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©  NTF
Soccerex: "You have to show to brands how you can help them reach audiences" (M. Sher, Mediacom)

"Clubs have to realize that they are not just competing with other clubs, but you're competing for attention across all entertainment sectors. Clubs are competing with YouTube channels, for example. The days of going oh, we're Chelsea and this is how many trophies we have, come sponsor us... Those…
Domain(s): Clubs, Sponsors & Partners, Media
• Category(ies): Media Audiences, Marketing - Communication, Clubs, …
• Article # 100872
• Published on 06/09/17 at 11:39
©  Facebook
Facebook: 250.2 million fans in total for the 20 Premier League clubs (September 2017)

The 20 clubs in the 2017-18 Premier League season have a cumulative 250.27 million fans on the social network Facebook, according to data recorded by News Tank Football on 01/09/2017. This total makes the Premier League the most popular European Top 5 league on Facebook, with nearly 10.9 million…
Domain(s): Clubs
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 100701
• Published on 05/09/17 at 14:30
©  Facebook
Facebook: 235.12 million fans in total for the 20 LaLiga Santander clubs (September 2017)

The 20 clubs in the 2017-18 LaLiga Santander season have a cumulative 235.12 million fans on the social network Facebook, according to data recorded by News Tank Football on 01/09/2017. This total makes LaLiga Santander the second most popular European Top 5 league on Facebook, behind the Premier…
Domain(s): Clubs
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 100698
• Published on 05/09/17 at 13:45
©  Facebook
Facebook: 80.81 million fans in total for the 20 Serie A TIM clubs (September 2017)

The 20 clubs in the 2017-18 Serie A TIM season have a cumulative 80.81 million fans on the social network Facebook, according to data recorded by News Tank Football on 01/09/2017. The Serie A TIM is the third most popular European Top 5 league on Facebook, behind the Premier League and LaLiga…
Domain(s): Clubs
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 100699
• Published on 05/09/17 at 13:10
©  Facebook
Facebook: 72.6 million fans in total for the 18 Bundesliga clubs (September 2017)

The 18 clubs in the Bundesliga 2017-18 season have a cumulative 72.6 million fans on the social network Facebook, according to data recorded by News Tank Football on 01/09/2017. The Bundesliga is the fourth most popular European Top 5 league on Facebook, behind the Premier League, LaLiga…
Domain(s): Clubs
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 100700
• Published on 05/09/17 at 12:30
©  PSG
Facebook: 49.38 million fans in total for the 20 Ligue 1 Conforama clubs (September 2017)

The 20 clubs in the 2017-18 Ligue 1 Conforama season have a cumulative 49.38 million fans on the social network Facebook, according to data recorded by News Tank Football on 01/09/2017. Ligue 1 Conforama is the least followed European Top Five league on Facebook, with about 2.5 million fans on…
Domain(s): Clubs
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 100697
• Published on 05/09/17 at 12:03
©  NTF
Soccerex: "Our advice depends on what each club needs, and in what priorities" (J. Newman, Facebook)

"We work with our partners to communicate and learn: what is the club trying to achieve? Grow the fan base? Engage with the fan base? Drive merchandising revenue? Drive ticketing sales? Drive video, perhaps in developping branded content? Facebook can do all of these, but it depends on what each…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Media Audiences, Marketing - Communication, Clubs, …
• Article # 100789
• Published on 05/09/17 at 11:30
©  Sevilla FC
LaLiga Santander: with 39,480 season tickets Sevilla FC improves its record high in 2017-18

"Sevilla FC (LaLiga Santander) exceeded 39,000 season ticket holders and reaches its historic record of socios with a seat at the Estadio Ramón Sánchez-Pizjuán (42,714 capacity) for the 2017-18 season," the club announced on 28/08/2017. The exact number is 39,480 season tickets, of which 37,408…
Domain(s): Clubs
• Category(ies): Ticketing, Marketing - Communication, Stadiums
• Article # 100565
• Published on 04/09/17 at 18:09
©  D.R.
Manchester United: "Happy Hour" for supporters in Old Trafford until one hour before kick-off

Manchester United FC (Premier League) is launching a "Happy Hour" (time during which the drinks are sold at discounted prices) before its games at Old Trafford (75,811 capacity), for its supporters, reported the British daily the Daily Mail on 25/08/2017. All drinks are sold at half price from the…
Domain(s): Clubs
• Category(ies): Ticketing, Marketing - Communication, Merchandising - Licensing, …
• Article # 100563
• Published on 04/09/17 at 17:44
©  Soccerex
China: first edition of Soccerex China in Shenzhen, on 17 and 18/04/2018

The first edition of Soccerex China will be held in the city of Shenzhen (Guangdong orovince, southeast China) on 17 and 18/04/2018. Soccerex, an organizer of events dedicated to the football business, expects more than 1,200 participants from more than 40 countries. "e are all so excited to be…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Clubs, Digital, Finance, …
• Article # 100603
• Published on 04/09/17 at 14:05