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AS Roma: presentation of a sustainable development strategy centered around three pillars

AS Roma (Serie A TIM) has unveiled its sustainability strategy based on three pillars: community, youth and the environment, on 23/11/2023. The strategy sets out "a clear and actionable pathway for the club to build on its extensive CSR legacy, as it accelerates progress on sustainability for…

Domain(s): Clubs
• Category(ies): Marketing - Communication, Social Responsibility
• Article # 307411
• Published on 24/11/23 at 15:50

Real Betis Balompié: opening of an area dedicated to autistic fans at the stadium

Real Betis Balompié have opened a "sensory room" dedicated to supporters with autism at the Estadio Benito Villamarín (60,721 capacity) for when they host UD Las Palmas on Matchday 14 of the 2023-24 LALIGA EA Sports season on 26/11/2023, announced the club on 23/11/2023. The room can accommodate…

Domain(s): Clubs
• Category(ies): Social Responsibility, Stadiums
• Article # 307393
• Published on 24/11/23 at 15:20

NFL: a record audience & a sold-out stadium in Frankfurt for the two games relocated to Germany

The two National Football League (NFL) regular season games relocated to the Deutsche Bank Park (55,000 capacity) in Frankfurt (Germany) in November 2023 were sold out to a total of 100,167 spectators, announced the North American league on 16/11/2023. The first game, which pitted the Miami…

Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Ticketing, Authorities, Marketing - Communication, …
• Article # 307357
• Published on 24/11/23 at 13:00

SFS23: "We can't just expect one piece of content to work all around the world" (N. Speakman, MUFC)

"There's a big part that we play in localising, translating our content, even finding relevant music, relevant creators in certain territories. We can't just expect one piece of content to work all around the world," said Nick Speakman, global head of social media at Manchester United FC (Premier…

Domain(s): Clubs, Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Stadiums, …
• Article # 307279
• Published on 24/11/23 at 11:30

Atalanta BC: a turnover of €111.8m (-20.7%) & net profit of €5.6m in 2022-23

Atalanta BC (Serie A TIM) posted a turnover of €111.8m at the end of the 2022-23 financial year (from 01/07/2022 to 30/06/2023), down 20.7% on 2021-22 (€141m), according to the annual accounts published on the club's website in November 2023. Domestic TV rights represent the club's main source…

Domain(s): Clubs
• Category(ies): Finance, Legal, Marketing - Communication
• Article # 307334
• Published on 24/11/23 at 10:40

Bundesliga: 50,000 members of FC Bayern Munich's "Kids Club"

FC Bayern Munich's (Bundesliga) Kids Club, a programme aimed at children aged 0-13, has reached 50,000 members, announced the club on 11/11/2023. This figure makes it the German club with the most official young supporters. "The Kids Club offers children a varied programme that focuses not…

Domain(s): Clubs
• Category(ies): Marketing - Communication, Social Responsibility, Stadiums
• Article # 307323
• Published on 24/11/23 at 10:00

SFS23: "There are still 11 players on the pitch, but everything else different" (J. Tebas, LALIGA)

"There are still 11 players on the football pitch, but otherwise everything is different and it's hard to imagine what will happen in five years' time," said Javier Tebas, president of LALIGA, at the Stadio Olimpico in Rome (ITA) on 21/11/2023. The Spaniard spoke at the Social Football Summit…

Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Clubs, Stadiums, Sponsors - Partners, …
• Article # 307305
• Published on 24/11/23 at 08:40

Ligue 1 Uber Eats: JD Sports (sporting goods) sleeve sponsor of OGC Nice from 2023-24

JD Sports, a British sporting goods retailer, has become an official partner and sleeve sponsor of OGC Nice (Ligue 1 Uber Eats) for several seasons from the 2023-24 season, announced the club on 23/11/2023. The JD Sports logo will appear on the sleeves of the men's, women's (second division…

Domain(s): Clubs
• Category(ies): Marketing - Communication, Sponsors - Partners
• Article # 307268
• Published on 23/11/23 at 15:20

SFS23: "We are missing a link between general admission and VIP seats" (P. Monguzzi, Juventus FC)

"What we are truly missing is a link between general admission and VIP seats. We need to create premium, yet affordable and accessible products. In Italy, the average price of the top hospitality clubs, without having five-star venues, is completely in line with the Premier League for example. In…

Domain(s): Clubs, Sponsors & Partners
• Category(ies): Ticketing, Marketing - Communication, Clubs, …
• Article # 307050
• Published on 23/11/23 at 14:35

Social Football Summit: "The arrival of RedBird has enabled strong growth" (G. Furlani, AC Milan)

"The arrival of RedBird Capital (which became the owner of AC Milan in August 2022) enabled us to move into a strong growth sequence, and to achieve the first net profit for a financial year in over 10 years in 2022-23. But it is also the work done upstream by Elliott Management (which acquired…

Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Clubs, Stadiums, Authorities, …
• Article # 307205
• Published on 23/11/23 at 11:30