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Bundesliga: new location-based advertising technology tested by Bayer Leverkusen

Bayer 04 Leverkusen is the first Bundesliga club to receive permission from the Deutsche Fußball Liga to experiment with "parallel ads", a location-based advertising technology developed by the sports infrastructure, technology and media rights company TGI Sport, announced the club on 07/03/2024…

Domain(s): Clubs, Sponsors & Partners
• Category(ies): International development, Digital, Marketing - Communication, …
• Article # 317952
• Published on 11/03/24 at 17:30

Chelsea FC: two matches confirmed as part of the club's pre-season summer tour of the USA

Chelsea FC (Premier League), has confirmed two matches as part of its pre-season summer tour of the USA, announced the London (ENG) club on 08/03/2024. Chelsea's first match will be versus Wrexham AFC (Sky Bet League Two), majority-owned by actors Rob McElhenney (USA) and Ryan Reynolds (CAN)…

Domain(s): Clubs
• Category(ies): Ticketing, Marketing - Communication, Stadiums
• Article # 317864
• Published on 11/03/24 at 13:00

Manchester United FC: creation of a task force dedicated to the regeneration of Old Trafford

Manchester United FC (Premier League) has created a "task force" in order to "to explore options for regenerating the Old Trafford area of Greater Manchester (ENG), with the development of a world-class football stadium at the heart of the project," announced the club on 08/03/2024. This…

Domain(s): Clubs
• Category(ies): Stadiums, Authorities, Essentials Clubs
• Article # 317872
• Published on 11/03/24 at 11:30

"The collective agreement will help structure women's football" (P. Ferracci, Paris FC)

"We (Foot Unis and the U2C2F, the employers' unions) had to make an employers' recommendation, in other words, initially take a unilateral decision in order to be ready for 01/07/2024, the date on which the new women's professional league is set up. But the collective agreement that will emerge…

Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Clubs, Employment - training, Finance, …
• Article # 317832
• Published on 11/03/24 at 10:40

2023-24 Ligue 1 Uber Eats (Matchday 25): a record average attendance of 32,338 spectators per game

Matchday 25 of the 2023-24 Ligue 1 Uber Eats season drew an average of 32,338 spectators per game, from Friday 08 to Sunday 10/03/2024. This is the best average attendance on a single matchday in the French league since News Tank Football began compiling the data (2016-17 season), after two…

Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Ticketing, Clubs, Stadiums, …
• Article # 317814
• Published on 11/03/24 at 09:20

2023-24 Bundesliga: attendance for Matchday 25 (45,792 spectators on average per game)

Matchday 25 of the 2023-24 Bundesliga season drew an average of 45,792 spectators per game, from Friday 08 to Sunday 10/03/2024. The average stadium fill rate was 97.3%. FC Bayern Munich - FSV Mainz 05 (8-1), on Saturday 09/03 (kick-off at 15:30 CET), was the match that posted the best…

Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Ticketing, Clubs, Stadiums
• Article # 317812
• Published on 11/03/24 at 08:40

Weekly News Extra (04-08/03/2024)

• LALIGA has signed an agreement with U.S. Integrity to strengthen the system of integrity and compliance for its competitions (LALIGA EA Sports and LALIGA Hypermotion), including the possibility of receiving real-time alerts on illegal sports betting. • FC Inter Milan (Serie A TIM) has opened a…

Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Social Responsibility, Marketing - Communication, Clubs, …
• Article # 317779
• Published on 08/03/24 at 17:25

LOSC Lille: launch of a platform to report discriminatory behavior

LOSC Lille (Ligue 1 Uber Eats) has launched an online platform for reporting any racist, homophobic or sexist incidents during the events it organises, announced the club on 07/03/2024. "Each of these reports will be processed and followed up by the LOSC and Her Game Too France teams, and may…

Domain(s): Clubs
• Category(ies): Marketing - Communication, Social Responsibility, Stadiums
• Article # 317750
• Published on 08/03/24 at 16:40

Coupe de France 2024: final to be held at the Decathlon Arena - Stade Pierre-Mauroy on 25/05/2024

The final of the 107^th edition of the Coupe de France, scheduled for 25/05/2024, will take place at the Decathlon Arena - Stade Pierre-Mauroy (Villeneuve-d'Ascq, Nord), announced the Fédération Française de Football, organisers of the competition, on 07/03/2024. The decision by the FFF…

Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Clubs, Authorities, Game - pitch, …
• Article # 317745
• Published on 08/03/24 at 16:20

Paris Saint-Germain: opening of a store in Seoul, the club's 2^nd in the South Korean capital

Paris Saint-Germain (Ligue 1 Uber Eats) is opening a new store in Seoul (KOR) on 10/03/2024, its second in the South Korean capital after the one it opened in 2019, announced the club on 08/03/2024. The three-storey outlet comprises a boutique, a café area and a VIP area on the top floor. A…

Domain(s): Clubs
• Category(ies): International development, Marketing - Communication, Stadiums
• Article # 317747
• Published on 08/03/24 at 15:40