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©  D.R.
Ligue 1 Conforama: Intersport (sporting goods) becomes a partner of LOSC Lille from 2018-19

Intersport France, a sporting goods distribution network, has become a partner of LOSC Lille (Ligue 1 Conforama) from the 2018-19 season, according to the French club on 19/04/2019. The duration and the value of the partnership have not been communicated. " The objective of this partnership is to…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing
• Article # 145558
• Published on 23/04/19 at 13:20
©  Fecafoot
Cameroon: Le Coq Sportif succeeds Puma as equipment supplier of the national teams from 2019

Le Coq Sportif has become a partner of the Cameroonian Football Federation (FECAFOOT), and the equipment manufacturer of Cameroon's national teams, according to the body on 18/04/2019. The French brand will begin its partnership by equipping Cameroon's women's team for the 2019 Women's World Cup…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Authorities
• Article # 145557
• Published on 23/04/19 at 12:35
©  Juventus FC
2018-19 Serie A TIM: Juventus FC win an 8th consecutive title and become champions for the 35th time

Juventus FC have been crowned the 2018-19 Italian champions, after their victory over ACF Fiorentina (2-1, Matchday 33 of the Serie A TIM) at the Allianz Stadium (41,570 capacity, Turin, ITA) on Saturday 20/04/2019. The Turin club have 87 points after 33 games (28 wins, 3 draws and 2 losses, 67…
Domain(s): Clubs
• Category(ies): Marketing - Communication
• Article # 145538
• Published on 23/04/19 at 11:55
©  Paris Saint-Germain
2018-19 Ligue 1 Conforama: Paris Saint-Germain crowned champions of France for the eighth time

Paris Saint-Germain have been crowned the 2018-19 French champions after Matchday 33 of the 2018-19 Ligue 1 Conforama season. The Parisian club has 84 points (27 wins, 3 draws and 3 losses, 95 goals scored and 27 conceded) with 5 games remaining, 19 points more than LOSC Lille (65 points), who can…
Domain(s): Clubs
• Category(ies): Finance, Marketing - Communication, Merchandising - Licensing, …
• Article # 145539
• Published on 23/04/19 at 11:20
©  MCFC
City Football Group: £584.8m in turnover (+13.7%) and a net loss of £44.8m in 2017-18

City Football Group (CFG), a holding company that invests in football assets (professional clubs, infrastructure, innovation) posted a turnover of £584.8m (€660m on 30/06/2018) for the 2018 financial year, from 01/07/2017 to 30/06/2018. Just over 85% of this revenue comes from Manchester City…
Domain(s): Clubs
• Category(ies): Ticketing, Stadiums, Transfer Market, …
• Article # 145495
• Published on 23/04/19 at 10:14
©  adidas
adidas: inauguration of the Arena, a sports complex located at the head office (GER) on 09/08/2019

adidas announces the inauguration of the "Arena", a 52,000-square-meter sports annex built within the "World of Sports" complex, a campus for employees of the German brand located at the headquarters of adiras in Herzogenaurach (GER), on 16/04/2019. The official opening of the building will…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Stadiums
• Article # 145408
• Published on 19/04/19 at 17:49
©  QPR
Queens Park Rangers FC: Loftus Road naming rights to be gifted to charity from 2019-20 season

Queens Park Rangers FC (Sky Bet Championship) will gift the naming rights for its 18,000-seat Loftus Road stadium to a local charity starting in the 2019-20 season, announced the English club on 17/04/2019. "The club, which played for the first time at Loftus Road more than 100 years ago…
Domain(s): Clubs
• Category(ies): Social Responsibility, Sponsors - Partners, Stadiums
• Article # 145493
• Published on 19/04/19 at 17:29
©  AS Roma
Serie A TIM: the official account of the AS Roma on Giphy exceeds one billion views

"AS Roma (Serie A TIM) reached another significant social media milestone, becoming the first Italian football club to pass one billion total views on GIPHY, the internet’s largest GIF search engine," announced the Roman club on 16/04/2019. "Since launching the official channel in June 2016…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 145494
• Published on 19/04/19 at 16:59
©  D.R.
Italy: Telecom Italia (TIM) extends with FIGC for four seasons (2019-2023 period)

The Italian telecommunications operator Telecom Italia (TIM) extended its partnership with the Italian Football Federation (FIGC) for four seasons (2019-2023) on 17/04/2019. TIM has been a partner of the Federation since 1999, 20 years in a row. TIM has the status of "Top Partner", the second…
Domain(s): Sponsors & Partners
• Category(ies): Authorities
• Article # 145485
• Published on 19/04/19 at 15:28
©  LaLiga
Deal Tracker: all the latest sponsorship / partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 145477
• Published on 19/04/19 at 14:45