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©  FIFA
2026 World Cup: 11 cities in the USA, 3 from Mexico and 2 from Canada will host the tournament

⚽️ United States (11): Atlanta, Boston, Dallas, Houston, Kansas City, Los Angeles, Miami, New York / New Jersey, Philadelphia, San Francisco Bay Area and Seattle ⚽️ Mexico (3): Guadalajara, Mexico City and Monterrey ⚽️ Canada (2): Toronto and Vancouver These are the 16 cities in North America…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Stadiums
• Article # 255411
• Published on 17/06/22 at 10:20
©  D.R.
MLS/Apple agreement: "I'm a big believer in this type of bet on emerging leagues" (Arnaud Simon)

"We knew Apple was interested in sports media rights, as they had hired Amazon's former head of sports (James DeLorenzo, in June 2020) and made an initial deal with MLB (in March 2022). The Major League Soccer deal is a safe bet for Apple. It's a deal that ticks a lot of interesting boxes for…
Domain(s): Media
• Category(ies): Marketing - Communication, Rights Acquisitions, Digital, …
• Article # 255404
• Published on 17/06/22 at 09:40
©  FC Porto
Liga Portugal Bwin: Betano (sports betting), main shirt sponsor of FC Porto (2022-2026)

Betano, a sports betting operator belonging to the Greek group Kaizen Gaming, has extended its partnership with FC Porto (Liga Portugal Bwin) and become its main shirt sponsor for "at least" four seasons (2022-2026), announced the club on 15/06/2022. Betano had initially become the official…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Betting
• Article # 255378
• Published on 16/06/22 at 17:35
©  LaLiga
Spain: LaLiga to launch an academy in the United States in September 2022, its 11th abroad

LaLiga North America, the Spanish professional league's subsidiary dedicated to promoting football across the Atlantic, has partnered with Vermont Academy (Saxtons River, USA) and will launch "Vermont Academy LaLiga" in September 2022, which will cater for high school students aged 14 to 19…
Domain(s): Public Authorities & Regulations
• Category(ies): Game - pitch, Marketing - Communication, Stadiums
• Article # 255368
• Published on 16/06/22 at 17:00
©  Olympique de Marseille
Olympique de Marseille: 3rd edition of the OV School (educational courses) at the Orange Vélodrome

Olympique de Marseille (Ligue 1 Uber Eats), via its Foundation and in collaboration with its premium partner Orange (telecommunications) and Synergie Family (a social start-up), has launched the third edition of the OV School, a programme of educational internships that will be held at the Orange…
Domain(s): Clubs
• Category(ies): Social Responsibility
• Article # 255264
• Published on 16/06/22 at 16:20
©  IMG Arena
DFB-Pokal: IMG Arena acquires global streaming rights for sports betting operators

IMG Arena has entered into a "multi-year partnership" with the German Football Association (DFB) and acquired the global streaming and data rights for sportsbook operators to the DFB Pokal, announced IMG's subsidiary dedicated to sports betting on 15/06/2022. The agreement will start from the…
Domain(s): Media
• Category(ies): Rights Acquisitions, Digital, Media
• Article # 255320
• Published on 16/06/22 at 15:30
©  Chelsea FC
Premier League: Three UK (telecoms) to resume partnership with Chelsea FC

"Following the sale of Chelsea FC (Premier League) we are pleased to confirm that Three are restarting their marketing activities with immediate effect," announced the London club, regarding their partnership with the telecommunications operator, which was temporarily suspended as a result of UK…
Domain(s): Sponsors & Partners
• Category(ies): Social Responsibility, Marketing - Communication, Clubs, …
• Article # 255323
• Published on 16/06/22 at 14:40
©  D.R.
Vivendi: group now holds 57.35% of Lagardère (47.33% of theoretical voting rights)

Vivendi (parent company of the pay and free-TV group Canal+) now owns 57.35% of Lagardère group following the final outcome of its public tender offer, announced the French media and entertainment group on 14/06/2022. Vivendi held 55.43% at the end of the first phase of its PTO on 20/05/2022…
Domain(s): Media
• Category(ies): Finance, Investment - Shareholding, Marketing - Communication, …
• Article # 255277
• Published on 16/06/22 at 14:00
©  Premier League
Premier League: Nike presents the new official ball for the 2022-23 season

Nike has presented the new official "Flight" football for the 2022-23 Premier League season on 16/06/2022. The official ball, which will be used during all 380 Premier League games in 2022-23, "celebrates the competition's first ball 30 seasons ago," said the English League. Nike is an official…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Merchandising - Licensing
• Article # 255297
• Published on 16/06/22 at 12:30
©  Premier League
Premier League: 2022-23 calendar published, champions Manchester City to start versus West Ham

Manchester City FC, reigning champions of England, will begin their 2022-23 Premier League campaign away to West Ham United FC (7th in 2021-22) on Matchday 1, Sunday 07/08/2022 (kick-off at 16:30 local time, 17:30 CET), according to the English league, which published the schedule for all 380…
Domain(s): Public Authorities & Regulations, Media
• Category(ies): Marketing - Communication, Clubs, Stadiums, …
• Article # 255278
• Published on 16/06/22 at 11:40