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©  Liverpool FC
Liverpool FC: publication of "The Red Way" report which assesses the club's sustainability programme

Liverpool FC (Premier League) has published the first edition of "The Red Way" report, which assesses the club's sustainability programme launched in January 2021, on 20/03/2023. The report highlights "the club's ongoing commitment to creating a better future for its people, planet and…
Domain(s): Clubs
• Category(ies): Authorities, Social Responsibility
• Article # 284023
• Published on 23/03/23 at 09:20
©  US Open
Tennis/US Open: Sportcast (SuperTennis) obtains exclusive TV rights in Italy for 5 years (2023-2027)

Sportcast, the company in charge of the free-to-air DTT channel SuperTennis, has acquired the exclusive full broadcasting rights in Italy to the US Open as part of a "five-year agreement from 2023 through 2027," announced the Grand Slam tournament on 22/03/2023. "The agreement, reached in…
Domain(s): Media
• Category(ies): Rights Acquisitions, Media
• Article # 283964
• Published on 23/03/23 at 08:40
©  FIFA
Argentina: government imposes the free-to-air broadcasting of national team friendlies in 2023

The friendly matches of Argentina's men's football team, winners of the 2022 World Cup in Qatar, have been classified as "sporting events of relevant interest" (the Argentine equivalent of "events of major importance") and will therefore be required to be broadcast free-to-air in Argentina in…
Domain(s): Media
• Category(ies): Authorities, Marketing - Communication, Media
• Article # 283983
• Published on 22/03/23 at 16:50
©  UEFA
UEFA: president & half of the executive committee to be elected at the Lisbon Congress on 05/04/2023

"The president and eight members of the executive Committee to be elected by the Congress (including at least one female) shall be elected during the calendar year preceding the final round of the UEFA European Football Championship" states article 19 paragraph 3 of the UEFA Statutes. This 2023…
Domain(s): Public Authorities & Regulations
• Category(ies): Finance, Legal, Essentials Public Authorities & Regulations
• Article # 283974
• Published on 22/03/23 at 16:25
©  World Rugby
Rugby sevens: Madrid (Spain) to host the finals of the men's & women's World Series until 2026

The city of Madrid (Spain) will host the "Grand Final" of the HSBC Sevens World Series, World Rugby's global rugby sevens circuit, for both the men's and women's competitions from the 2023-24 season until 2025-26, announced the International Rugby Federation on 21/03/2023. The 2023-24 final…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Sponsors - Partners
• Article # 283927
• Published on 22/03/23 at 16:00
©  FC Bayern Munich
FC Bayern Munich: Allianz extends as title sponsor of the Allianz Arena until 2033 (€13m/year)

Allianz, a German insurance company, has extended its agreement with FC Bayern Munich (Bundesliga), which includes the naming rights to the Allianz Arena (Munich, GER, 75,000 capacity) for ten years, until 2033, announced the club on 21/03/2023. The German brand, which has been a partner of Bayern…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Stadiums, …
• Article # 283963
• Published on 22/03/23 at 15:20
©  Lega Serie A
Lega Serie A: "Buying Sky Italia is one idea or acquiring platforms such as DAZN" (L. De Siervo)

(Buying Sky Italia) is one of the ideas we have been told, but it will be the assembly that will decide. Among the suggestions received there is also the idea of acquiring other platforms, such as DAZN, to be used to broadcast the League's channel," said Luigi De Siervo, CEO of the Lega Serie A…
Domain(s): Media
• Category(ies): Authorities, Investment - Shareholding, Legal, …
• Article # 283942
• Published on 22/03/23 at 14:30
©  NHL
USA/Ice hockey: Fanatics to succeed adidas as the NHL's official equipment supplier for 2024-2034

Fanatics has expanded its partnership with the National Hockey League to become the league's "official on-ice uniform outfitter" for 10 seasons (2024-2034), as part of a deal that will begin in 2024-25, announced the US-based licensed sports products manufacturer and distributor on 21/03/2023…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 283878
• Published on 22/03/23 at 13:40
©  FC Barcelona
2022-23 Women's Champions League: 632,000 views for AS Roma - FC Barcelona on YouTube

AS Roma (Serie A TimVision) - FC Barcelona (Finetwork Liga F), 2022-23 UEFA Women's Champions League quarter-final first leg (0-1) on Tuesday 21/03/2023 (kick-off at 21:00 CET), posted 632,000 views (310,000 in English, 181,000 in Spanish, 141,000 in Italian) on YouTube, as of 22/03/2023 FC…
Domain(s): Media
• Category(ies): Media Audiences, Media
• Article # 283898
• Published on 22/03/23 at 13:00
©  Atlanta Hawks
NBA/Atlanta Hawks: creation of a $50m fund to support "minority-led/underrepresented" start-ups

The Atlanta Hawks, a National Basketball Association franchise, has launched a $50m (€46.6m) fund named "Hawks Venture" to combine "two primary focus areas: minority- and women-led/underrepresented businesses and customer-obsessed businesses with the potential to impact or transform the way a…
Domain(s): Clubs
• Category(ies): Finance, Social Responsibility, Stadiums
• Article # 283834
• Published on 22/03/23 at 11:30