Archives July, 2023 (page 14/22)

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©  DAZN

DAZN: partnership with Daimani for the sale of tickets and hospitality packages on the OTT platform

DAZN has entered into a partnership with Daimani, a Swiss company specialised in the online sale of VIP tickets and hospitality for sporting and cultural events, announced the OTT sports platform on 12/07/2023. "Leveraging the Daimani technology, DAZN will embed a ticket marketplace in the DAZN…
Domain(s): Media
• Category(ies): Ticketing, Digital, Marketing - Communication, …
• Article # 294966
• Published on
©  Paris Saint-Germain

Paris Saint-Germain: opening of a store in the Caesars Palace (hotel & casino) in Las Vegas (USA)

Paris Saint-Germain (Ligue 1 Uber Eats) has opened a new store in the "Forum Shops" of the Caesars Palace hotel and casino in Las Vegas (USA), announced the club on 12/07/2023. "As the United States prepares to host the World Cup in 2026, Paris Saint-Germain is strengthening its physical…
Domain(s): Clubs
• Category(ies): Merchandising - Licensing, Stadiums
• Article # 294918
• Published on
©  FIFA

FIFA: Sky Media becomes the advertising agency for the OTT platform FIFA+ in Europe and the UK

Sky Media, the advertising network of pay-TV operator Sky, will become the advertising network for the OTT FIFA+ platform in Europe, the United Kingdom and Ireland, from 2023, announced FIFA on 07/07/2023. "FIFA+ has been expanding globally across connected TV apps and FAST channels, bringing…
Domain(s): Media
• Category(ies): Marketing - Communication, Media
• Article # 294937
• Published on
©  FFF

FFF: Crédit Agricole (bank) extends as major partner of the French Federation until 2027-28

The French bank Crédit Agricole has extended as a major partner of the French Football Federation for five additional seasons (from 01/07/2023 to 30/06/2028), announced the FFF on 12/07/2023. Crédit Agricole has been a partner of the FFF since 1974, for an estimated €8-10m per season over the…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Merchandising - Licensing, Authorities, …
• Article # 294927
• Published on
©  D.R.

Lega Serie A: a strategic partnership with Roc Nation to promote Serie A in the United States

The Lega Serie A and Roc Nation Sports International (the sports-dedicated subsidiary of the company owned by American rapper Jay-Z) have entered into a "a strategic partnership that aims to further enhance the global North American reach and appeal of the iconic Italian football league,…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Digital, Marketing - Communication, …
• Article # 294920
• Published on
©  Mediapro

Spain / Copa del Rey 2019-2022: the Federation (RFEF) ordered to pay "up to €12.3m" to Mediapro

The Provincial Court of Madrid (ESP) has ordered the Spanish Football Federation (Real Federacion Espanola de Futbol) to pay "up to a maximum of €12.3m" to Mediapro for excluding the Spanish audiovisual group from the call for tenders for the commercialisation of the media rights to the Copa del…
Domain(s): Media
• Category(ies): Authorities, Legal, Media
• Article # 294878
• Published on
©  LFP

LFP/Ligue 1 Uber Eats: launch of a media content platform for international broadcasters

The Ligue de Football Professionnel has launched a platform dedicated to international broadcasters, enabling them to retrieve media content and publish it on their social media networks, during the 2022-23 season, said the LFP on 11/07/2023. "Each broadcaster can now access a "Social Media…
Domain(s): Media
• Category(ies): Clubs, Digital, Marketing - Communication, …
• Article # 294867
• Published on
©  Real Betis Balompié

LALIGA EA Sports: carbon neutrality achieved by Real Betis Balompié in 2020-21

Real Betis Balompié (LALIGA EA Sports) have achieved carbon neutrality by offsetting all their emissions during the 2020-21 season, announced the Spanish club on 11/07/2023. This carbon neutrality, "a first for a top-flight Spanish team," was achieved by purchasing carbon credits from the…
Domain(s): Clubs
• Category(ies): Clubs, Authorities, Social Responsibility
• Article # 294823
• Published on
©  Bologna FC 1909

Serie A TIM: Samba Digital (marketing agency), official partner of Bologna FC for the 2023-24 season

Samba Digital, an American marketing agency specialised in sports and gaming, has become an official partner of Bologna FC 1909 (Serie A TIM) for the 2023-24 season, announced the club on 10/07/2023. "Respecting the tradition, culture and heritage of the club, a new visual identity has been…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Social Networks
• Article # 294835
• Published on