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©  New Balance
New Balance: construction of "The Track" a 5,000 capacity multi-sport complex in Boston for 2021

New Balance, an American sports equipment manufacturer, has announced the construction of "The Track at New Balance", a multi-sport complex at Boston Landing (Boston, Massachusetts, USA) "a mixed-use development encompassing approximately 15 acres of land," announced the brand on 01/04/2019…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Marketing - Communication, Stadiums
• Article # 144536
• Published on 09/04/19 at 13:15
©  FIFA
India: 12.9% of Internet users are willing to pay to watch the FIFA World Cup (Ampere Analysis)

In India, 12.9% of internet users are willing to pay to watch the FIFA World Cup, according to a survey of 2,000 Indian internet users conducted by the British firm Ampere Analysis, whose results were published on 18/03/2019. Four other international sporting events rank ahead of the Football…
Domain(s): Media
• Category(ies): Agencies, Digital, Authorities
• Article # 144226
• Published on 09/04/19 at 12:09
©  D.R.
"I like that Javier Tebas challenged the sports governance system in Europe" (Marshall Glickman, G2)

"The potential LaLiga game in the USA stirred up a huge controversy in Europe. I am sure Javier Tebas expected this reaction. I like that he challenged the system. He made a statement of intent by questioning the status quo of sports governance in Europe. He didn't win the first round, but it’s a…
Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Ticketing, Marketing - Communication, Clubs, …
• Article # 143405
• Published on 09/04/19 at 11:34
©  UEFA
UEFA: a strategic communications guide for the development of women's football

"A strategic communications guide (document available to download) is being issued by UEFA to help the associations establish communications plans and initiatives that not only promote the game but also increase awareness of and interest in women's football," said the European body on 02/04/2019…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal, Marketing - Communication
• Article # 144250
• Published on 09/04/19 at 10:50
©  World Gaming Federation
eSports: World Gaming Federation raises €2m from companies in order to create a social network

World Gaming Federation (WGF), a French eSports competition organiser, has raised €2m from, among others, Normandie Participations (Regional Investment Fund), Normandie Capital (real estate investment), BPI France Investissement (public investment bank) and the French footballer Mamadou Sakho to…
Domain(s): Public Authorities & Regulations
• Category(ies): Digital, esport - gaming
• Article # 143954
• Published on 09/04/19 at 10:10
©  D.R.
MLS (Major League Soccer): Facebook and Twitter communities of the franchises (April 2019)

Please find in the infographics below the Facebook (number of likes) and Twitter (number of followers) communities of the 24 MLS franchises of the North American professional soccer league. These infographics are automatically updated on the first day of each month.
Domain(s): Clubs
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 144448
• Published on 09/04/19 at 09:35
Eleven Sports: Guillaume Collard appointed managing director for Belgium and Luxembourg

Guillaume Collard (BEL) has been appointed managing director for Belgium and Luxembourg of the audiovisual group Eleven Sports on 08/04/2019. Guillaume Collard, who has been head of business development and acquisitions (since November 2017), will replace Anouk Mertens, who took over as chief…
Domain(s): Media
• Category(ies): Agencies, Marketing - Communication
• Article # 144474
• Published on 08/04/19 at 17:40
©  D.R.
UEFA: FedEx becomes partner of eight national team competitions (2019-2023) including Euro 2020

FedEx Express, a US delivery service company, has extended its partnership with UEFA and has become a partner of eight national team competitions (see below), including the men's Euro 2020, for four years (2019-2023), according to UEFA on 08/04/2019. As "official logistics partner", FedEx…
Domain(s): Sponsors & Partners
• Category(ies): Authorities
• Article # 144469
• Published on 08/04/19 at 17:04
French LFP: US company Ooyola will work with Microsoft on the League's OTT platform

Ooyala, a US company specializing in video content management systems, will work with Microsoft (US computer company) on the OTT platform of the LFP, announced Ooyola 03/04/2019. "This mission stems from the collaboration between Ooyala and Microsoft, with whom the LFP has signed a contract to…
Domain(s): Public Authorities & Regulations
• Category(ies): Agencies
• Article # 144452
• Published on 08/04/19 at 16:29
©  FCB
eSports: FC Barcelona creates a team on the Rocket League video game

"FC Barcelona (LaLiga Santander) takes another step forward in eSports with the creation of a Rocket League team, a video game that combines the best of football and motorsports. Barça will compete in the most important competitons such as the Rocket League Championship Series and international…
Domain(s): Clubs
• Category(ies): esport - gaming
• Article # 144453
• Published on 08/04/19 at 15:30