Media: archives August, 2018 (page 4/5)

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2018 World Cup: TV audiences in the European Top 5 countries

The Germany - Sweden match (2-1 in Sochi, Group F) was watched by 27.48 million on average in Germany on the public channel ARD, on sSaturday 23/06/2018 (kick-off at 20:00 CET ). This was the best TV audience for the 2018 World Cup in a European Top 5 country (Germany, Spain, France, Italy, and…

Domain(s): Media
• Category(ies): Media Audiences, Authorities, Agencies, …
• Article # 125748
• Published on 09/08/18 at 14:58

Serie A TIM: ESPN acquires TV rights for the USA and will broadcast 340 matches per season

ESPN, a subsidiary of The Walt Disney Company, has acquired the US broadcasting rights to the Serie A TIM for the 2018-2021 cycle from the media rights and marketing agency IMG, on 07/08/2018. More than 340 matches per season will be broadcast exclusively on the OTT platform ESPN+, launched…

Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Digital, …
• Article # 126592
• Published on 09/08/18 at 14:10

IMG: launch of "Strive", an OTT platform in Scandinavia that will broadcast LaLiga and Serie A

IMG are to launch "Strive", an OTT platform that will be available in Norway, Sweden and Denmark, on 17/08/2018, announced the media rights and marketing agency on 06/08/2018. Strive will be the broadcaster of LaLiga Santander and the Serie A TIM in these three countries for the 2018-2021…

Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Digital
• Article # 126485
• Published on 08/08/18 at 17:15

UK/Ireland: Eleven Sports to broadcast one LaLiga and Serie A game per matchday on Facebook

The British audio-visual group Eleven Sports has concluded a broadcasting partnership, in the United Kingdom and Ireland, with the social network Facebook, on 06/08/2018. Eleven Sports will broadcast one Serie A TIM and LaLiga Santander game per matchday, competitions for which it holds the…

Domain(s): Media
• Category(ies): Agencies, Digital, Authorities
• Article # 126429
• Published on 07/08/18 at 12:40

NBA: LeBron James collaborates with HBO for "The Shop" series launched in August 2018

The US pay-TV group HBO is broadcasting on its YouTube channel a video featuring an excerpt from the upcoming series "The Shop", in collaboration with American basketball player LeBron James (Los Angeles Lakers, NBA), on 26/07/2018. Created in partnership with the digital media company…

Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Marketing - Communication
• Article # 126396
• Published on 06/08/18 at 18:00

Spain: Mediaset acquires TV rights for Euro 2020 and international matches until 2022

Mediaset España has acquired the broadcasting rights, in Spain, to Euro 2020, from the CAA Eleven agency, on 02/08/2018. The private audiovisual group will broadcast all 51 games of the competition free-to-air. The Spanish group also acquired, from the Swiss company that has been managing the…

Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Authorities
• Article # 126395
• Published on 06/08/18 at 14:29

NFL: Snapchat extends its partnership with the league and adds a new "Sunday Publisher Story"

Snapchat, a photo and video sharing application, has renewed and extended its partnership with the National Football League for multiple years, according to the NFL on 30/07/2018. The NFL and Snapchat have been partners since 17/09/2015. "As part of the extended partnership, the NFL will add…

Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Digital, …
• Article # 126274
• Published on 06/08/18 at 13:14

MLS All-Star Game: A goalkeeper with a headset and microphone interviewed by ESPN during the match

The US sports pay-TV channel ESPN equipped American goaltender Brad Guzan (Atlanta United, MLS) with a microphone and a headset at the MLS All-Star Game between the MLS All-Star team and Juventus FC ( Serie A TIM) (1-1, 3-5 on penalties) at Mercedes-Benz Stadium (74,000 capacity, in Atlanta…

Domain(s): Media
• Category(ies): Agencies, Marketing - Communication
• Article # 126366
• Published on 06/08/18 at 12:24

Italy: launch of DAZN (OTT platform), broadcaster of the Serie A (3 games/day), LaLiga and Ligue 1

DAZN, the OTT sports platform of the British group Perform, has been officially launched in Italy on 02/08/2018. Perform Group took advantage of the launch to formalise several acquisitions of sports rights in Italy (see below), including the exclusive broadcast rights to LaLiga Santander…

Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Digital
• Article # 126364
• Published on 06/08/18 at 11:30

Portugal: Eleven Sports to broadcast the Trophée des champions and Ligue 1 (Matchday 1) on Facebook

The 2018 Trophée des Champions, between Paris Saint-Germain (Ligue 1 Conforama) and AS Monaco FC (Ligue 1 Conforama), played at the Universiade Sports Center (60,000 capacity) in Shenzhen (CHN), will be broadcast, in Portugal, on the Facebook page of the British audiovisual group Eleven Sports, on…

Domain(s): Media
• Category(ies): Agencies, Digital, Authorities
• Article # 126309
• Published on 03/08/18 at 11:20