Archives 2014 (page 164/248)

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2.Bundesliga: Erima extends partnership with Cologne, Hummel becomes Sankt Pauli's shirt supplier

The German kit supplier Erima extended its partnership with FC Cologne (2.Bundesliga) until 2017-18, and the Danish brand Hummel extended its contract with FC Sankt Pauli (2.Bundesliga) and became official kit supplier for 2014-15 and 2015-16. The announcements were made on 04/05/2014.FC Cologne…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 18699
• Published on 07/05/14 at 16:00

UEFA: Euro 2020 on executive committee's agenda in Turin on 13/05/2014

The UEFA (Union of European Football Associations) executive committee will discuss the applications of 19 cities for Euro 2020 at its meeting in Turin (ITA) on 13/05/2014, the eve of the Europa League final: FC Sevilla (ESP) - SL Benfica (POR) in the Juventus Stadium in Turin. "The UEFA…

Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Marketing - Communication, Social Responsibility
• Article # 18710
• Published on 07/05/14 at 14:59

Ligue 1: Optician Alain Afflelou to sponsor AS Monaco in 2014-15

The optician Alain Afflelou will become a sponsor of AS Monaco (Ligue 1) in 2014-15, the club announced on 06/05/2014. The club was guided by the marketing rights management agency Sportifve. The brand will be present on the back of the club's shirts for the last three games of the 2014 season: at…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 18681
• Published on 07/05/14 at 13:59

Serie A: Energy Ti becomes Parma FC sponsor and acquires 10% of club

Energy Ti, an energy company, became a sponsor of Parma FC (Serie A) and acquired 10% of the club on 29/04/2014. Energy Ti provides natural gas, electricity and services related to energy efficiency. The Italian company is also based in Switzerland and France. The group will provide €25m over 10…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 18678
• Published on 07/05/14 at 13:36

2.Bundesliga: Sportfive to manage marketing for FC Kaiserslautern until 2019-20

Sportfive has extended its contract to handle marketing for 1.FC Kaiserslautern (2.Bundesliga) until July 2020, the club announced on 03/05/2014. The parties have been under contract since 2004. Sportfive Germany will handle the commercial rights, stadium display advertising, and shirt…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 18685
• Published on 07/05/14 at 12:59

Ligue 2: A Portuguese woman, Helena Costa, 36, named manager of Clermont Foot 63

Helena Costa, a Portuguese woman, was named manager of Clermont Foot 63 (French Ligue 2) beginning 2014-15, announced the Ligue 2 club on 07/05/2014. She succeeds Régis Brouard, who had finished his contract.Costa, at 36, will be the first woman to lead a men's professional team in France. She had…

Domain(s): Clubs
• Article # 18711
• Published on 07/05/14 at 12:30

Germany: RB Leipzig will make Red Bull less prominent in its logo, on criticism by DFL

RB Leipzig will make Austrian energy drink Red Bull less prominent in its logo, following criticism by DFL (the German professional league) and in order to participate in the 2014-15 2.Bundesliga, the club announced on 05/05/2014. The club, second in the German third division after 37 matchdays…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Authorities, Marketing - Communication
• Article # 18680
• Published on 07/05/14 at 11:59

Premier League: David Jackson named marketing manager of Sunderland AFC

David Jackson will be the marketing manager for Sunderland AFC (Premier League), announced the club on 01/05/2014. He had held the position of Director of Business Development at Bond Dickinson, an English law firm, since 2011. "The same principles of marketing apply to almost every sector, but…

Domain(s): Clubs
• Category(ies): Legal, Marketing - Communication, Social Responsibility
• Article # 18664
• Published on 07/05/14 at 10:59

Schalke 04: Clemens Tönnies reelected president of supervisory board until 2016

Clemens Tönnies was unanimously re-elected president of the supervisory board of Schalke 04 (Bundesliga) by the supervisory board at the annual general meeting of the club at Veltins Arena (Gelsenkirchen) on 05/05/2014. He has held the post since 2001 and his new term will keep him there until…

Domain(s): Clubs
• Category(ies): Legal, Marketing - Communication, Social Responsibility
• Article # 18602
• Published on 07/05/14 at 10:03

Bundesliga: Brewer Veltins extends stadium-naming contract with Schalke 04 until 2019

The German brewer Veltins has extended its contract with Schalke 04 (Bundesliga) for stadium-naming rights until 2019, the club announced on 05/05/2014. The agreement is valued at €5.5m per year. Gelsenkirchen stadium, opened in August 2001, has been called the Veltins Arena since 2005. Schalke 04…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Stadiums, Marketing - Communication
• Article # 18652
• Published on 06/05/14 at 18:59