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©  Real Betis Balompié
LALIGA EA Sports: Real Betis Balompié’s 2026-27 away kit dedicated to the fight against school bullying

Real Betis Balompié (LALIGA EA Sports) and their equipment supplier Hummel unveiled the Andalusian club’s 2026-27 away kit on 16 July 2026. Named "Verde Esperanza" ("Green Hope"), the shirt is described by the club as "an allegory of hope and an expression of the identity and traditions of the…
Domain(s): Clubs
• Category(ies): Associations, Clubs, Sporting Goods & Brands, …
• Article # 448596
• Published on 17/07/26 at 15:00
©  Getafe CF
Getafe CF: 2026-27 season ticket prices unchanged, between €160 and €350

Getafe CF have launched their season ticket campaign for the 19 LALIGA EA Sports matches to be played at the Coliseum (17,000 capacity) in 2026-27, with prices ranging from €160 to €350 (excluding discounts and hospitality packages), on 6 July 2026. The package also includes home Copa del Rey…
Domain(s): Clubs
• Category(ies): Clubs, Ticketing, Stadiums, …
• Article # 448582
• Published on 17/07/26 at 14:05
©  FIFA
2026 World Cup / Spain - Argentina final: $50m in prize money to the winners, $33m to the runners-up

Spain (Real Federación Española de Fútbol), who defeated France 2-0 in the semi-finals of the 2026 World Cup, and Argentina (Asociación del Fútbol Argentino), who beat England 2-1, have qualified for the final of the tournament (on 19 July, kick-off at 21:00 CET). As a result, both federations are…
Domain(s): Public Authorities & Regulations
• Category(ies): Essentials Public Authorities & Regulations, Federations, International authorities, …
• Article # 448534
• Published on 17/07/26 at 11:00
©  DFB
Germany: 8.27 million DFB members, including 2.34 million players (-0.46% in one year)

"The number of DFB members has risen once again, reaching 8.27 million in 2025-26. Having passed the historic 8-million mark in 2025, this positive trend is continuing. Since 2022, German football has gained more than 1.1 million members. A total of 23,713 clubs are registered under the DFB…
Domain(s): Public Authorities & Regulations
• Category(ies): Federations, Game - pitch, Women’s Sports, …
• Article # 448524
• Published on 17/07/26 at 10:05
©  LALIGA
Deal tracker: Versant, Telemundo, Canal+, DAZN and CazéTV... the latest football media rights agreements

• Versant and Telemundo are the new broadcasters of Bundesliga in the United States from 2026-27; • Canal+ group holds the exclusive broadcasting rights for LALIGA EA Sports in Poland for the 2026-2031 cycle; • DAZN has extended its exclusive broadcasting rights to Serie A Enilive in France for…
Domain(s): Media
• Category(ies): Authorities, Media, Rights Acquisitions, …
• Article # 448492
• Published on 17/07/26 at 09:00
©  D.R.
Ligue 1 McDonald’s : BYD (CHN) global automotive partner of Paris Saint-Germain (2026-2029)

BYD ("Build Your Dreams"), the Chinese electric vehicle manufacturer, has become the official automotive partner of Paris Saint-Germain (Ligue 1 McDonald's) for three seasons (2026-2029), the club announced on 16 July 2026. The collaboration encompasses global marketing campaigns, content…
Domain(s): Sponsors & Partners
• Category(ies): Essentials Sponsors & Partners, Clubs, Sponsors - Partners, …
• Article # 448480
• Published on 16/07/26 at 18:15
©  Wimbledon / X
Wimbledon 2026 / USA: best audience ever for the ladies' final on ESPN (1.9 million viewers)

Linda Noskova (CZE) - Karolina Muchova (CZE) (6-2, 5-7, 6-3), the ladies’ final of the 2026 Wimbledon Grand Slam tournament, drew an average of 1.9 million viewers across the ESPN group’s channels in the United States on Saturday 11 July 2026 (match start at 11:00 Eastern Time), a 48 % increase on…
Domain(s): Media
• Category(ies): Media, Media Audiences, North America
• Article # 448486
• Published on 16/07/26 at 17:45
©  FIFA World Cup / X
2026 World Cup / UK: best TV audience since 2021 for England - Argentina on the BBC (peak at 24 million)

England - Argentina (1-2), the second semi-final of the 2026 World Cup, drew an average of 22.1 million viewers with a peak at 24 million across the BBC’s channels in the United Kingdom, on Wednesday 15 July 2026 (kick-off at 20:00 GMT, 21:00 CET), according to figures released by the British…
Domain(s): Media
• Category(ies): Essentials Media, Media, Media Audiences, …
• Article # 448482
• Published on 16/07/26 at 17:05
©  Real Betis Balompié
Real Betis Balompié: 55,474 season ticket holders from 2025-26 (out of 57,000) renewed for 2026-27 (97%)

Of the 57,000 season-ticket holders in the 2025-26 season, 55,474 have renewed their season tickets for Real Betis Balompié’s (LALIGA EA Sports) 2026-27 home matches at Estadio Olímpico de La Cartuja (Seville, Spain), representing a 97.3% renewal rate, the club announced on 15 July 2026. The…
Domain(s): Clubs
• Category(ies): Clubs, Ticketing, Stadiums, …
• Article # 448467
• Published on 16/07/26 at 16:30
©  Tennis Australia
Tennis Australia: Sportfive appointed as lead agency partner for the Australian Open in Italy and Europe

Sportfive has been appointed "lead agency partner" for Tennis Australia and the Australian Open Tennis Championships (Grand Slam) across the Italian and European markets, the international sports marketing agency announced on 13 July 2026. Sportfive’s mission is to translate "brand ambition into…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Federations, International authorities, …
• Article # 448411
• Published on 16/07/26 at 14:45