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©  Honda
esports: Honda, first car brand to present a new model via its Twitch channel (17/11/2020)

Honda will present the prototype of its "Honda Civic 2022" car model via its Twitch channel on Tuesday 17/11/2020, according to the Japanese car manufacturer on 12/11/2020. This will be the first time that a car manufacturer has unveiled a product on the platform. Twitch draws an average of 17.5…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Digital, Marketing - Communication
• Article # 199473
• Published on 17/11/20 at 17:15
©  Hellas Verone
Serie A TIM: Hellas Verona offering virtual tours of its store with a club employee

Hellas Verona FC (Serie A TIM) has been offering a virtual tour of the club store located in the city centre of Verona (Veneto, ITA), "in order to avoid queues and difficult journeys," since 16/11/2020. Fans of the club can book a 30-minute time slot, Monday to Thursday, from 10:00 to 13:00…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication, Merchandising - Licensing, …
• Article # 199692
• Published on 17/11/20 at 16:29
©  Olympique Lyonnais
Olympique Lyonnais: partnership with Fath Union Sport (Moroccan first division) extended until 2023

"Olympique Lyonnais (Ligue 1 Uber Eats) and Fath Union Sport (FUS, Botola Pro, Moroccan first division) from Rabat are extending their partnership for an additional season, until 30/06/2023," announced the French club on 16/11/2020. The initial agreement began on 12/11/2019. "Due to the…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Stadiums
• Article # 199694
• Published on 17/11/20 at 15:39
United States: ESPN+ (OTT) has 10.3 million subscribers as of 03/10/2020 (+6.8 million in one year)

ESPN+, an OTT sports platform launched on 12/04/2018 in the United States at a monthly price of $4.99 (€4.50), has 10.3 million subscribers as of 03/10/2020, according to the results published by The Walt Disney Company, parent company of the ESPN pay-TV sports package, on 12/11/2020. ESPN…
Domain(s): Media
• Category(ies): Agencies, Authorities
• Article # 199580
• Published on 17/11/20 at 14:59
Premier League: end of pay-per-view matches for 2020

All Premier League matches from 21/11/2020 until the festive season (Christmas and New Year) will be broadcast live in the UK by the English Premier League rights holders over the 2019-2022 cycle (Sky Sports, BT Sport, Amazon and the BBC), announced the League on 13/11/2020. In October and…
Domain(s): Media
• Category(ies): Authorities, Agencies, Essentials Media
• Article # 199657
• Published on 17/11/20 at 14:09
©  MUFC
Manchester United FC: a turnover of £109m (-19.5%) for the first quarter of 2020-21

Manchester United FC (Premier League) posted a turnover of £109m (€119.5m on 30/09/2020) for the first quarter of the 2021 financial year (from 01/07 to 30/09/2020), down 19.5% versus 2020 (£135.4m/€152.9m), announced the English club on 12/11/2020. The club's commercial revenues were down…
Domain(s): Clubs
• Category(ies): Ticketing, Finance, Legal, …
• Article # 199581
• Published on 17/11/20 at 13:14
©  Jordan Mansfield
Tennis: Castore, equipment supplier of the Lawn Tennis Association for 5 years from 2021

Castore, a British equipment manufacturer, has become, via the AMC brand created for the British tennis player Andy Murray, the "official performance apparel partner" of the Lawn Tennis Association (LTA), the national governing body of tennis in Great Britain, the Channel Islands and the Isle of…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Authorities, Marketing - Communication
• Article # 199506
• Published on 17/11/20 at 12:24
©  FC Bayern Munich
Bundesliga: Bayern Munich, 1st sports club in the world to reach 5 billion views on Giphy (platform)

FC Bayern Munich (Bundesliga) has become the first sports club in the world to surpass five billion views on Giphy (a platform for GIFs, a digital moving image format), announced the club on 13/11/2020. The Bavarian club launched its account on the social network on 08/11/2016. "FCB's position…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 199620
• Published on 17/11/20 at 11:44
©  Paris FC
LFP: "The return to 18 clubs is a secondary problem which will divide us" (P. Ferracci, Paris FC)

"Vincent Labrune (new president of the French Professional Football League) is right to launch a reflection on the competitiveness of French football. But I will not comment on the question of the format of the Championships (Ligue 1 Uber Eats and Ligue 2 BKT, each currently consisting of 20…
Domain(s): Clubs
• Category(ies): Finance, Authorities
• Article # 199564
• Published on 17/11/20 at 11:14
©  HotForex
Ligue 1 Uber Eats: HotForex (broker), official partner of Paris Saint-Germain for 2020-21

HotForex, a broker specialised in Forex trading, has become an official partner of Paris Saint-Germain (Ligue 1 Uber Eats) for the 2020-21 season, announced the club and the Mauritius-based company on 16/11/2020. HotForex has the status of official partner, the third level in Paris…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Betting
• Article # 199621
• Published on 17/11/20 at 10:44