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©  D.R.
Bundesliga: 3.62 million Sky Deutschland subscribers watch 8 of the 9 games of Matchday 3 of 2018-19

Eight of the nine games of Matchday 3 of the 2018-19 Bundesliga, played from 14/09 to 16/09/2018, drew an average of 3.62 million subscribers on the channels of the pay-TV group Sky Deutschland, according to data from the German audience measurement institutes AGF and GfK. The TV audiences of…
Domain(s): Media
• Category(ies): Media Audiences
• Article # 129128
• Published on 20/09/18 at 10:40
©  @OM_Officiel
Ligue 1 Conforama: Marseille - Guingamp draws 1.05 million viewers on Canal+ (audience share: 4.9%)

Olympique de Marseille - EA Guingamp (4-0), Matchday 5 of the 2018-19 Ligue 1 Conforama, drew an average of 1.05 million viewers on the pay-TV channel Canal+ on Sunday 16/09/2018 (kick-off at 21:00 CET), according to data from the French audience measurement institute Médiamétrie. This figure…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Clubs
• Article # 128844
• Published on 20/09/18 at 10:00
©  IOC
IOC: Allianz (insurance) becomes a "Worldwide TOP Partner" (first level) from 2021 to 2028

The German insurance company Allianz has become the "official worldwide insurance partner" and a "Worldwide TOP Partner" of the IOC (first level) from 2021, according to the International Olympic Committee, on 18/09/2018. The eight-year partnership is valued at $50m (or €56m on 18/09/2018) per…
Domain(s): Sponsors & Partners
• Category(ies): Authorities
• Article # 129026
• Published on 19/09/18 at 18:34
©  SL Benfica
Champions League: the economic head-to-head between SL Benfica - FC Bayern Munich on 19/09/2018

With more than 68 million fans on social media (Facebook, Twitter and Instagram, as of 01/09/2018), FC Bayern Munich (Bundesliga) has nearly 12 times as many as Sport Lisboa e Benfica (Liga NOS), which totals nearly 5.8 million, as the two teams prepare to face each other on Matchday 1 of Group E…
Domain(s): Clubs
• Category(ies): Ticketing, Marketing - Communication, Sporting Goods & Brands, …
• Article # 129135
• Published on 19/09/18 at 17:59
©  @realmadrid
Champions League: the economic head-to-head between Real Madrid - AS Roma on 19/09/2018

With more than 222 million fans on social networks (Facebook, Twitter and Instagram, on 01/09/2018), Real Madrid CF (LaLiga Santander) has 16 times more than AS Roma (Serie A TIM), which counts nearly 13.6 million, as the two teams prepare to face each other on Matchday 1 of Group G of the 2018-19…
Domain(s): Clubs
• Category(ies): Ticketing, Marketing - Communication, Sporting Goods & Brands, …
• Article # 129130
• Published on 19/09/18 at 16:15
©  Napoli
Serie A TIM: Hankook (tyres) institutional sponsor of SSC Napoli for 2 seasons (2018-2020)

Hankook Tire, a South Korean tyre manufacturer, has become an "institutional sponsor" of SSC Napoli (Serie A TIM) for two seasons (2018-2020), on 13/09/2018. Hankook Tire replaces another South Korean tyre manufacturer, Nexen Tire, as a sponsor in the tire category of the club. This is a…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 129125
• Published on 19/09/18 at 15:50
Champions League: the economic head-to-head between Manchester City - O. Lyonnais on 19/09/2018

With more than 54.3 million fans on social networks (Facebook, Twitter and Instagram, on 01/09/2018), Manchester City FC (Premier League) totals more than 10 times as many as Olympique Lyonnais (Ligue 1 Conforama) which counts over 5.2 million as the two teams prepare to face each other on…
Domain(s): Clubs
• Category(ies): Ticketing, Digital, Sporting Goods & Brands, …
• Article # 129120
• Published on 19/09/18 at 15:20
©  D.R.
Perform Group becomes DAZN Group and splits into two brands, DAZN (B2C) and Perform Content (B2B)

Perform Group will become DAZN Group, according to the British group specialised in the production and distribution of sports content on digital platforms, on 17/09/2018. The group, created in 2007, will split into two brands: DAZN (B2C) and Perform Content (B2B). "We have two enormous growth…
Domain(s): Media
• Category(ies): Agencies, Digital, Betting
• Article # 129103
• Published on 19/09/18 at 13:30
©  DFL
DFL: Bundesliga International to launch a new office in New York (USA) on 16/10/2018

"Bundesliga International, Deutsche Fußball Liga’s fully owned subsidiary responsible for international sales and marketing activities of the German top football leagues, is making its mark in the Americas. Set to open on 16/10/2018, the New York office will be the second international branch…
Domain(s): Public Authorities & Regulations
• Category(ies): Agencies, Clubs
• Article # 129092
• Published on 19/09/18 at 12:45
©  BVB
Bundesliga: attendance for Matchday 3 of 2018-19, Dortmund - Frankfurt draws 81,000 spectators

Matchday 3 of the 2018-19 Bundesliga season drew an average of 44,441 spectators per game, from 14 to 16/09/2018. The average fill rate was close to 92%. Borussia Dortmund - Eintracht Frankfurt (3-1), the opening game of the matchday on Friday 14/09/2018 (kick-off at 20:30 CET), was the game…
Domain(s): Clubs
• Category(ies): Ticketing, Authorities, Stadiums
• Article # 128901
• Published on 19/09/18 at 12:15