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MLS: Philadelphia Union will recruit a chief tattoo officer for its players and employees

The Philadelphia Union (MLS) has posted a job for a chief tattoo officer, announced the franchise on 14/02/2017. This service will offer players and employees of the franchise to receive tattoo services, either at the boutique or at the club, according to their schedule. This is an unprecedented…
Domain(s): Clubs
• Category(ies): Marketing - Communication
• Article # 87565
• Published on 21/02/17 at 14:04
©  beIN Sports
FA Cup: Fulham - Tottenham Hotspur draws 3.218 million viewers on BBC One (audience share: 29%)

Fulham FC (SkyBet Championship) - Tottenham Hotspur FC (Premier League) (0-3, fifth round of the 2016-17 Emirates FA Cup 2016-17), drew 3.218 million viewers on average on the British public channel BBC One in the UK, on Sunday, 19/02/2017 (kick-off at 14:00 local time, pre-match from 13:40). This…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Clubs, …
• Article # 87515
• Published on 21/02/17 at 12:45
©  LAZARO DELA PENYA
LaLiga: Reale Seguros (insurance) official partner of Valencia CF for two seasons (2017-2019)

Reale Seguros, a Spanish insurance company owned by the Italian Reale Group, has become an official partner of Valencia CF (LaLiga Santander), on 19/02/2017. This partnership, 3rd level in the sponsorship hierarchy of the club, covers two seasons (2017-2019). Reale Seguros becomes the official…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing
• Article # 87530
• Published on 21/02/17 at 12:15
©  Panasonic
Basketball: Panasonic becomes the main partner of the Italian first division until June 2018

Panasonic Italia, the Italian subsidiary of the Japanese electronics group, has become the main partner of the LegaBasket Serie A PosteMobile, the Italian basketball first division, on 14/02/2017. This 2nd level partnership in the sponsorship hierarchy of the LBA addresses 1.5 seasons (end of…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Merchandising - Licensing
• Article # 87529
• Published on 21/02/17 at 11:40
©  LaLiga
LaLiga Santander: attendance for Matchday 23 of 2016-17, Real Madrid - Espanyol draws 75,606 fans

Matchday 23 of the 2016-17 LaLiga Santander season drew an average attendance of 32,678 spectators per game, for an average stadium fill rate of 70%, from 17 to 20/02/2017. The average attendance of the Spanish top division is currently 28,258 fans per game on the season (average fill rate: 75%)…
Domain(s): Clubs
• Category(ies): Ticketing, Authorities, Stadiums
• Article # 87542
• Published on 21/02/17 at 11:14
©  D.R.
Bundesliga: attendance for Matchday 21 of 2016-17, Hertha BSC - Bayern Munich draws 74,667 fans

Matchday 21 of the 2016-17 Bundesliga season drew an average attendance of 45,569 spectators per game, for an average stadium fill rate of 89%, from 17 to 19/02/2017. The average attendance of the German league is currently 41,061 fans per game on the season (average fill rate: 92%). Hertha BSC …
Domain(s): Clubs
• Category(ies): Ticketing, Authorities, Stadiums
• Article # 87487
• Published on 21/02/17 at 10:40
©  LFP
Ligue 1: attendance for Matchday 26 of 2016-17, PSG - Toulouse draws 45,492 to the Parc des Princes

Matchday 26 of the 2016-17 Ligue 1 season drew an average attendance of 21,733 spectators per game, for an average stadium fill rate of 64%, from 17 to 19/02/2017. The average attendance of the French league is currently 20,376 fans per game in on the season (average fill rate: 67%).Paris…
Domain(s): Clubs
• Category(ies): Ticketing, Authorities, Stadiums
• Article # 87485
• Published on 21/02/17 at 10:00
©  bayer04.de
Bundesliga: Barmenia (insurance) becomes the main shirt sponsor of Bayer 04 Leverkusen for 2016-2020

The German insurance company Barmenia Versicherungen has become a major sponsor and the main shirt sponsor of Bayer 04 Leverkusen (Bundesliga) for the 2016-2020 period, on 03/06/2016. German media estimate the per season value of this partnership to be worth between €6m and €7.5m.Barmenia succeeds…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing
• Article # 70731
• Published on 21/02/17 at 09:00
©  Techeetah
Auto racing: CMC Capital Partners (CHN), a shareholder of Manchester City, is investing in Formula E

CMC Capital Partners, a Chinese investment fund specialising in the cultural, media, and new technologies sectors, has become a shareholder of Formula E Holdings Limited, the organiser of the world championship of electric car racing, the FIA (Fédération Internationale Automobile) announced on…
Domain(s): Sponsors & Partners
• Category(ies): Finance, Authorities, Legal, …
• Article # 87505
• Published on 20/02/17 at 18:11
©  Mediaset
Italy: "advanced" discussions between Mediaset and Sky for the sale of Mediaset Premium (press)

The British broadcasting conglomerate Sky and the Italian broadcasting group Mediaset may be "in advanced discussions" about the sale of Mediaset Premium, according to Il Sole 24 Ore on 17/02/2017. The main obstacle is the price, but the two sides "seem close to an agreement," according to the…
Domain(s): Media
• Category(ies): Agencies, Finance, Authorities, …
• Article # 87501
• Published on 20/02/17 at 17:25