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©  D.R.
Germany: Tag Heuer launches a Bundesliga application for its smart watch

The Swiss watchmaker Tag Heuer, the official timekeeper of the Bundesliga and 2.Bundesliga (2015-16 to 2017-18), has launched an application dedicated to the German championships for its smart watch, on 22/01/2016. The Bundesliga app was developed by the DFL specifically for smart watches and is…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 60692
• Published on 22/01/16 at 15:34
©  Real Madrid CF
Deloitte: Real 1st in revenues for the 11th consecutive time, 7th podium of Real-Barca-MU in 9 years

Real Madrid CF (Liga BBVA), with €577m (+5%) in revenues in 2014-15, top the ranking of the Deloitte Football Money League, whose 19th edition was published by the British office of the audit and consultancy agency Deloitte, on 21/01/2016. The edition 2016 is the eleventh consecutive ranking to…
Domain(s): Clubs
• Category(ies): Ticketing, Finance, Stadiums, …
• Article # 60686
• Published on 22/01/16 at 14:38
©  FC Bayern
Bundesliga: Beats by Dre headphones brand becomes an exclusive partner of FC Bayern München

The Beats by Dre headphones brand has become an exclusive partner of FC Bayern München (Bundesliga), announced the club on 21/01/2016. Beats by Dre will launch several models of co-branded headphones with the Bavarian club. The brand includes among its ambassadors the German international and…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing
• Article # 60682
• Published on 22/01/16 at 13:50
©  DC
France: a committee of Ligue 1 presidents set up to select the next CEO of the league

A selection committee, composed of presidents of Ligue 1 clubs -- expected to include Jean-Michel Aulas (Olympique de Lyonnais), Bernard Caïazzo (AS Saint-Etienne) and Waldemar Kita (FC Nantes), along with additional names -- has been set up to participate in the selection of the next CEO of the…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal
• Article # 60677
• Published on 22/01/16 at 12:58
©  Scholas
Liga BBVA: an "olive tree of peace" will be planted before the Atlético Madrid - Sevilla FC match

Club Atlético de Madrid (Liga BBVA) and Sevilla FC (Liga BBVA) will plant a "olive tree of peace" blessed by Pope Francis at the Vicente Calderon (55,000 seats) before the start of the match between the two clubs (Liga BBVA, Matchday 21), on 24/01/2016, kick-off at 16:00 CET. This initiative is…
Domain(s): Clubs
• Category(ies): Social Responsibility, Marketing - Communication
• Article # 60668
• Published on 22/01/16 at 12:19
©  US Soccer
USA: average of 7.8 football matches on TV per day in the U.S. in 2015, only 15 days of no football

An average of 7.8 football matches per day were broadcast on TV in the United States in 2015 (compared to 7.3 matches per day in 2014), according to a report published by the specialised website www.giltedgesoccer.com on 19/01/2016. At least one football match from around the world -- covering 65…
Domain(s): Media
• Category(ies): Agencies, Rights Acquisitions, Media Audiences
• Article # 60660
• Published on 22/01/16 at 11:29
©  D.R.
"FIFA remains strongly committed to tackling match manipulation" (Ralf Mutschke, security director)

"Match manipulation is a problem not only reserved for football. Increasing awareness of its impact on sport is essential and it is heartening to see that there is such a solid and shared understanding of the necessity to combat this problem here in China. FIFA remains strongly committed to…
Domain(s): Public Authorities & Regulations
• Category(ies): Finance, Legal, Betting
• Article # 60643
• Published on 22/01/16 at 10:40
©  D.R.
Paris Saint-Germain: five players in global marketing campaign for Aspetar (medical centre in Doha)

Five players from Paris Saint-Germain (Ligue 1) appear in a video at the centre of global communication campaign for Aspetar, the Qatari medical centre which is a club partner, on 12/01/2016. The hospital, established in 2007, is located in the Aspire Zone in Doha (Qatar).The video clip, which…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 60596
• Published on 22/01/16 at 10:01
©  Yannick Parienti / OM.net 2016
Coupe de France: Marseille - Montpellier (2-0) draws 2.05 million viewers in France

The match between Olympique de Marseille - Montpellier Hérault SC (2-0), in the Round of 32 of the 2015-16 Coupe de France, drew an average of 2.05 million viewers on the public channel France 3, on Wednesday 20/01/2016 (kick-off 21:00 CET). This figure represents an 8.8% audience share and…
Domain(s): Media
• Category(ies): Agencies, Clubs, Digital, …
• Article # 60607
• Published on 21/01/16 at 18:39
©  D.R.
Brazil: Caixa (bank) becomes the shirt sponsor of Cruzeiro and Atlético Mineiro in 2016

The Brazilian bank Caixa Economica Federal will be the shirt sponsor of both Cruzeiro EC and Atlético Mineiro (Chevrolet Brasileirão Série A) during the 2016 season, announced the bank on 19/01/2016. The partnerships between the two Belo Horizonte club's and the National Bank were formalised and…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 60601
• Published on 21/01/16 at 17:59