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©  LFP
Ligue 1: attendance for Matchday 25 of 2016-17, Bordeaux - Paris Saint-Germain draws 37,823 fans

Matchday 25 of the 2016-17 Ligue 1 season drew an average of 20,694 spectators per game, for an average stadium fill rate of 74%, from 10 to 12/02/2017. The average attendance of the French league is currently 20,391 fans per game on the season (average fill rate: 67%). FC Girondins de Bordeaux …
Domain(s): Clubs
• Category(ies): Ticketing, Authorities, Stadiums
• Article # 86922
• Published on 14/02/17 at 12:29
©  Pepsi
Champions League: Pepsi activate partnership with the campaign "We Know How Much It Means"

Pepsi, the beverage brand of the US group PepsiCo, has activated its partnership with the Champions League by launching the "We Know How Much It Means" marketing campaign, on 08/02/2017. With this campaign, "Pepsi turns the focus to the fans themselves and the multitude of moments that stir our…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Authorities, Marketing - Communication, …
• Article # 87004
• Published on 14/02/17 at 11:50
©  xxx
2016 TV audiences in the countries of the European Top 5 leagues

The 2016 year was marked by strong TV audiences for programming devoted to football in the countries of the European Top 5 leagues (Germany, Spain, Italy, France, and the United Kingdom). In France, football constituted 23 of the 100 best TV audiences in 2016, and in Spain football accounted for…
Domain(s): Media
• Category(ies): Agencies, Media Audiences
• Article # 86115
• Published on 14/02/17 at 10:44
©  Rookie Award
Bundesliga: partner Tag Heuer launches the "Rookie Award", to reward the best U-21 player

The DFL and its partner Tag Heuer (watchmaker) have launched the "Rookie Award", a prize rewarding the best players under 21 years of age (at the start of the 2016-17 season) in the Bundesliga, on 07/02/2017. The nominees are selected based on their performance, and based on the official…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication, …
• Article # 86995
• Published on 14/02/17 at 10:10
©  LFC
Premier League: Liverpool FC launch academy for those 4-18 years old in Sejong (South Korea)

Liverpool FC (Premier League) have launched an academy for ages 4 to 18 in Sejong (South Korea), in partnership with LASA Sport Consulting Group, a Korean-American company specialising in education and the promotion of sports, announced the club on 07/02/2017. "Programmes will be delivered…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Social Responsibility
• Article # 86775
• Published on 13/02/17 at 18:11
©  D.R.
Turner: investment stake into Bigballs Media, parent company of the Copa90 football media network

The Digital Ventures and Innovation division of Turner has acquired a stake in Bigballs Media, the parent company of Copa90, a digital media network specialising in football content, announced the US media group on 07/02/2017. With this investment, Bigballs Media wants to "accelerate our growth in…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Digital, …
• Article # 86777
• Published on 13/02/17 at 18:09
©  xxx
2016 TV audiences: good figures for football in general and Euro 2016 in particular in the Top 5

Football posted very strong TV audiences in 2016 in the countries of the European Top 5 leagues, Germany, Spain, Italy, France, and UK. In France, the sport represented 23 of the 100 best TV audiences of 2016. In Spain, football programming was even the 39 best TV audiences of the year, and 47 of…
Domain(s): Media
• Category(ies): Agencies, Media Audiences
• Article # 86116
• Published on 13/02/17 at 17:24
©  FC Metz
Ligue 1: Force Glass (screens) replaces Chad Tourism as main and back of shirt sponsor of FC Metz

FC Metz (Ligue 1) and Sport Vision Associates, the marketing agency of the club, will terminate the contract with the LC2 International group for the shirt sponsorship of the club by the Chad Tourist Office for three seasons (2016-2019), due to lack of payment of the amounts stipulated in the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Finance, Legal, …
• Article # 86939
• Published on 13/02/17 at 16:29
©  thedroneracingleague.com
Drone Racing: Allianz (insurance) becomes title sponsor of the Drone Racing League (DRL)

Allianz has become the title sponsor of the Drone Racing League (DRL), the professional league for drone races, announced the German insurance conglomerate on 08/02/2017. The Allianz partnership is "multi-year" (five years, according to the specialised industry media). "As part of the Allianz…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Digital, Marketing - Communication
• Article # 86935
• Published on 13/02/17 at 14:59
©  D.R.
Angola: condolences from football after 17 are killed in a stadium stampede on 10/02/2017, in Uige

"A stadium stampede in Angola claimed 17 lives and left several others injured. The unfortunate incident, described as one of the darkest days in Angolan football, happened on Friday, 10/02/2017, during the opening day of the 2017 Girabola (Angola Premier League) between home team, Santa Rita de…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal, Marketing - Communication, …
• Article # 86923
• Published on 13/02/17 at 14:14