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©  Photo News
eSports: Anderlecht the first Belgian club on FIFA series, to organise a team and recruit a player

RSC Anderlecht (Jupiler Pro League) will recruit its first eSports player to represent the club in national and international tournaments on the FIFA video game during the 2017-18 season, the club announced on 15/02/2017. The first Belgian football club to embark on eSports, Anderlecht will host…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Digital, Essentials Clubs
• Article # 87820
• Published on 27/02/17 at 10:50
©  NBA
NBA: game broadcasts available in virtual reality, at $7 per unit from 23/02/2017

The NBA is now marketing, by unit, one game per week in virtual reality starting from Thursday, 23/02/2017, announced the American basketball league on 17/02/2017. This game will be accessible via the NextVR platform, an audiovisual production company specialising in virtual reality, at the price…
Domain(s): Media
• Category(ies): Agencies, Digital, Authorities
• Article # 87819
• Published on 27/02/17 at 10:05
©  beIN Sports
Europa League: 1.46 million viewers in Italy for Fiorentina - Mönchengladbach on TV8

ACF Fiorentina (Serie A TIM) - VfL Borussia Mönchengladbach (Bundesliga), in the Round of 32 of the 2016-17 Europa League (Mönchengladbach advanced 4-3 on aggregate), drew 1.458 million viewers on average in Italy on the free-TV channel TV8, on Thursday, 23/02/2017 (kick-off at 21:05 CET). This…
Domain(s): Media
• Category(ies): Media Audiences, Clubs, Authorities, …
• Article # 87882
• Published on 24/02/17 at 17:30
©  YouTube
Europa League: 955,000 viewers in France for Lyon - AZ Alkmaar on W9 (audience share: 4.1%)

Olympique Lyonnais (Ligue 1) - AZ Alkmaar (Eredivisie), in the Round of 32 of the 2016-17 Europa Leage (OL advanced 11-2 Lyon on aggregate), drew 955,000 viewers on average in France on the free-TV channel W9, on Thursday, 23/03/2017 (kick-off at 21:05 CET).This figure represented a 4.1% audience…
Domain(s): Media
• Category(ies): Media Audiences, Clubs, Authorities, …
• Article # 87881
• Published on 24/02/17 at 17:00
©  LaLiga
LaLiga: beer brand Mahou San Miguel extends its partnership with the Spanish League until 2020

The Spanish beer group Mahou Cinco Estrellas has extended its second level partnership with LaLiga for three more seasons (2017-2020), on 23/02/2017. The Mahou San Miguel brewery has been a partner of the Spanish Professional Football League since 2006. The amount of the new contract is estimated…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Merchandising - Licensing, Authorities, …
• Article # 87883
• Published on 24/02/17 at 14:50
©  eibar
LaLiga Santander: SD Eibar launch a new version of its online store, available in three languages

SD Eibar (LaLiga Santander) have launched a new version of its online store, which has such a "simple and intuitive navigation system", on 17/02/2017. "Interest in Eibar grows day by day, and this is reflected in sales, which already for some time been made throughout Europe (UK, Ireland, Germany…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication, Merchandising - Licensing
• Article # 87868
• Published on 24/02/17 at 13:29
©  D.R.
FC Barcelona: memories of the 1992 European final at Wembley exhibited in a dedicated museum space

FC Barcelona (LaLiga Santander) have created a space for fans to share their memories of the club's first Champions League title, the 1-0 (a.e.t) victory over UC Sampdoria in the final at Wembley (London, ENG) on 20/05/2017 - in 1991-92, the competition was known at the European Champion Clubs…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication, Social Responsibility, …
• Article # 87823
• Published on 24/02/17 at 12:20
©  Sportem 2017
Sports Marketing: 2017 edition of Sportem at the Parc des Princes in Paris on 27 and 28/03/2017

The 2017 edition of Sportem, a trade fair for Sports Marketing, will take place at the Parc des Princes in Paris on Monday 27 and Tuesday, 28/03/2017. This third edition of Sportem, co-organised by the agency Troisième Ligne and Paris Saint-Germain (Ligue 1), includes four roundtable discussions…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Clubs, Digital, …
• Article # 87825
• Published on 24/02/17 at 11:45
©  Tottenham
Tottenham Hotspur: Levy Restaurants UK official catering provider of the new stadium (2018-2028)

Levy Restaurants UK, a catering company for hospitality (sport, entertainment, and events), has "became the official catering provider for a period of 10 years for the new stadium of Tottenham Hotspur FC (Premier League)," announced the club on 20/02/2017. The opening of the stadium (61,000…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Stadiums, …
• Article # 87675
• Published on 24/02/17 at 10:15
©  Lega Serie A
Serie A TIM: attendance for Matchday 25 of 2016-17, Juventus - Palermo draws 39,247 fans

Matchday 25 of the 2016-17 Serie A TIM season drew an average attendance of 22,429 spectators per game from 17 to 19/02/2017, for an average stadium fill rate of 61%. The average attendance of the Italian league is currently 21,425 fans per game on the season (average fill rate: 57%).Juventus …
Domain(s): Clubs
• Category(ies): Ticketing, Authorities, Stadiums
• Article # 87817
• Published on 24/02/17 at 09:50