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©  ASSE
Ligue 1 Conforama: "The idea is to shift dynamics" (F. Paquet, CEO of AS Saint-Étienne)

"I'm going to take the necessary time in order to understand the inner workings of the club, get to know the men who work here and the environment. My role will be to propose a project to the Board of Directors and to the Supervisory Board in order to make the club as effective as possible. The…
Domain(s): Clubs
• Category(ies): Legal, Marketing - Communication
• Article # 111838
• Published on 30/01/18 at 15:19
©  Eurosport_Stubhub
Media: StubHub becomes the "online ticketing partner" of Eurosport

StubHub, a platform for the purchase and resale of tickets for shows and sporting events, has become the "online ticketing partner" of the pay-TV group Eurosport, on 18/01/2018. "The partnership means fans visiting Eurosport’s flagship online destination-eurosport.com-will be able to directly…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Agencies, Ticketing, …
• Article # 111823
• Published on 30/01/18 at 13:35
©  Jako
Bundesliga: German equipment manufacturer Jako extends with Bayer 04 Leverkusen until 2021-22

The German brand Jako has extended its partnership as equipment supplier of Bayer 04 Leverkusen (Bundesliga) for the 2018-2022 period (four additional seasons), on 26/01/2018. Jako has been the equipment supplier of the German club since 2016-17, initially until 2017-18, for an estimated…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Sporting Goods & Brands, …
• Article # 111814
• Published on 30/01/18 at 12:44
©  DFB
Germany: the DFB confirms Targobank as sponsor of the DFB-Pokal (German Cup) until 2021-22

The German bank Targobank has extended as an official partner of the DFB-Pokal until 2021-22, announced the German Football Federation on 26/01/2018. Targobank and the DFB had already announced an extension of their partnership for six years (2016-2022), the same term, on 28/04/2016…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Authorities, …
• Article # 111788
• Published on 30/01/18 at 12:05
©  FIGC
Italy: despite four rounds of voting, no candidate is elected president of the Federation

Despite four rounds of voting, the Federal Elective Assembly of the FIGC failed to elect a new president for the Italian Football Federation, in Fiumicino, near Rome (ITA) on 29/01/2018. Damiano Tommasi, president of the Association of Italian Football Players (AIC), Cosimo Sibilia, president…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Essentials Public Authorities & Regulations
• Article # 111804
• Published on 30/01/18 at 10:50
©  D.R.
NHL: PepsiCo (food group) extends as partner of the North American hockey league

PepsiCo, an American group specialising in the food and beverage sector, has extended its partnership with the NHL, on 25/01/2018. The "multi-year" agreement will run for five years according to US media. PepsiCo, a partner of the North American league since 2006, had previously extended its…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Authorities, Sponsors - Partners
• Article # 111743
• Published on 30/01/18 at 09:35
©  Swansea City AFC
Premier League: Swansea City AFC launch new mobile app with ticketing interface

Swansea City AFC (Premier League) have launched a new mobile application that integrates a ticketing interface for all club matches at the Liberty Stadium (21,088 capacity) on 19/01/2018. "Developed in conjunction with our partners Sports Alliance (customer relations), Other Media (mobile…
Domain(s): Clubs
• Category(ies): Ticketing, Digital, Marketing - Communication, …
• Article # 111760
• Published on 29/01/18 at 17:39
©  DFB
DFB: Commerzbank (bank) extends as premium partner of the German Federation until 2024

The German bank Commerzbank has extended its premium partnership with the DFB for five and a half years, announced the German Football Association on 26/01/2018. The partnership, which was scheduled to end on 31/12/2018, has been extended until 31/07/2024. The premium partnership is a…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Digital, Authorities, …
• Article # 111742
• Published on 29/01/18 at 17:00
©  WSL
Surf: Facebook extends as the exclusive digital broadcaster of the World Surf League for 2018-2019

"World Surf League (WSL) and Facebook announced a historic partnership today that makes the social media platform the exclusive digital home for the top live events in surfing in 2018 and 2019. This includes all elite men's and women's Championship Tour events, the Qualifying Series 10,000 and Big…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Digital
• Article # 111744
• Published on 29/01/18 at 16:25
©  GSA
LaLiga: nine Saudi players loaned to Spain as part of an agreement with Saudi Arabia

As part of the partnership agreement between the Saudi General Sports Authority (GSA), the Saudi Football Federation, and LaLiga, nine Saudi players will be loaned to LaLiga clubs in LaLiga Santander and LaLiga 1|2|3 for six months from January 2018, announced the Spanish League on 21/01/2018…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Marketing - Communication, Social Responsibility, …
• Article # 111747
• Published on 29/01/18 at 15:39