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©  SL Benfica
2018-19 Liga NOS: SL Benfica crowned champions of Portugal for the 37th time

Sport Lisboa e Benfica have been crowned champions of Portugal after beating Santa Clara (4-1) on Matchday 34 (final matchday) of the 2018-19 Liga NOS season, at the Estádio da Luz (64,165 capacity) on Saturday 18/05/2019 (kick-off at 19:30 CET). The Lisbon club ended the season with 87 points (28…
Domain(s): Clubs
• Category(ies): Authorities, Marketing - Communication
• Article # 147635
• Published on 20/05/19 at 13:19
©  Cagliari Calcio
Serie A TIM: biodegradable cups replace their plastic counterparts at the Sardegna Arena in Cagliari

Cagliari Calcio (Serie A TIM) has decided to abandon the use of plastic cups at the Sardegna Arena (16,233 capacity) in favour of disposable PLA cups (plastic cups made from renewable raw materials and fully biodegradable), according to the Italian club on 10/05/2019. "About 4,000 cups are used…
Domain(s): Clubs
• Category(ies): Social Responsibility, Stadiums
• Article # 147631
• Published on 20/05/19 at 12:29
©  Brand Finance
Brand Finance: Real Madrid the football club with the top brand value (€1.646bn, +26%) in 2019

Real Madrid CF (LaLiga Santander), with a brand valuation of €1.646bn (+26% year-on-year), tops the 2019 ranking established by the American company Brand Finance, a specialist in economic valuation of brands, in its annual "Football 50" report published on 16/05/2019. In the 2019 brand value…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Stadiums, Sponsors - Partners, …
• Article # 147632
• Published on 20/05/19 at 11:44
©  FC Bayern Munich
2018-19 Bundesliga: FC Bayern Munich crowned German champions for the seventh consecutive season

FC Bayern Munich have been crowned German champions after a 5-1 win over Eintracht Frankfurt (Matchday 34, final matchday of the 2018-19 Bundesliga season) at the Allianz Arena (75,000 capacity) on Saturday 18/05/2019. The Bavarian club ended the season with 78 points (24 wins, 6 draws, 4 losses…
Domain(s): Clubs
• Category(ies): Authorities, Marketing - Communication
• Article # 147628
• Published on 20/05/19 at 11:05
Spain: Mediapro to broadcast the Women's World Cup 2019 on its free-TV channel GOL

The Chinese-Spanish audiovisual group Mediapro will broadcast the Women's World Cup 2019 exclusively on GOL, announced the Spanish free-TV channel on 17/05/2019. Mediapro acquired the exclusive broadcasting rights in Spain for the 2022 World Cup (Qatar) and the Women's World Cup 2019 (France…
Domain(s): Media
• Category(ies): Agencies, Authorities
• Article # 147579
• Published on 20/05/19 at 10:38
©  LaFourmi
2019 Women's World Cup: Crédit Agricole offers tickets and experiences through online competitions

Crédit Agricole has activated its partnerships with the 2019 Women's World Cup and the Fédération Française de Football (FFF) through competitions with the chance to win tickets to matches of the French women's team during the 2019 FIFA Women's World Cup (from 07/06 to 07/07/2019), according to…
Domain(s): Sponsors & Partners
• Category(ies): Authorities
• Article # 147554
• Published on 20/05/19 at 09:45
©  HSE_Hungaria
Agencies: Havas Sports & Entertainment in charge of the digital strategy of clothing brand Hungaria

Havas Sports & Entertainment will support the digital strategy of the French clothing brand Hungaria and in particular devise "engagement mechanisms around the 2019 lifestyle and sportswear collections," said the agency belonging to the Havas communication group on 13/05/2019. "Our mission is…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Digital, Sporting Goods & Brands, …
• Article # 147470
• Published on 17/05/19 at 17:15
©  European Leagues
European Cup reform: European Leagues calls on UEFA to "start building the changes from scratch"

"European Leagues believe that it is imperative for UEFA to start building the changes in the UEFA club competitions project from scratch. In this respect, UEFA must come to an agreement with the European Leagues and the other stakeholders to safeguard the interests of all professional football…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal, Marketing - Communication
• Article # 147553
• Published on 17/05/19 at 15:15
©  D.R.
Deal Tracker: all the latest sponsorship / partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 147549
• Published on 17/05/19 at 14:44
Deal Tracker: all the latest TV and media rights agreements for football competitions

This infographic details the main acquisitions of audiovisual and broadcasting rights to football competitions, concluded by broadcasters, rights holders and/or agencies since 01/01/2018. By default, the rights acquisitions are sorted in reverse chronological order (newest first), and only the…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Authorities
• Article # 147550
• Published on 17/05/19 at 14:09