NFL), resident club of the stadium, which took place on…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 126484
• Published on 09/08/18 at 10:00
©  Lega Serie B
Serie BKT: 19 of 20 (or 22) clubs registered, calendar presentation postponed, cascade of appeals

The presentation of the 2018-19 Serie BKT calendar should have taken place in Cosenza (ITA) on 31/07, and then on 06/08/2018. It was postponed both times, the second time by decision of the executive committee of the Lega Serie B, "for lack of having received information from the Italian Football…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal, Marketing - Communication
• Article # 126562
• Published on 08/08/18 at 18:24
©  D.R.
Manchester United: over 1 million subscribers on YouTube, 5 months after the launch of the channel

Manchester United FC (Premier League) has exceeded one million subscribers on its YouTube channel, five months after its launch (22/02/2018), according to the Mancunian club, on 04/08/2018. Manchester United FC is the 7th most-watched European club on YouTube with 1.017 million subscribers…
Domain(s): Clubs
• Category(ies): Agencies, Digital, Marketing - Communication
• Article # 126480
• Published on 08/08/18 at 17:45
©  strive sport
IMG: launch of "Strive", an OTT platform in Scandinavia that will broadcast LaLiga and Serie A

IMG are to launch "Strive", an OTT platform that will be available in Norway, Sweden and Denmark, on 17/08/2018, announced the media rights and marketing agency on 06/08/2018. Strive will be the broadcaster of LaLiga Santander and the Serie A TIM in these three countries for the 2018-2021…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Digital
• Article # 126485
• Published on 08/08/18 at 17:15