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©  News Tank
Weekly News Extra (27 to 31 July 2026)

• The 20 Premier League clubs unanimously approved a proposal for a new strategic partnership with the English Football League (EFL) on 30 July 2026. The proposal, which would come into effect from the 2026-27 season, reportedly includes an additional £1.5bn in funding over 10 years for the EFL’s…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Essentials Clubs, Essentials Public Authorities & Regulations, Essentials Media, …
• Article # 449859
• Published on 31/07/26 at 18:00
©  Socios.com
FIFA Forward Enterprise: Socios.com proposes issuing tokenised equity

The issuance by FIFA of equity in its planned commercial subsidiary, FIFA Forward Enterprise (FFE), in the form of blockchain-based tokenised equity, could "make it available to a wider pool of investors," while also lowering the barrier to entry and facilitating shareholder verification…
Domain(s): Sponsors & Partners
• Category(ies): International authorities, Sponsors - Partners, Rights Acquisitions, …
• Article # 449960
• Published on 31/07/26 at 17:30
©  Juventus FC
Deal Tracker: Juventus, Leeds United, Bayer Leverkusen, Betis… the latest sponsorship deals in football

• Felicia, a healthy food company, has become an official partner of Juventus FC (Serie A Enilive) starting from the 2026-27 season. • The Coca-Cola Company, an American drinks manufacturer, has extended, through its European subsidiary, as exclusive partner of SV Werder Bremen (Bundesliga…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 449919
• Published on 31/07/26 at 14:00
©  AS Roma
AS Roma: Dsquared2 (fashion) succeeds Fendi as official fashion partner from the 2026-27 season

Dsquared2, an Italian luxury ready-to-wear brand, will become the official fashion partner of AS Roma (Serie A Enilive) from the 2026-27 season under a multi-year partnership, the club announced on 29 July 2026. As the club’s Official Fashion Partner, Dsquared2 will exclusively provide the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 449825
• Published on 31/07/26 at 09:00
©  RB Leipzig
Bundesliga: IC Markets (forex trading) sleeve sponsor of RB Leipzig for two seasons (2026-2028)

IC Markets, an Australian company specialising in forex trading, has become the sleeve sponsor of RB Leipzig (Bundesliga) for two seasons (2026-2028), the club announced on 30 July 2026. The brand has the status of exclusive sponsor, the highest level in the club's sponsorship hierarchy…
Domain(s): Sponsors & Partners
• Category(ies): Essentials Sponsors & Partners, Clubs, Sponsors - Partners, …
• Article # 449798
• Published on 30/07/26 at 16:00
©  FFF
FFF: Betclic (betting) acquires naming rights to the new Ligue 3 (3rd division) for 3 seasons (2026-2029)

French sports betting operator Betclic Group (Banijay Gaming) has acquired the naming rights to Ligue 3, the new professional league set to replace National 1 (French 3rd division) from the 2026-27 season, the French Football Federation announced on 30 July 2026. Under this agreement, which covers…
Domain(s): Sponsors & Partners
• Category(ies): Federations, Sponsors - Partners, Marketing - Communication, …
• Article # 449804
• Published on 30/07/26 at 15:00
©  LALIGA
LALIGA: launch of LALIGA FC Pro Mobile, first official competition on EA Sports FC Mobile

LALIGA has launched LALIGA FC Pro Mobile, its first official competition on EA Sports FC Mobile, the mobile version of Electronic Arts’ football simulation video game, the Spanish league announced on 29 July 2026. Registration is open to the Spanish residents aged 16 and over from 1 to 16…
Domain(s): Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Professional leagues, Sponsors - Partners, Activation, …
• Article # 449767
• Published on 30/07/26 at 12:00
©  AC Monza
Serie A: WCG (real estate) expands partnership with AC Monza to become warm-up kit sponsor in 2026-27

WCG, an Italian company specialised in commercial real estate, has expanded its partnership with AC Monza (Serie A Enilive) to become the club's warm-up kit sponsor for the 2026-27 season, the promoted side announced on 29 July 2026. The company, which has been a sponsor of AC Monza since 15…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 449748
• Published on 30/07/26 at 11:00
©  RCD Majorque
LALIGA Hypermotion: Digi (telecoms) sleeve sponsor of RCD Mallorca for 2 seasons (2026-2028)

Digi, the Spanish telecommunications operator owned by Digi Communications, has become RCD Mallorca’s (LALIGA Hypermotion) sleeve sponsor for the 2026-2028 cycle (two seasons), the club, which was relegated at the end of the 2025-26 season, announced on 27 July 2026. Under the agreement, the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 449751
• Published on 30/07/26 at 10:00
©  Real Madrid CF
LALIGA EA Sports: Elite Solar (solar energy) official partner of Real Madrid CF for 3 seasons (2026-2029)

Elite Solar, a Singaporian company specialised in solar energy, has become an official partner of Real Madrid CF (LALIGA EA Sports) for three seasons, over the 2026-2029 cycle, the club announced on 29 July 2026. Under the agreement, Elite Solar becomes the solar panel provider of the Spanish…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 449665
• Published on 29/07/26 at 14:00