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©  Paris SG
Ligue 1 Uber Eats: Facebook, Twitter and Instagram accounts of the 20 clubs (February 2021)

The 20 clubs competing in the 2020-21 Ligue 1 Uber Eats season total more than 130 million fans on Facebook, Twitter and Instagram, according to data collected by News Tank Football on 01/02/2021. The French championship is the least popular European Top 5 championship on these three social…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 207281
• Published on 03/02/21 at 17:39
©  FC Inter Milan
FC Inter Milan: video campaign, capsule collection and collectible shirt for Chinese New Year

FC Inter Milan (Serie A TIM) has launched several initiatives, including a video campaign involving its striker Lautaro Martinez (ARG), as part of the celebration of Chinese New Year (entry into the Year of the Ox, 12/02/2021), announced the Italian club on 01/02/2021. "The hero video of the…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication, Merchandising - Licensing
• Article # 207209
• Published on 03/02/21 at 15:00
©  Fulham FC
Fulham FC: club gives 4-12 year olds the opportunity to become "virtual mascots" for home games

Fulham FC (Premier League) has launched the "Virtual Fulham FC Mascot" programme, which will see three of the club's young fans designated as 'virtual mascots' for every game played at Craven Cottage (25,700 capacity) until the end of the 2020-21 Premier League season, announced the club on…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication, Stadiums
• Article # 207210
• Published on 03/02/21 at 14:20
©  AS Roma
AS Roma: launch of the "One Goal" campaign for young people with Down's Syndrome

AS Roma (Serie A TIM), through its foundation Roma Cares, is partnering with the Italian Association for people with Down's syndrome (AIPD) via the One Goal campaign. "The aim of the campaign is to help raise awareness and assistance for the social and workplace integration of young people with…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication, Social Responsibility
• Article # 207083
• Published on 02/02/21 at 12:25
©  GSW
Global Sports Week 2021: "multi-country" edition with central hub at the Eiffel Tower 01-05/02/2021

"Global Sports Week is where global sports leaders, cultural influencers, change-makers, athletes and activists gather to shake, shape and share the future of sport across the boundaries of geography, society and business," said the organisers of the event, whose second edition is taking place…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Agencies, Media Audiences, Ticketing, …
• Article # 206975
• Published on 01/02/21 at 16:34
©  OM
O. de Marseille: "Surge of violence leads me to reaffirm my commitment to the club" (F. McCourt)

"With president Jacques-Henri Eyraud (FRA), we are leading a policy of cleaning up and rehabilitating the club. This surge of violence leads me more than ever to reaffirm my will and my commitment to OM and the Marseillais. These dark forces wish to reduce to nothing the work accomplished, but…
Domain(s): Clubs
• Category(ies): Legal, Marketing - Communication, Stadiums
• Article # 206918
• Published on 01/02/21 at 13:14
©  Naomi Osaka x North Carolina Courage
USA: Naomi Osaka (tennis, JPN), shareholder of the women's soccer club "North Carolina Courage"

Naomi Osaka has become a shareholder of the American women's soccer club North Carolina Courage (Cary, North Carolina), announced the club on 28/01/2021. The Japanese tennis player is the first investor since Steve Malik acquired and relocated the franchise (formerly Western New York Flash) to…
Domain(s): Clubs
• Category(ies): Authorities, Legal, Sponsors - Partners
• Article # 206886
• Published on 01/02/21 at 12:30
©  FC Barcelona
Red Card 2021: FC Barcelona, most popular European club on social media in China

FC Barcelona (LaLiga Santander) was the most popular European club on social media in China in 2020, according to the "Red Card 2021" report by the Mailman Group, a Chinese agency that analyses and manages the digital presence of brands on the Internet, published on 28/01/2021. With 86 points, FC…
Domain(s): Clubs
• Category(ies): Agencies, Digital, Marketing - Communication
• Article # 206885
• Published on 01/02/21 at 11:04
©  Fortnite
Brazil: Fortnite (Epic Games), shirt sponsor of Santos FC for the 2020 Copa Libertadores final

Fortnite, a free access shooting game developed by Epic Games, has become the main shirt sponsor of Santos FC (Brasileirão Assaí, Brazilian first division), on the occasion of the final match of the 2020 Copa Libertadores between Santos FC and SE Palmeiras (Brasileirão Assaí Serie A) at the…
Domain(s): Clubs, Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication, …
• Article # 206817
• Published on 29/01/21 at 17:35
©  D.R.
Premier League: Nike presents an Air Max collection including fourth shirts for 3 partner clubs

Nike has presented fourth shirts for Tottenham Hotspur FC, Chelsea FC and Liverpool FC, as part of a series of Air Max collections for three of its clubs Premier League under contract, announced the equipment supplier on 27/01/2021. Each of the shirts and collections are inspired by the design of…
Domain(s): Clubs, Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication, …
• Article # 206726
• Published on 29/01/21 at 11:33