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©  UEFA
UEFA: Hublot (watchmakers) becomes the fourth partner for women's competitions from 2019-20

Hublot, the Swiss watch manufacturer belonging to the French group LVMH, has extended its partnership with UEFA and become a partner of the women's competitions organised by the European body from 2019-20, including Euro 2021 in England (from 07/07 to 01/08/2021) on 23/02/2020. Hublot has also…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 176057
• Published on 25/02/20 at 12:15
©  Formule 1
Formula 1: price of the "F1 TV Pro" OTT offer reduced in all territories

Formula One Group has announced a reduced price for its premium OTT offer F1 TV Pro on 21/02/2020. F1 TV Pro is not currently available in the UK. In France, the annual subscription for F1 TV Pro has been reduced from €189.90 to €64.99. A 25% discount (an annual subscription at €48.75) is also…
Domain(s): Media
• Category(ies): Agencies, Digital, Authorities, …
• Article # 176048
• Published on 25/02/20 at 11:30
United Kingdom: Amazon Prime Video subscribers up by 35% in 2019

The number of subscribers to the VoD platform Prime Video (belonging to the US e-commerce group Amazon) in the UK is up 35% for the year 2019 (+11.5% in the fourth quarter of 2019 alone) according to data published by the British audience measurement institute BARB (Broadcasters' Audience Research…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Marketing - Communication
• Article # 176021
• Published on 25/02/20 at 10:59
©  Puma
Puma: a turnover of €5.502bn (+18.4%) and net profit of €262m (+40%) in 2019

Puma, a German sports equipment brand, posted a turnover of €5.502bn for the financial year 2019, up 18.4% compared to in 2018 (16.7% at a constant exchange rate) on 19/02/2020. Puma experienced double-digit growth across all regions and product categories during 2019. Footwear contributed…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Finance, Essentials Sponsors & Partners
• Article # 175690
• Published on 25/02/20 at 10:27
©  D.R.
Serie A TIM: Inter Milan opens an official store on Amazon, available in 5 European countries

FC Internazionale Milano (Serie A TIM) has opened an official store on the American e-commerce site Amazon, which is available in Italy, France, Germany, the United Kingdom and Spain, according to the club on 21/02/2020. "The collaboration means that Amazon users and Nerazzurri fans from the…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication, Merchandising - Licensing
• Article # 175996
• Published on 25/02/20 at 09:39
©  SKY
Coronavirus: football matches postponed in Italy, future games could take place behind closed doors

Paolo Dal Pino, president of the Lega Serie A, has asked the Italian Government to authorise the organisation of matches behind closed doors in the regions affected by the Coronavirus outbreak, on 24/02/2020. The League has stressed the need to hold matches of the season no later than 24/05/2020…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Stadiums, Legal, …
• Article # 176016
• Published on 24/02/20 at 17:49
©  AC Milan
AC Milan: new website and Instagram for the foundation of the club, which celebrates 17 years

AC Milan (Serie A TIM) has launched a new version of the Fondazione Milan website, as well as an Instagram account entirely dedicated to its news, to celebrate the foundation's 17th anniversary, announced the club on 20/02/2020. "Fondazione Milan's website has been revamped and made more…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Social Responsibility
• Article # 176004
• Published on 24/02/20 at 17:17
©  OM
Olympique Marseille: collaboration with rapper Sat l'Artificier to animate the pre-match experience

"Always looking to improve and modernise the fan experience at the Orange Vélodrome (66,226 capacity), Olympique de Marseille (Ligue 1 Conforama) is proud to announce its collaboration with Sat l'Artificier, a member of the Fonky Family (a rap group from Marseille, FRA)," announced the French club…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Stadiums
• Article # 175990
• Published on 24/02/20 at 16:44
©  Paris SG
Coronavirus: Paris Saint-Germain and ALL show support for China via a special shirt versus Bordeaux

Paris Saint-Germain players wore shirts displaying the message "Stay Strong China" in Chinese and in English on the club's front shirt sponsorship space, in order to show their support for the recent Coronavirus outbreak, during the club's match versus FC Girondins de Bordeaux (4-3, Matchday 26 of…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Social Responsibility, Sponsors - Partners
• Article # 175976
• Published on 24/02/20 at 16:10
©  MLS
Major League Soccer: unprecedented coverage across 190 countries for the 2020 season

The 25th Major League Soccer (MLS) season, which begins on Saturday 29/02/2020 and ends in November 2020, will be broadcast in 190 countries and territories, an unprecedented coverage, according to the North American football league on 20/02/2020. The media and marketing rights agency IMG…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies
• Article # 175972
• Published on 24/02/20 at 15:40