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©  MG
Think Football 2022: a challenging World Cup and an evolving French game

What will be the legacy of the 2022 World Cup in Qatar? What are the stakes for partners and broadcasters for this World Cup, which will be held for the first time in the Middle East and shifted to November-December, in the middle of the football season, due to climate reasons? What is the role of…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Ticketing, Social Responsibility, Media Audiences, …
• Article # 270116
• Published on 09/11/22 at 16:00
©  DFB - UEFA
United Kingdom: BBC & ITV extend their broadcasting rights to Euro 2024 and 2028

The British public broadcaster BBC and the free-to-air television group ITV have extended their UEFA broadcasting rights in the UK via the Swiss agency CAA Eleven for the 2024 and 2028 editions of the Euros, announced the two groups on 09/11/2022. "The broadcasters will split the rights to…
Domain(s): Media
• Category(ies): Rights Acquisitions, Media, Essentials Media
• Article # 270202
• Published on 09/11/22 at 15:20
©  Tennis Australia
Tennis/Australian Open: Nine (AUS) extends its media rights for €343m over 2025-2030 (press)

Australia's privately-owned Nine Entertainment has extended its exclusive broadcasting rights to the Australian Open Tennis Championships in Australia for the 2025-2030 cycle, according to Australian media reports on 06/11/2022. The rights have reportedly been extended for a total of AU$525m…
Domain(s): Media
• Category(ies): Rights Acquisitions, Media
• Article # 270133
• Published on 09/11/22 at 14:40
©  AJ Auxerre
AJ Auxerre: launch of an esports team on FIFA 23 to join the eLigue 1 in 2023

AJ Auxerre (Ligue 1 Uber Eats) has launched an esports team on the video game FIFA 2023 (published by EA Sports) in order to participate for the first time in the eLigue 1 in 2023, the competition organised by the Ligue de Football Professionnel, announced the club on 08/11/2022. To mark the…
Domain(s): Clubs
• Category(ies): Social Networks, esport - gaming
• Article # 270112
• Published on 09/11/22 at 14:00
©  FIGC
Euro 2032: Giorgia Meloni's government supports the FIGC's bid to host the competition

An event of "public interest and national importance", this is how Andrea Abodi, Italian Minister for Sport and Youth Affairs Giorgia Meloni's (extreme right) government, defines Euro 2032 in the letter of support to UEFA for the FIGC's bid to host the competition, according to the Italian…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Stadiums, Legal, …
• Article # 270121
• Published on 09/11/22 at 12:30
©  ESTAC Troyes
ESTAC Troyes: 86 NFTs for supporters to be launched on 01/12/2022

Espérance Sportive Troyes Aube Champagne (Ligue 1 Uber Eats) will launch 86 NFTs for its fans on 01/12/2022, in collaboration with the agency Beeware, announced the French club on 04/11/2022. A dedicated platform will be unveiled the same day. Each of these 86 NFTs, on sale at a unit price of…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 270080
• Published on 09/11/22 at 11:40
©  Paris 2024
Paris 2024: Danone (dairy & plant-based products) official partner of the Olympic & Paralympic Games

Danone, a French group specialised in agri-food and in particular dairy and plant-based products, has become an official partner (2nd level) of the Paris 2024 Olympic and Paralympic Games, announced the Organising Committee on 08/11/2022. "Danone is proud to provide participants with the very…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Authorities, Marketing - Communication
• Article # 270026
• Published on 09/11/22 at 11:00
©  DFB
Germany: a national tribute to volunteers in the Bundesliga & 2.Bundesliga from 04 to 11/11/2022

"On Matchdays 13 and 14 in the Bundesliga, and Matchdays 15 and 16 in Bundesliga 2 (04-06/11 and 08-09/11/2022), German professional football will pay tribute to the commitment of voluntary helpers throughout Germany," announced the Deutsche Fussball Liga (DFL) on 04/11/2022. This is the 25th…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Marketing - Communication, Social Responsibility
• Article # 270054
• Published on 09/11/22 at 10:20
©  A22 Sports
Super League: A22 Sports Management presents its project, UEFA and ECA reiterate their opposition

Bernd Reichart, CEO of A22 Sports Management, was hosted in Nyon (SUI), at the UEFA headquarters, by the body's president Aleksander Ceferin, in order to explain to the stakeholders of European football his project for a European Super League, which the Madrid-based company is in charge of…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Finance, Investment - Shareholding, …
• Article # 270081
• Published on 09/11/22 at 09:40
©  Puma
Equipment manufacturers: Bjørn Gulden named CEO of adidas & replaced by Arne Freundt as CEO of Puma

Norwegian Bjørn Gulden has been appointed CEO of adidas AG effective 01/01/2023, announced the German equipment manufacturer on 08/11/2022. Until now CEO of Puma SE, Gulden has been replaced in this position by Arne Freundt, the brand's chief commercial officer, "effective immediately," announced…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Sporting Goods & Brands, Essentials Sponsors & Partners
• Article # 270056
• Published on 08/11/22 at 18:10