Archives August, 2018 (page 20/25)

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©  FC Barcelona

Twitter: Top 100 European clubs with the most followers (August 2018)

With nearly 51.8 million followers, FC Barcelona (LaLiga Santander) is the most popular European club on Twitter, according to data collected by News Tank Football, which offers a Top 100 of the most popular European clubs on this social network on 01/08/2018. To establish this Top 100, News…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Digital, Essentials Clubs
• Article # 126474
• Published on
©  MGM Resorts

NBA: first major league in North America to enter into a sports betting partnership (MGM Resorts)

MGM Resorts, an American chain of hotels and casinos, has become the official gaming partner of the National Basketball Association and the WNBA, on 31/07/2018. A contract of at least $25m (€21.6m on 06/08/2018) over three seasons (2018-2021) has been reported by the North American sports media…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Authorities, Legal, …
• Article # 126431
• Published on
©  Sevilla FC

LaLiga: betfair (sports betting) becomes a sleeve and training kit sponsor of Sevilla FC (2018-2020)

betfair, a British online sports betting and gambling operator, has become an official partner of Sevilla FC (LaLiga Santander) for two seasons (2018-2020) on 02/08/2018. This is a second level agreement in the sponsorship hierarchy of the Andalusian club. As part of the deal, the betfair…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication, …
• Article # 126430
• Published on
©  Manchester United FC

Premier League: Melitta (coffee) upgrades to global partner of Manchester United FC for 2018-19

Melitta, part of Melitta Group and official coffee partner of Manchester United FC (Premier League) has upgraded to become a global partner for the 2018-19 season, according to the club on 03/08/2018. The value of the partnership has not yet been communicated. The partnership is the second…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Essentials Sponsors & Partners
• Article # 126415
• Published on
©  Eleven Sports

UK/Ireland: Eleven Sports to broadcast one LaLiga and Serie A game per matchday on Facebook

The British audio-visual group Eleven Sports has concluded a broadcasting partnership, in the United Kingdom and Ireland, with the social network Facebook, on 06/08/2018. Eleven Sports will broadcast one Serie A TIM and LaLiga Santander game per matchday, competitions for which it holds the…
Domain(s): Media
• Category(ies): Agencies, Digital, Authorities
• Article # 126429
• Published on
©  MLS

MLS (Major League Soccer): Facebook and Twitter communities of the franchises (August 2018)

Please find in the infographics below the Facebook (number of likes) and Twitter (number of followers) communities of the 23 franchises of MLS, the North American professional soccer league. These infographics are automatically updated on the first day of each month.
Domain(s): Clubs
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 126424
• Published on
©  AS Roma

AS Roma: Francesco Calvo (FC Barcelona) becomes chief revenue officer from September 2018

The Italian Francesco Calvo has been appointed chief revenue officer of AS Roma (Serie A TIM) from September 2018, according to the Italian club on 02/08/2018. Calvo has held a similar position at FC Barcelona (LaLiga Santander) since October 2015. Prior to this, Francesco Calvo served as…
Domain(s): Sponsors & Partners
• Category(ies): Ticketing, Clubs, Sporting Goods & Brands, …
• Article # 126426
• Published on
©  D.R.

Serie A TIM: Inter Milan inaugurates an academy for 200 boys and girls in Hong Kong (China)

"Inter Academy Hong Kong (China), the result of a strategic agreement between FC Internazionale Milano (Serie A TIM), Suning Sports Group a subsidiary of the Suning Group, Chinese multinational majority shareholder of the club) and Man Lap International Sports Group, is up and running," announced…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Social Responsibility, Stadiums
• Article # 126362
• Published on
©  LaLiga

"Investing a massive effort to reduce losses from illegal broadcasting" (E. Fernández, LaLiga)

"Protecting our product is fundamental to our business. We cannot allow pirate channels to offer access to LaLiga's programming. Spanish football is investing a massive effort, both in terms of financial and human resources, in its attempts to try to reduce the losses incurred as a result of the…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Finance, Legal, …
• Article # 125642
• Published on