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©  Empoli FC
Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest first)…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 242829
• Published on 25/02/22 at 16:35
©  Discovery
Discovery: a turnover of $12.2bn in 2021 (+14%); 22 million DTC subscribers at the end of 2021

The American audiovisual group Discovery (parent company of the pay-TV group Eurosport) has posted a turnover of $12.191bn (€10.76bn) for the year 2021, up 14.2% compared to 2020, announced the group upon the publication of its accounts on 24/02/2022. As of 31/12/2021, Discovery had 22 million…
Domain(s): Media
• Category(ies): Finance, Marketing - Communication, Media
• Article # 243551
• Published on 25/02/22 at 16:15
©  FIFA
FIFA: Annual Report 2021, with 2021 financial results and provisional budget for 2023

FIFA has published its 2021 Annual Report, which includes the body's 2021 financial results and projected budget for 2023, following its Council meeting on 24/02/2022. "In 2021, the world slowly returned to some kind of normality after the Covid-19 pandemic had led to numerous events, competitions…
Domain(s): Public Authorities & Regulations
• Category(ies): Finance, Game - pitch, Marketing - Communication, …
• Article # 243536
• Published on 25/02/22 at 15:40
©  UEFA
2021-22 European Cups: Porto-OL, Braga-Monaco, Basel-OM and Leicester-Rennes in the Round of 16

Olympique Lyonnais (Ligue 1 Uber Eats) will face FC Porto (Liga Portugal Bwin), and AS Monaco FC (Ligue 1 Uber Eats) will face FC Braga (Liga Portugal Bwin), in the Round of 16 of the 2021-22 Europa League, on 09-10 and 17/03/2022 (first leg away from home for both clubs), following the draw made…
Domain(s): Clubs
• Category(ies): Authorities
• Article # 243542
• Published on 25/02/22 at 15:00
©  FCB
Europa League: SSC Napoli - FC Barcelona draws 1.4 million viewers in Italy and 826,000 in Spain

SSC Napoli (Serie A TIM) - FC Barcelona (LaLiga Santander), the second leg of the play-offs for the Round of 16 of the 2021-22 Europa League (2-4, 3-5 on aggregate), drew an average of 1.446 million viewers in Italy on the free DTT channel TV8 (Sky Italia group) on 24/02/2022 (kick-off at 21:00…
Domain(s): Media
• Category(ies): Media Audiences, Media
• Article # 243520
• Published on 25/02/22 at 14:40
©  Wasabi Technologies
Premier League: Wasabi Technologies, official cloud storage partner of Liverpool FC from 2021-22

Wasabi Technologies, a global IT service management company specialised in cloud storage and based in the United States, has become an official partner of Liverpool FC from 2021-22, announced the Merseyside club on 23/02/2022. Wasabi Technologies has the title of "official cloud storage…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital
• Article # 243490
• Published on 25/02/22 at 14:00
©  OL
Olympique Lyonnais: adidas signs a 3-year agreement (2021-2024) with the OL Foundation

adidas has signed a three-season agreement with the OL Foundation (created in 2007), until 30/06/2024, according to Olympique Lyonnais (Ligue 1 Uber Eats) on 24/02/2022. adidas has been the official supplier of OL's kits since 2010-11 and until 2024-25. According to the club, in addition to this…
Domain(s): Clubs, Sponsors & Partners
• Category(ies): Activation, Marketing - Communication, Social Responsibility
• Article # 243436
• Published on 25/02/22 at 12:30
©  Stade de France
Russia-Ukraine conflict: Champions League final moved from Saint Petersburg to the Stade de France

"The UEFA Executive Committee decided to relocate the final of the 2021-22 UEFA Men's Champions League from Saint Petersburg to Stade de France in Saint-Denis (FRA). The game will be played as initially scheduled on Saturday 28/05/2022 at 21:00 CET," announced UEFA on 25/02/2022, following a…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Stadiums, Legal, …
• Article # 243510
• Published on 25/02/22 at 11:55
©  D.R.
Russia-Ukraine conflict: football, rugby, Formula 1, basketball, esports...the world of sport reacts

Russian President Vladimir Putin launched a "military operation" in Ukraine on Thursday 24/02/2022, around 04:00. Ukraine denounced "a full-scale invasion." We look at reactions from the world of sport below.
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Social Responsibility, Marketing - Communication, Clubs, …
• Article # 243465
• Published on 25/02/22 at 11:40
©  OL / Bamba NGAMB
Exclusive Olympique Lyonnais/transfers: "The stock market effect doesn't really matter" (T. Sauvage, GM)

"We would manage our P&L (profit and loss) in the same way if we were not listed (on the stock exchange). We have to realise that we are coming out of a very complicated period due to the negative impacts of Covid. This opportunity concerning Guimaraes (transferred to Newcastle United FC at the…
Domain(s): Clubs
• Category(ies): Ticketing, Social Responsibility, Stadiums, …
• Article # 243401
• Published on 25/02/22 at 11:00