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©  Deutsche Fußball Liga
Germany: all DFL structures to be renamed Bundesliga from 2026-27 for a more coherent brand identity

The Deutsche Fußball Liga (DFL) has agreed to align the name of its association, DFL e.V., and its company DFL GmbH (a wholly-owned subsidiary of the former since 01/07/2001) with that of its flagship competition. Both entities will therefore be renamed Bundesliga e.V. and Bundesliga GmbH…
Domain(s): Public Authorities & Regulations
• Category(ies): Essentials Public Authorities & Regulations, Professional leagues, Marketing - Communication, …
• Article # 432661
• Published on 03/03/26 at 18:45
©  D.R.
2025-26 Serie A Enilive: Matchday 27 attendance (24,863 spectators on average per game)

Matchday 27 of the 2025-26 Serie A Enilive season drew an average of 24,863 spectators per game, from Friday 27/02 to Monday 02/03/2026. The average stadium fill rate was 77.2%. FC Inter Milan - Genoa CFC (2-0), on Saturday 28/02 (kick-off at 20:45 CET), was the match that posted the highest…
Domain(s): Clubs
• Category(ies): Clubs, Professional leagues, Ticketing, …
• Article # 432649
• Published on 03/03/26 at 18:00
©  AS Monaco FC
Ligue 1 McDonald's: corruption investigation opened into partnership between AS Monaco and DR Congo

A preliminary investigation has been opened by the Monaco public prosecutor's office into the sponsorship agreement between AS Monaco FC (Ligue 1 McDonald's) and the Ministry of Sports and Leisure of the Democratic Republic of Congo (via its tourism brand R.D.Congo Cœur de l'Afrique), confirmed…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, International development, …
• Article # 432621
• Published on 03/03/26 at 17:00
©  MUFC
2025-26 Premier League: Matchday 28 attendance (40,438 spectators on average per game)

Matchday 28 of the 2025-26 Premier League season drew an average of 40,438 spectators per game, from Friday 27/02 to Sunday 01/03/2026. The average stadium fill rate was 98.1%. Manchester United FC - Crystal Palace FC (2-1), on Sunday 01/03 (kick-off at 15:00 CET), was the match that posted the…
Domain(s): Clubs
• Category(ies): Clubs, Professional leagues, Ticketing, …
• Article # 432610
• Published on 03/03/26 at 16:00
©  D.R.
Euroleague/financial fair play: thresholds adjusted following a 14% increase in club revenues

Euroleague Basketball has updated the thresholds of its financial fair play regulations as of the 2026-27 season, announced the body on 27/02/2026. These Competitive Balance Standards (CBS), introduced in 2025-26 to "ensure balanced remuneration levels," are based on the average revenue of…
Domain(s): Clubs
• Category(ies): Clubs, Authorities, International authorities, …
• Article # 432600
• Published on 03/03/26 at 15:00
©  D.R.
United States: MLS to allow back-of-shirt sponsorship for franchises following the 2026 All-Star Game

The Major League Soccer will allow its franchises to market their back-of-shirt sponsorship space after the 2026 All-Star Game (to be held on 29/07), as confirmed by Carter Ladd, chief revenue officer of the MLS, in an interview with the American website Sportico on 26/02/2026. MLS jerseys will…
Domain(s): Sponsors & Partners
• Category(ies): Essentials Sponsors & Partners, Professional leagues, Sponsors - Partners, …
• Article # 432407
• Published on 03/03/26 at 13:00
©  D.R.
FC St. Pauli: Patrick Mushatsi-Kareba (ex-Apple and Sony Music) marketing and sales director

Patrick Mushatsi-Kareba has been appointed to the newly created position of marketing and sales director at FC St. Pauli (Bundesliga), announced the club on 02/03/2026. "In this role, he will be responsible for the strategic development of marketing as well as the club's entire sales operation…
Domain(s): Clubs
• Category(ies): Clubs, Finance, Marketing - Communication, …
• Article # 432561
• Published on 03/03/26 at 12:00
©  LALIGA EA Sports / X
2025-26 LALIGA EA Sports: 1.22 million viewers for Real Madrid - Getafe on DAZN LALIGA in Spain

Real Madrid CF - Getafe CF (0-1), on Matchday 26 of the 2025-26 LALIGA EA Sports, drew an average of 1.22 million viewers on the pay-TV channel DAZN LALIGA in Spain on Monday 02/03/2026 (kick-off at 21:00 CET), according to data from audience measurement institute Kantar. FC Barcelona …
Domain(s): Media
• Category(ies): Media, Media Audiences, Spain
• Article # 432560
• Published on 03/03/26 at 11:05
©  NFF
Norwegian Football Federation: Lise Klaveness re-elected as president for a two-year term

Lise Klaveness, a former international footballer born on 19/04/1981, was re-elected as president of the Norwegian Football Federation (Norges Fotballforbunds, NFF) for a two-year term at the body's general assembly held at the Ullevaal Stadium in Oslo (NOR) on 28/02/2026. The former lawyer was…
Domain(s): Public Authorities & Regulations
• Category(ies): Federations, International authorities, Governance, …
• Article # 432529
• Published on 03/03/26 at 10:00
©  Real Betis Balompié
2025-26 LALIGA EA Sports: Matchday 26 attendance (33,320 spectators on average per game)

Matchday 26 of the 2025-26 LALIGA EA Sports season drew an average of 33,320 spectators per game, from Friday 27/02 to Monday 02/03/2026. The average stadium fill rate was 84.9%. Real Betis Balompié - Sevilla FC (2-2) on Sunday 01/03 (kick-off at 18:30 CET) was the match that posted the highest…
Domain(s): Clubs
• Category(ies): Clubs, Professional leagues, Ticketing, …
• Article # 432521
• Published on 03/03/26 at 09:03